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Green City Growers - Your Farm, Anywhere.

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YOUR FARM,<br />

ANYWHERE.


GREEN CITY GROWERS | YOUR FARM, ANYWHERE.<br />

<strong>Green</strong> <strong>City</strong> <strong>Growers</strong> converts unused commercial,<br />

municipal, educational and residential spaces into<br />

vibrant urban farms, anywhere the sun shines.<br />

<strong>Green</strong> <strong>City</strong> <strong>Growers</strong> consults on urban agriculture projects,<br />

drawing on 10 years’ experience in an emerging market.<br />

<strong>Green</strong> <strong>City</strong> <strong>Growers</strong> designs and installs unique<br />

urban farming products and infrastructures.<br />

<strong>Green</strong> <strong>City</strong> <strong>Growers</strong> maintains garden and farm spaces<br />

with service plans suited to each customer.<br />

<strong>Green</strong> <strong>City</strong> <strong>Growers</strong> engages a broad spectrum of audiences<br />

through unique educational programming.


GREEN CITY GROWERS’<br />

PRODUCTS<br />

GCG provides the systems, tools and skills necessary to grow produce, anywhere. We offer a wide variety of<br />

products, maintenance services, and educational and engagement programs to help you create vibrant, productive<br />

spaces at work or at home.<br />

DESIGN AND CONSULTATION<br />

GCG has the in-house expertise to advise on<br />

agricultural projects at any scale using our both own<br />

products and services and emergent technologies in<br />

any geographical area. Previous clients have included<br />

property development firms, architects, landscape<br />

design and construction firms in both the public and<br />

private sector.


GREEN CITY GROWERS’<br />

MAINTENANCE SERVICES<br />

HIGH YIELD & VARIETY<br />

GCG’s farming techniques are applied to everything from<br />

small container sites to large outdoor sites, with a focus on<br />

crops that thrive in the local climate and succession planting to<br />

produce high quality yields per sq ft. Our standard maintenance<br />

plans include all organic plants and seeds, crop protection and<br />

fertility products, and relevant horticultural materials. <strong>Farm</strong>ers<br />

typically harvest for you and always send a post-visit summary.<br />

GCG maintains over 170 farms and gardens for clients including:<br />

Private Homeowners<br />

Real Estate Developers<br />

Property Management firms<br />

Corporate Campuses<br />

Senior Living Facilities<br />

Food Service Retailers and Restaurants<br />

Public and private schools<br />

Sports venues<br />

HOW WE GROW<br />

GCG uses only organic, OMRI (Organic Materials Review Institute)<br />

approved products for fertility and pest management at all farming<br />

sites, with a preventative farming method that is rooted in<br />

optimizing plant health before introducing any products. This<br />

organic crop protection program uses diverse approaches to<br />

controlling insects and disease to ensure limited impact on<br />

non-target species (eg. honeybees), while promoting crop fitness.<br />

GCG also provides a trained and certified in-house food safety<br />

representative with project oversight (GAP, ServSafe & FSMA) to<br />

support and ensure high standards are consistently met, whether<br />

for on-site food production or any other use of your crop.<br />

“What’s made the<br />

garden so great for us is<br />

that the farmers are there<br />

to do it all, and we can<br />

engage with whatever free<br />

time we have available,<br />

which suits our business.<br />

It’s made us think more<br />

carefully about our menu<br />

planning, and our staff<br />

are always excited to see<br />

what’s coming out of the<br />

garden each week.”<br />

—GCG Restaurant client<br />

GCG uses all organic methods<br />

and products for fertility and<br />

pest management. Our method<br />

is rooted in prevention and<br />

optimizing plant health before<br />

introducing any products.


PROGRAMMING AND ENGAGEMENT<br />

CORPORATE WELLNESS<br />

Our corporate garden education program engages employees in the<br />

process of growing produce, empowering them to eat healthier and apply<br />

their newly found skills learned at work at home and in their communities.<br />

The produce grown can be donated to food rescue partners, distributed<br />

among the volunteers, incorporated into the company cafe/cafeteria, or<br />

any combination of the three.<br />

PROPERTY MANAGEMENT<br />

GCG garden and farm spaces offer property tenants and residents an<br />

opportunity to grow and harvest a bountiful selection of organic produce<br />

on-site, providing an eco-minded amenity and a living example of your<br />

property’s committment to sustainability. Programming and engagement<br />

can be built into existing events calendar to best suit the needs of your<br />

constituents, and can be designed to engage any age group.<br />

SENIOR LIVING<br />

Create a vibrant community garden for your elder care or healthcare<br />

facility with help from GCG’s professional team of <strong>Farm</strong>ers, dedicated to<br />

cultivating excitement around growing food and a healthy lifestyle. During<br />

weekly or bi-weekly visits from our <strong>Farm</strong>ers, participants learn the skills<br />

and knowledge needed to have a successful vegetable garden.<br />

We recommend that senior living communities install adaptive raised<br />

beds of varying heights, to allow for easier access<br />

COURSES, WORKSHOPS<br />

AND SPEAKING ENGAGEMENTS<br />

Whether new to urban farming/gardening or a seasoned pro, GCG’s team<br />

of professionals have a wealth of knowledge to share, gathered from years<br />

of experience in the field. GCG is happy to lead community-based<br />

workshops, contribute to courses, and speak at events of any scale!


FOR ALL AGES<br />

“It’s great to have the<br />

opportunity to come<br />

outside and spend an hour<br />

each week to learn, see<br />

new growth, touch dirt,<br />

and see the wonder of<br />

nature. The experience<br />

relaxes me during the day<br />

– it’s a must have in every<br />

office space.”<br />

—GCG Corporate<br />

Wellness Programming<br />

Participant<br />

“Gardening provides older<br />

adults (65 and over) with<br />

opportunities to reconnect<br />

themselves through<br />

nature and a healthy<br />

activity to enhance their<br />

quality of life.”<br />

—Aime Sommerfield,<br />

Research Author<br />

GIVING BACK<br />

Many clients with programming and<br />

engagement elect to donate a portion,<br />

or all, of the produce grown to local food<br />

rescue organizations, such as the Bostonbased<br />

Lovin’ Spoonfuls.


ON-SITE FOOD PRODUCTION<br />

HYPER-LOCAL PRODUCE<br />

GCG maintains production-level farms for restaurants, grocers, and<br />

food services using only organic methods. Supply your restaurant,<br />

cafe or hotel with fresh produce organically grown on site in<br />

containers, raised beds or a full roof top farm feet from your<br />

establishment’s kitchen.<br />

Growing on site ensures quality and a fresh supply of typically<br />

high-priced herbs and unavailable heirloom plant varieties. Urban<br />

farms and gardens also draw the community, beautify barren<br />

spaces, and demonstrate your company’s commitment to<br />

sourcing the finest ingredients possible. Season extension<br />

technologies enable year-round growing!<br />

WHOLE FOODS MARKET’S intensive roof<br />

top farm features 4,600 sq ft growing space<br />

and an annual yield in 2017 of 6,644 pounds<br />

“The produce, flowers and herbs sell<br />

as quickly as they are harvested - it<br />

doesn’t get any fresher than when it<br />

comes right from our own roof.”<br />

—Bill Ford, Whole Foods Store Team Leader<br />

GCG is proudly working with the Boston Red Sox and Fenway Park<br />

to bring Fenway <strong>Farm</strong>s to Red Sox Nation! Installed and launched<br />

for opening day of the 2015 season, Fenway <strong>Farm</strong>s provides fresh,<br />

organically grown vegetables and fruit to Red Sox fans dining at<br />

Fenway Park’s EMC Club restaurant.<br />

34%<br />

2016-2017 YOY YIELD INCREASE<br />

AT WHOLE FOODS<br />

FENWAY FARMS is a milk crate roof top<br />

system with 2,500 sq ft growing space and<br />

an annual yield in 2017 of 5,922 pounds


GARDEN EDUCATION<br />

YES, WE CAN HAVE CLASS OUTSIDE!<br />

Inspire the next generation of environmental stewards by transforming<br />

unused space into an outdoor classroom.<br />

The GCG garden education program is a youth-driven and interdisciplinary experience<br />

incorporating science, language arts, art, math, and social studies into place-based learning.<br />

Hands-on garden programming increases the amount and variety of produce consumed by<br />

children and supports attentiveness and performance in the classroom.<br />

Students of all ages gain an understanding of basic vegetable gardening, having seen<br />

the seeds they have sown grow into the food they eat. Students are challenged to think<br />

critically about environmental food issues, nutrition, and their own actions, behaviors,<br />

and consumption patterns. The program is a fun and engaging environment that<br />

increases students’ confidence and ability to make a difference in the world.<br />

Local school gardens receive funding through private and corporate grants<br />

and sponsorhips - consider supporting your local school!<br />

A TYPICAL SCHOOL YEAR<br />

SEPTEMBER<br />

Garden intros; harvesting<br />

summer crops and planting fall<br />

crops<br />

OCTOBER<br />

Weeding, harvesting, pest<br />

and fungal management, replanting<br />

NOVEMBER<br />

Indoor programming begins<br />

DECEMBER-JANUARY<br />

Indoor lessons on nutrition,<br />

food systems, food justice, and<br />

more<br />

FEBRUARY-MARCH<br />

Seed starting for spring<br />

crops; indoor lessons on crop<br />

mapping/seasonal planning<br />

APRIL<br />

Spring planting and start of<br />

regular outdoor lessons<br />

MAY<br />

Ongoing harvesting and<br />

planting of summer crops;<br />

outdoor lessons<br />

JUNE<br />

Harvest parties; end of school<br />

year wrap-up, planting of<br />

summer crops<br />

21<br />

10<br />

JULY-AUGUST<br />

Basic summer maintenance;<br />

summer camp programs<br />

and donation to community,<br />

administrative and grant<br />

planning for following season<br />

WEEKLY SCHOOL<br />

PROGRAMS<br />

AFTER SCHOOL<br />

PROGRAMS


SOCIAL, ECOLOGICAL &<br />

FINANCIAL IMPACT<br />

OUR MISSION<br />

<strong>Green</strong> <strong>City</strong> <strong>Growers</strong> transforms unused space into thriving urban<br />

farms, providing our clients with immediate access to nutritious<br />

food, while revitalizing city landscapes and inspiring self-sufficiency.<br />

THE GCG VISION<br />

GCG envisions a world where rooftops and vacant lots become<br />

common and productive places to grow food – an agricultural<br />

revolution for a healthier nation. People from all walks of life,<br />

living in urban areas, will have access to a network of sustainable<br />

farms, fueling personal and environmental health, and local<br />

food sustainability.<br />

B Corps are for-profit companies certified by the nonprofit B Lab to<br />

meet rigorous standards of social and environmental performance,<br />

accountability, and transparency.<br />

BUSINESS AS A FORCE OF GOOD<br />

<strong>Green</strong> <strong>City</strong> <strong>Growers</strong> became a Certified B Corporation in 2014, and<br />

has since received “Best for the Environment” and “Best for the<br />

World Overall” awards. We are proud to be recognized as a leader<br />

in a growing community of more than 2,100 Certified B Corps from<br />

50 countries and over 130 industries working together toward<br />

1 unifying goal: to redefine success in business.<br />

Growing food has many health and environmental benefits, but<br />

the tools and knowledge to do so successfully are limited.<br />

Education and engagement around gardening can make a<br />

significant difference in an individual’s understanding of their<br />

health and how it relates to food. By providing the support<br />

businesses and homeowners need to grow-their own, GCG<br />

significantly impacts obesity rates, food access issues, and the<br />

environment.<br />

16,500+<br />

POUNDS DONATED<br />

SINCE 2008


GREEN CITY GROWERS’<br />

MILESTONES<br />

2008<br />

GCG founded by Jessie Banhazl after identifying a need for local<br />

urban food production systems and farm education in the Greater<br />

Boston area, first residential client growing systems installed<br />

2010<br />

Boston’s first roof top farm is launched by GCG in collaboration<br />

with Recover <strong>Green</strong> Roofs, beginning of GCG’s relationship with<br />

Camp Harbor View, sales double in the Greater Boston area<br />

2013<br />

Mass Challenge winner, entered contract with Whole Foods Market<br />

for the first rooftop farm on a grocery store in the US, published<br />

“The Urban Bounty: How to Grow Fresh Food, <strong>Anywhere</strong>”<br />

2015<br />

Fenway <strong>Farm</strong>s is launched, Direct Public Offering (DPO), Himmel<br />

Hospitality/Harvard Pilgrim Health Care partnership with GCG<br />

brings garden education to Boys and Girls Clubs in Greater Boston<br />

2017<br />

Managing Director and Partner Christopher Grallert added as part<br />

of a wave of new generation of of leaders for GCG, company<br />

accomplishes new growth through expanded outreach


greencitygrowers.com | info@greencitygrowers.com | 617.776.1400

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