Crunch by Nuffnang: Issue 5

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TREND REPORT CREATING CONTENT THAT CAPTURES FROM THE GET-GO EVERYTHING STARTS WHEN WE ARE BORN Human beings are drawn towards visual elements by nature. And this all starts the moment we are born. Newborn babies, although their visual structure is still poorly developed, can detect changes in brightness, distinguish between stationary and active objects, as well as follow moving objects in their visual fields. As babies, our brains develop a particular visual with meaning, a meaning a newborn can’t fully understand, but they do know that there is meaning behind it. That explains why regardless of how young a baby is, they would still be able to turn to find their mothers when they need them. Isn’t it amazing how we associate visuals with meaning, even at such an early age? TODAY Fast forward to the world we live in today, we are still very much captivated by visual elements. As a matter of fact, through generations of technological advancement and uprise of the internet, human beings have learned to adapt and react; now the use of visualised information serves as a driving factor for many businesses and corporations. Well, we are still the visual creatures human beings were born to be. Visual processing is what our brains are made for. Despite having 5 senses, 70% of sensory comes from our eyes. Hence, it wouldn’t come as a surprise to know that visuals are powerful and easy to understand, especially when compared to mere text. Well, people have always said that pictures speak a thousand words. Research proves that people tend to recall 20% of what they read, and 80% of what they see (visually) and do (meaning). When a photo is seen and has meaning attached to it, it is very likely that those who saw it are able to recall it afterwards. 10
Photo by our Nuffie, JiaLoon Ow 11
Page 1 and 2: ISSUE 5 05 / 18 A CONTENT UNIVERSE
Page 3 and 4: EDITOR’S NOTE A WHOLE NEW UNIVERS
Page 5 and 6: This feature is brought to you by o
Page 7 and 8: 8. WHAT IS YOUR ADVICE FOR ASPIRING
Page 9: Atita Haris Atita Haris is a fashio
Page 13 and 14: Photo by our Nuffie, Isaiah Saw FEW
Page 15 and 16: STAY ORGANISED AND NEVER MISS A DEA
Page 17 and 18: Your first job is hardly ever a wal
Page 19: JOIN OUR CRUNCH UNIVERSE! We value

Crunch by Nuffnang: Issue 5

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