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I-SPANI<br />

My future Career!<br />

1. Concept - page 2<br />

2. Series Goals - page 3<br />

3. Content Strategy - Page 3<br />

4. Format- Page 5<br />

5. Creative treatment - Page 7


Contact Person<br />

Elvis Presslin - Executive Producer<br />

Production Company - Postmasters/Fundi Communications Joint Venture<br />

Postmasters Studios<br />

Auckland Park, 2104<br />

Tel: 011 888 1234 or 482 1155<br />

elvis@fundipro.co.za<br />

skip@postmasters.co.za<br />

1. Concept<br />

I-spani – My future Career! – a reality series where we have a studio/classroom setup<br />

with a teacher and students – a series that equips the 14-24 year old viewer in the LSM<br />

5-8 group to find his/hers future career.<br />

The teacher introduces to the group of students a special guest which will join them to<br />

discuss the many career options available to them.<br />

Career councillor (actor) interacts with students in an informal fun way, showing them<br />

visuals of the wide array of possible careers. Opening discussion will be an introduction<br />

on all aspects related to choosing a career path.<br />

I-spani – My future Career! Will aim to educate our youth about the choices they have<br />

regarding career options, to select school subjects that are in line with their future<br />

plans and to inform them about higher education institutions or a certificate/diploma<br />

through a Further Education and Training College or a SETA.<br />

Every episode of I-spani – My future Career! Will focus on<br />

a. Explaining what a career path is.<br />

(A smaller group of jobs within a career cluster that use similar skills.)<br />

b. Where to study for certain careers.<br />

(Universities, further education and training colleges, in the work place)<br />

c. What subjects to study for a specific career as well as job trends and employment<br />

opportunities within this career?<br />

d. Touch on the different industries, such as:<br />

1. Engineering Careers<br />

2. Law Careers<br />

3. Theology Careers<br />

4. Commerce Careers<br />

5. Health Science Careers<br />

6. Military Science Careers<br />

7. Veterinary Science Careers<br />

8. Education Careers<br />

9. Humanities Careers<br />

10. Science Careers<br />

11. Agri Sciences Careers<br />

12. Trade Careers etc….


In Addition<br />

With the help of a career councillor or an educational psychologist we can access the<br />

wide array of available careers and determine the strengths and weaknesses of individuals<br />

suitable for a specific career judging by their passion, talents and fields of interest.<br />

Previous case studies will be discussed, topics such as job shadowing, job interviews<br />

and job placement will be part of this discussion<br />

I-spani – My future Career! Showcases the various careers and employment opportunities<br />

and provides the viewer with valuable tools on how to find a career that suits<br />

them. The viewer will also receive practical life skills through the successes and challenges<br />

faced by the case studies in their working environment.<br />

2. Series Goals<br />

The series will:<br />

Entertain and engaged viewers aged 14-24 through the programs unique style and fresh<br />

format. If we want to effectively educate, inform and influence the youth, we need to effectively<br />

entertain them<br />

Showcase a choice of careers and employment opportunities available<br />

Provide knowledge regarding the working environment, expectations from employers and<br />

the various career paths to be followed.<br />

Provide tools and skills to the viewer in order to find the right job.<br />

Change attitudes towards the job-hunt process and the working and corporate environment.<br />

3. Content strategy<br />

Case Studies<br />

Conceptualise career development is a lifelong process that unfolds and changes<br />

across a lifetime. We can use case studies to demonstrate different career paths that<br />

diverse individuals with very different contexts, socio-economic backgrounds and life<br />

experiences can follow to achieve their career goals.<br />

Identify individuals falling along different career milestones in terms of:<br />

Age: 18-25 years


Career goals:<br />

Those wanting to study further with or without the relevant prerequisite foundational<br />

skills and training<br />

Those wanting to pursue entrepreneurial endeavours such as starting a business,<br />

becoming self-employed<br />

Those undergoing a career transition such as<br />

Those that were previously engaged in jobs that were not in line with their interests<br />

and personality and now want to pursue a career<br />

Those that were informally trained and acquired a skill and now want to have their<br />

skills formally recognised through recognition and accreditation of prior learning<br />

Graduates from high school, technical colleges, universities and Seta accredited learner<br />

ships who now seek employment<br />

Unemployed individuals wishing to enter the job market for the first time<br />

Priority career fields in terms of those careers which experience a skills shortage in<br />

South Africa that is in line with the National Development Plan; as well as unconventional<br />

careers that most young people never consider as options<br />

Intervention strategy<br />

Compile a career development profile of each of the 3 identified candidates that we<br />

will profile<br />

Psychometric assessment by an educational psychologist to develop personality profile,<br />

interest profile, aptitude profile, emotional profile and support structures within<br />

the system<br />

Develop a career path for each candidate setting and prioritising specific goals and<br />

strategies to achieve those goals


Subject specialist – Tshepiso Matntjie<br />

Tshepiso Matentjie is a registered Educational Psychologist, self-employed in private<br />

practice as well as lecturer to undergraduate and postgraduate students at the University<br />

of Pretoria. She is co-founder and co-director of the African Institute for Human<br />

Capital Development, a research, training and development organisation whose mission<br />

is to unleash greatness and to empower clients to overcome adversity despite the<br />

societal limitations and barriers existing within their ecosystem. She holds two Masters<br />

degrees, the first from University of Stellenbosch: MPhil in Higher Education which she<br />

obtained cum laude, and was consequently awarded the prestigious Skye Foundation<br />

Scholarship. She is a PhD candidate in Educational Psychology. Her career spans 10<br />

years in student development and career counselling at various South African higher<br />

education institutions including Technicon SA- currently merged with UNISA.<br />

She engages in community work to facilitate whole-school development in addressing<br />

barriers to learning in deprived settings. She has served as a responded and expert<br />

panellist on numerous television shows produced by Urban Brew – ‘3 Talk with<br />

Noeleen’, ‘Shift’ and ‘Get a Life’; Touchdown Africa – ‘Members Only’ as well as Iziko<br />

Productions – ‘Molato Ke Eng?<br />

4. Format<br />

Although the series will have a seamless structure, every episode will consist of the<br />

following segments:<br />

Each episode will start with the group meeting at a specific location.<br />

Councillor’s office, student’s house or classroom at school. (Studio/film set)<br />

General discussion on one of many career topics.<br />

Video clip insert of students at workplace of chosen career path<br />

Group discussion with feedback from students and question answers session with<br />

professional


5. Creative treatment<br />

The style<br />

I-spani – My future Career! will be filmed on location in a reality format style, incorporating<br />

interviews and narrations from contributors similar to documentaries. The programme<br />

will be fast-paced, it will be edited with music to appeal to the target audience.<br />

Equality & Representation<br />

The programme will include individuals from all walks of life, showcase people of all<br />

race and gender, include contributions from across South Africa and will bridge the<br />

urban and rural divide.<br />

Languge<br />

I-spani – My future Career! will be produced in English but will also incorporate other<br />

South African languages where applicable.<br />

Disability<br />

The programme will also include individuals who are differently abled.


A joint venture by

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