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3.4 HORTICULTURE<br />

Agro-climatic condition of the Ganjam district permits cultivation of a large variety of<br />

Horticultural crop. It includes fruit crops like Mango, Cashew, Banana, Sapota, Kagzilime,<br />

Vegetable & Flower crops such as Tuberose, Marigold, Gladioli, Rose, Jasmine, Crossandra<br />

etc. There is ample scope for commercial cultivation of the crops in the district. Presently<br />

vegetable crops are grown both extensively and intensively in the district. On this background<br />

Government has included Ganjam for National Horticulture Mission from 2006-07.<br />

Horticulture is being recognized as an important area for diversification in today’s<br />

Agri-business systems. It decreases malnutrition, increases rural income and provides healthy<br />

atmosphere for sound living. It also generates employment to unemployed youths, rural labors<br />

through value addition by effective pre & post harvest management of the crop in a planned<br />

way. Further horticulture crops are not only responsible for nutritional and environmental<br />

security but are key players at export front fetching handsome amount of foreign exchange.<br />

Objectives<br />

The general objective is providing sustainable livelihood to poor rural families through<br />

proper utilization of land and water resources. Specific objectives are as follows.<br />

Strategy<br />

• To create opportunities for employment generation for skilled and unskilled<br />

persons especially unemployed youth.<br />

• Enhance income of normal families.<br />

• Proper utilization of land and water resources.<br />

• Capacity Building of rural poor through training and exposure.<br />

• To promote, develop and disseminate technologies and modern scientific<br />

knowledge.<br />

• Basing on the Agro climatic and soil condition different Horticulture crops has been<br />

suggested for different areas.<br />

• Fruit plants will be planted both in irrigated and non-irrigated condition.<br />

• Horticulture Nurseries in private sector will be encouraged including strengthening of<br />

govt. nurseries and farms.<br />

• Protected cultivation like green house, shade net and mulching.<br />

• Dissemination of latest technology through demonstration, training, workshop and<br />

exhibition.<br />

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