IMAGE Show Preview Guide Houston 2014
IMAGE Show Preview Guide Houston 2014
IMAGE Show Preview Guide Houston 2014
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<strong>IMAGE</strong><br />
International Conference Management, Inc<br />
te natio<br />
4th Edition<br />
New Classes Added Daily<br />
<strong>Houston</strong><br />
<strong>IMAGE</strong>spa<br />
THOUSANDS OF<br />
PRODUCTS<br />
AND FREE STUFF<br />
HUNDREDS OF<br />
SEMINARS,<br />
WORKSHOPS, AND<br />
DEMONSTRATIONS<br />
COVERING EVERY<br />
SEGMENT OF THE<br />
INDUSTRY<br />
MAIN STAGE<br />
PRESENTATIONS BY<br />
INDUSTRY ICONS<br />
show<br />
PREVIEW GUIDE<br />
May 18 & 19 : George R Brown Convention Center<br />
<strong>Houston</strong>, Texas :: Sunday 9:00am - 6:00pm — Monday 9:00am - 4:00pm<br />
www.theimageexpo.com
<strong>IMAGE</strong>spa<br />
COMPLIMENTARY ADMISSION TO<br />
<strong>IMAGE</strong> SPA WITH THE PURCHASE<br />
OF YOUR SHOW TICKET<br />
Hands-On Workshops<br />
Workshops are priced<br />
separately and are<br />
limited by the number of<br />
seats in the room.<br />
George R Brown Convention Center<br />
1001 Avenida De Las Americas<br />
<strong>Houston</strong>, TX 77010<br />
May 18th, Sunday<br />
9am - 6pm<br />
May 19th, Monday<br />
9am - 4pm<br />
04 Main Stage<br />
06 Hair<br />
14 Color<br />
17 Extensions and Weaves<br />
19 Multicultural<br />
22 Nails<br />
24 Continuing Education<br />
25 Barber<br />
28 Hands-On<br />
29 DaySpa<br />
31 Business<br />
33 Exhibitors & Participants<br />
34 Registration Form<br />
<strong>Houston</strong><br />
<strong>IMAGE</strong><br />
te natio<br />
International Conference Management, Inc<br />
REGISTRATION INCLUDES ACCESS TO<br />
EDUCATIONAL CLASSES, ENTRANCE<br />
TO THE EXHIBIT HALL AND MAIN STAGE<br />
PRESENTATIONS.<br />
VISIT WWW.THE<strong>IMAGE</strong>EXPO.COM OR<br />
CALL 877-219-3976 TO REGISTER<br />
April 16 - May 17<br />
<strong>Show</strong> Day Rate<br />
April 16 - May 17<br />
<strong>Show</strong> Day Rate<br />
$50<br />
$75<br />
$40<br />
$50<br />
2<br />
<strong>IMAGE</strong> is EVERYTHING
Register<br />
NOW!<br />
Snapshot:<br />
• Hundreds of the<br />
biggest names in<br />
beauty<br />
• Over 200 Seminars<br />
and workshops<br />
covering Hair,<br />
Nails, DaySpa,<br />
Business,<br />
Continuing<br />
Education, Barber,<br />
and Makeup!<br />
Why You Should<br />
Attend:<br />
• The LARGEST International<br />
hair and beauty event in the<br />
Southwest<br />
• THOUSANDS of products<br />
and free swag<br />
• OVER 200 Seminars,<br />
Workshops, and<br />
Industry Leading Main<br />
Stage Artists, covering<br />
everything hair, nails,<br />
dayspa, esthetics,<br />
business, makeup and<br />
barber<br />
• Receive 1 CE credit just for<br />
attending the show!<br />
• Complete ALL required CE<br />
credits at <strong>IMAGE</strong> Expo!<br />
<strong>IMAGE</strong> is EVERYTHING 3
MAIN<br />
SUNDAY<br />
2:00pm - 2:50pm<br />
MONDAY<br />
12:50pm - 1:30pm<br />
Leonardo Rocco<br />
Known for pushing boundaries<br />
and redefining style, Leonardo<br />
Rocco of Rocco Donna Hair and<br />
Beauty Art Salon in Miami’s trendy<br />
South Beach brings his personal<br />
philosophy of delivering cuttingedge<br />
styles, innovative techniques<br />
and service excellence to Aloxxi<br />
as an Artistic Advisor. Hailing from<br />
Argentina, Rocco’s good taste<br />
and sophistication has been seen<br />
across print, radio and television<br />
outlets, on fashion runways, photo<br />
shoots, scores of events and on the<br />
heads of internationally acclaimed<br />
celebrities. He will serve as a leader<br />
for Aloxxi, enhance their Creative<br />
Team and help take Aloxxi to the<br />
next level.<br />
SUNDAY<br />
11:00am - 11:50am<br />
1:00pm - 1:50pm<br />
MONDAY<br />
11:50am - 12:40pm<br />
2:30pm - 3:20pm<br />
FINALLY...<br />
You can have the hair of<br />
your dreams.<br />
Brazilian blowout is a hair<br />
transforming experience unlike any<br />
other. Among the benefits:<br />
• Smooths and eliminates frizz<br />
• Adds incredible shine<br />
• Reduces daily styling time<br />
• Improves the overall health of<br />
the hair<br />
Learn to give your clients the<br />
HOLLYWOOD<br />
Treatment!<br />
Discover for yourself why A-list<br />
celebrities choose Brazilian blowout<br />
for smooth, frizz-free radiant hair on<br />
and off the red carpet.<br />
Michael O’Rourke<br />
A powerful force with a dynamic<br />
stage presence, Michael O’Rourke<br />
continues to stay true to his first love,<br />
the hair artist, the salon industry, and<br />
for life. Michael’s a visionary with<br />
an uncanny sense of predicting the<br />
next big movement in the beauty<br />
industry. His ability to observe the<br />
world at large has resulted in some<br />
of the most trendsetting and unique<br />
products including his latest hit<br />
“Rock Your Hair.”<br />
Get inspired and explore the depths<br />
of your own creativity as Michael<br />
demonstrates and explains “Angles<br />
in Motion” his sequel to “his world<br />
renown cutting system” Structure<br />
in Motion. TM Michael continues<br />
to be one of the most beloved<br />
and sought after artists known as<br />
the “Hairdresser’s Hairdresser” for<br />
all generations. His popularity<br />
continues to grow with sold out<br />
crowds at industry trade events,<br />
fashion editors, beauty bloggers,<br />
and social media.<br />
www.rockyourhair.com<br />
SUNDAY<br />
3:00pm - 3:50pm<br />
MONDAY<br />
1:40pm - 2:20pm<br />
As Seen in:
STAGE<br />
SUNDAY<br />
10:00am - 10:50am<br />
MONDAY<br />
9:50am - 10:40am<br />
SUNDAY<br />
3:50pm - 4:30pm<br />
SUNDAY<br />
12:00pm - 12:50pm<br />
MONDAY<br />
10:50am - 11:40am<br />
Jessica Zimmerman<br />
‘ROMANTIC, DRAMATIC, ON<br />
THE EDGE’! RETRO GLAM WOMEN<br />
AND MEN. TREND CUTTING, RETRO<br />
GLAM STYLING AND UP DOS!<br />
Retro Hollywood inspires high fashion<br />
razor cutting with glamorous texture,<br />
daring part lines, volume and heavy<br />
bangs! Softly feathered edges and<br />
deeply beveled interior frames<br />
provide glamorous volume, while<br />
structured layers, allow for control<br />
of round brushing and iron setting.<br />
Bo ho chic braids wrap, weave and<br />
add texture for the whimsical retro<br />
ladies out there. This romantic old<br />
Hollywood era is today’s playful,<br />
confident yet elegant woman and<br />
Surface men. A modern spin on<br />
retro style.<br />
Wisconsin native Jessica<br />
Zimmerman began her career as<br />
a hairdresser 10 years ago! Through<br />
Jessica’s passion and talent she<br />
has expanded her career and<br />
has become a leading artist for<br />
Surface hair. Jessica’s passion has<br />
captivated audiences throughout<br />
North America. She can’t wait to<br />
light that Surface fire inside of you.<br />
Shantel Davis<br />
‘GLOBAL CREATIVE DIRECTOR’<br />
LEARN: How to recreate top styles<br />
from the covers of magazines right<br />
in your salon.<br />
Motivating, enthusiastic, and a major<br />
asset depict Lature Global Creative<br />
Director Shantel Davis. Shantel<br />
has hit the mainstage worldwide!<br />
Youve seen her mainstage at ABA<br />
Toronto Canada, IBS New York and<br />
Las Vegas, Premiere Orlando, ABS<br />
Chicago, <strong>Houston</strong> Image Expo,<br />
Bronner Brothers Atlanta and Long<br />
Beach CA. Her clients range from<br />
the owner of the Dallas Cowboys<br />
Jerry Jones, NBC, ABC, QVC, VH1,<br />
and Mercedez Benz Fashion Week<br />
New York. Shantel Davis is not only<br />
a trendsetting stylist but also a<br />
successful entrepreneur with her<br />
very own brand management<br />
company Shantel Davis Global.<br />
At SDG she leads the firm in<br />
representing the top products,<br />
companies and individuals in the<br />
beauty, fashion, sports and music<br />
industries. Shantel believes Lature<br />
is the innovative way to achieve a<br />
higher level of creativity in the art<br />
of hair design. The product exudes<br />
health, replenish, restore and more<br />
vitality. In order to stay competitive<br />
in an ever changing industry you<br />
must use the best products that give<br />
maximum results. Lature Platform<br />
is set on a luxury level for the elite<br />
stylist and the clients they service.<br />
Set back and get educated! Lature<br />
Stylist Rock! Meet us at our VIP suite<br />
for the Lature Experience as we<br />
introduce LATURE to the world. Meet<br />
me there!<br />
Joseph Bogart<br />
Joseph, previous owner of Eleveight<br />
Salon in Seattle, has been doing hair<br />
for 27 years and has also worked<br />
as a freelance make-up artist and<br />
session stylist that has worked with<br />
Kenny G and Bernadette Bascom,<br />
The Seattle Opera, and Estee<br />
Lauder.<br />
His passion for education lead<br />
him to work with TRESSA, Keune,<br />
Redken, Artec, and Pravana. At<br />
Pravana, he held the position of<br />
National Artistic Trainer and was a<br />
member of the International Artistic<br />
Team. His work and educational<br />
videos have been featured in the<br />
trade publications Modern Salon,<br />
Launchpad, The Colorist, and online<br />
at Behindthechair.com.
*all classes are complimentary unless<br />
otherwise indicated<br />
HAIR<br />
CUTAHOLIX: FRONT ROW FEATURING PATRIC<br />
BRADLEY’S TEAM HOLLYWOOD<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
Join Patric Bradley and Team Hollywood as<br />
they give you a front row seat to Cutaholix.<br />
Identify and overcome hidden obstacles<br />
that hold you back from reaching your full<br />
potential as it pertains to technique and<br />
creativity.<br />
Learn powerful real deal haircutting and<br />
discover how to:<br />
(1) Pair trendy, edgy cuts with pops of<br />
unexpected color that is sure to make a<br />
statement<br />
(2) Create breathtaking movement using<br />
invisible disconnection, point cutting,<br />
combined with classic cutting techniques<br />
(3) Cut beautifully crafted and timeless<br />
shapes are created through the use of<br />
length, layering, and graduation techniques<br />
Presentation by:<br />
PATRIC BRADLEY & TEAM HOLLYWOOD<br />
PICTORIAL CUTTING & COLOR WITH PATRIC<br />
BRADLEY’S TEAM HOLLYWOOD<br />
Sunday : 4:00pm - 5:30pm<br />
Monday : 2:00pm - 3:30pm<br />
Looking for stunning cuts and color to add<br />
life and texture to your client’s hair? Learn<br />
the latest cuts using Patric Bradley’s signature<br />
cutting techniques with shears and razors.<br />
Learn to freestyle and personalize each and<br />
every cut using zigzag sectioning paired<br />
with channel cutting, slicing, and deep<br />
point cutting techniques. Get creative with<br />
sculptured lines, clean angles, and textured<br />
graduation. Stay organized with “Color<br />
Mapping” so that you can recreate signature<br />
head turning color placement creations!<br />
Presentation by:<br />
PATRIC BRADLEY & TEAM HOLLYWOOD<br />
CRANIUM PROSTHESIS<br />
Sunday : 12:00pm - 1:30pm<br />
If you didn’t know, Cranium Prosthesis Hair<br />
System’s are designed to meet the specific<br />
need of women/men who suffer from hair<br />
loss, alopecia, and that have hair loss due<br />
to a medical condition, etc. Hair Loss affects<br />
more than 30 million women yearly. Join me<br />
in class as we discuss the hair loss prosthesis<br />
solutions that are available.<br />
Design Concepts<br />
Understanding the in and outs of designing a<br />
Cranium Prosthesis for your client depending<br />
on different sizes and styles for a more<br />
realistic<br />
appearance.<br />
and natural<br />
Customizing<br />
Full head template, hairline template,<br />
measuring, various hair bases, and hair types.<br />
Integration<br />
Allows your own hair to be blended or<br />
integrated with the prosthesis and can be<br />
combined with hair weaving techniques.<br />
Presentation by:<br />
EUNICE JOHNSON<br />
HAIR REPLACEMENT TECHNIQUE<br />
Sunday : 2:00pm - 3:30pm<br />
Do you have clients with thin or balding<br />
areas due to alopecia, medication or other<br />
scalp issues? As professional stylists all of us,<br />
at some time or another, will have clients with<br />
these problems. In this class you will learn this<br />
tailored process that matches real hair to<br />
your clients own to create a ; beautiful and<br />
natural looking head of hair all within 1 ½<br />
hours.<br />
No longer will your clients rely on wigs just to<br />
cover these embarrassing areas. With this<br />
technique your clients will look and feel great<br />
while enjoying an active lifestyle.<br />
This weave technique is performed without<br />
the use of braids, glues, links or clips and with<br />
no harm to the natural hair. It will last for 2 to<br />
4 months and you can charge $300 to $800<br />
per client.<br />
Remember!!!! The more weave techniques<br />
you know, the more clients you can service.<br />
Learn to make life-long clients and serious<br />
money! Also, see beautiful before and<br />
after pictures of real clients, with real issues<br />
receiving real results. Seeing is believing. Your<br />
clients will love it. SEE YOU IN CLASS.<br />
Presentation by:<br />
SHARON REAMS<br />
HAIR CUTTING SO SIMPLE<br />
(EVEN A CHILD CAN UNDERSTAND)<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 2:00pm - 3:30pm<br />
You ever wished you could take a hair cutting<br />
class that actually taught you how to cut<br />
successfully rather than just teach you a<br />
couple of cuts? You ever wished your clients<br />
could get up in the morning and see the<br />
same cut they walked out of the salon with<br />
and not have to spend a half hour styling it<br />
each day? If you want your cuts to last the<br />
life of the style without growing out uneven,<br />
this class will give you that.<br />
If you want your cuts to be so precise<br />
that they could go without any styling<br />
techniques...this is the class for you. If you<br />
believe you can accomplish over 8 months<br />
of cutting education in one 90 minute class...<br />
make this class a must see on your list. Not<br />
only will you get the most unadulterated hair<br />
cutting session of this era...but Chuck will<br />
break it down so simple....that even a child<br />
could understand it.<br />
Presentation by:<br />
CHUCK CAPLE<br />
GARY GERARD’S “ECLECTIC CLASSICS”<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
For the serious stylist, world famous Gary<br />
Gerard returns, thanks to your rave reviews<br />
and your quest for excellence in your<br />
haircutting skills. Gary will share his new<br />
“Eclectic Classics” collection utilizing<br />
his simplified method of haircutting and<br />
empowering your artistic freedom for<br />
specialized effects, shapes, and designs<br />
taking your career to new levels of success.<br />
Gary will incorporate emphasis on<br />
Ergonomics, the scientific study of harmony<br />
in body and shear positioning while cutting.<br />
Make plans to see this “Hairdressers Hall of<br />
Famer”. We commend you on your pursuit in<br />
furthering your education.<br />
Presentation by:<br />
GARY GERARD<br />
6<br />
<strong>IMAGE</strong> is EVERYTHING
HAIR<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
THE BLUEPRINT TO HAIR LOSS SOLUTIONS<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 2:00pm - 3:30pm<br />
The “BLUEPRINT” Look and Learn is a basic<br />
overview of the hands-on course “The<br />
Master’s Class” recommended for both<br />
the beginning and experienced Hair<br />
Replacement Professional looking to improve<br />
their overall knowledge and increase<br />
revenue. Join Gloria “GIGI” Ford as she<br />
shares her wealth of knowledge in:<br />
1. PROPER DIAGNOSIS – Who is losing their hair<br />
& the solution<br />
2. HAIR LOSS SOLUTIONS - Which hairpiece will<br />
work for which client<br />
3. MEDICAL MARKETING – What medical<br />
professionals require from you<br />
4. INSURANCE CLAIMS/CODES – How to<br />
successfully secure payment<br />
5. THE BLANKET WEAVE – Transitioning from a<br />
weave to hair replacement<br />
Presentation by:<br />
GIGI FORD<br />
STRAIGHT & NATURAL<br />
Monday : 2:00pm - 3:30pm<br />
In order to give your clients exactly what they<br />
want successfully it’s going to take more than<br />
just flat irons and smoothing treatments to<br />
keep the hair healthy and not on the floor.<br />
It’s going to take the knowledge of chemistry,<br />
which is understanding hair, internally and<br />
out, product ingredient knowledge, and<br />
thermal styling tool knowledge. Every hair<br />
company says they are the best product of<br />
choice, however as a stylist, what is the best<br />
product of choice long term for you and your<br />
client’s hair. After this intensive informational<br />
class, you will be able to decide what’s best<br />
for your clients straight and natural hair.<br />
• Understand why client wants to be straight<br />
and natural<br />
• Understand who your competition is in the<br />
industry “Dominicans” and why<br />
• Full consultationtraigh<br />
• Product ingredient knowledge<br />
• Tool knowledge<br />
• Step by step instructions on smoothing<br />
natural hair<br />
• Tips of straightening natural hair<br />
Presentation by:<br />
CHRIS NOBLE<br />
LAYERS OF LOVE<br />
Monday : 1:00pm - 2:00pm<br />
Layered haircuts and layered hairstyles<br />
always offer a sexy and lively look.<br />
Join Jody Sasser as she breaks down the<br />
essential methods to cutting and shaping<br />
the perfect layered hair style that flows with<br />
undeniable movement and lasting style for<br />
today’s multifaceted woman.<br />
Presentation by:<br />
JODY SASSER<br />
STAGE B<br />
SHADES OF PERFECTION BY PERMACOLOR<br />
Sunday : 3:30pm - 4:30pm<br />
Each client is unique and one of a kind.<br />
Perfectly balanced cutting and color<br />
techniques will be demonstrated to reflect<br />
and push the edge of color and redefine selfexpression.<br />
Create dramatic reds, platinum<br />
blondes, and rich brunettes while learning<br />
a menagerie of cutting techniques that will<br />
allow you to achieve the best result for your<br />
client. Educators Justin Amador and Lindsey<br />
Heigert will spark and inspire new ideas for<br />
your everyday client.<br />
Presentation by:<br />
JUSTIN AMADOR AND LINDSEY HEIGERT<br />
STAGE B<br />
MACVOIL KERATIN EXPERSS<br />
Sunday : 12:00pm - 1:30pm<br />
Learn how to get the best hair possible<br />
without chemicals ! Come check out our truly<br />
organic keratin smoothing treatment to see<br />
application to after results of this amazing<br />
product and learn cutting techniques to<br />
compliment facial structure.<br />
Presentation by:<br />
JUSTIN AMADOR AND LINDSEY HEIGERT<br />
COLOR-TECHNIQUES<br />
Monday : 12:00pm - 1:30pm<br />
Learn new colour techniques using a brand<br />
new oil based colour line from Italy. We will be<br />
demonstrating how to achieve perfect results<br />
and get 100% grey coverage using Perlacolor.<br />
Presentation by:<br />
JUSTIN AMADOR AND LINDSEY HEIGERT<br />
<strong>IMAGE</strong> is EVERYTHING 7
*all classes are complimentary unless<br />
otherwise indicated<br />
HAIR<br />
SHEAROLOGY<br />
Sunday : 2:00pm - 3:30pm<br />
How much do you know about your main<br />
tool of your business? Learn about your shears<br />
from internationally renowned scissor expert<br />
and champion winning shear sharpener,<br />
Bonnie Megowan. This class will answer some<br />
of the following questions:<br />
1. What is your cutting personality? Are you a<br />
lion, an eagle or gorilla? How does this affect<br />
your shear selection?<br />
2. What is the best length of shears for your<br />
hand? Find out.<br />
3. How can you maintain and repair your<br />
shears with simple tools you have on hand?<br />
4. Why are there so many different handle<br />
styles, steels, colors and variety of specialty<br />
shears and how are they used?<br />
Presentation by:<br />
BONNIE MEGOWAN & BONIKA SHEARS<br />
INTRODUCTION TO SHEAR SHARPENING<br />
Monday : 12:00pm - 1:30pm<br />
Learn the basics of how to sharpen shears<br />
from Bonika Shears CEO, Bonnie Megowan.<br />
Bonnie is an champion sharpener, president<br />
of the National Beauty Tools Sharpeners Guild<br />
and has been training professional sharpeners<br />
for 15 years. For the first time, Bonnie will share<br />
the basics for sharpening shears with hair<br />
stylists. This class will benefit you because<br />
you will gain an understanding and respect<br />
for your local shear sharpener and able to<br />
determine if your local sharpener is properly<br />
trained and equipped. This class may also be<br />
the first step toward exploring and starting a<br />
lucrative part or full-time career sharpening<br />
shears for hair salons.<br />
If you ever thought of sharpening shears for<br />
extra income, this is a no-cost way to explore<br />
this business opportunity. You will leave with a<br />
new understanding of your shears.<br />
Presentation by:<br />
BONNIE MEGOWAN & BONIKA SHEARS<br />
MONEY CUT<br />
Sunday : 4:00pm - 5:30pm<br />
Monday : 10:00am - 11:30am<br />
Learn how to turn a trim or basic cut into a<br />
Money Cut. Mario Yildiz will show you a new<br />
approach to sculpting your client’s hair. His<br />
techniques will not only let you experience<br />
higher profits but better retention of your<br />
clients as well. This class will help you to<br />
understand overall shape symmetry and<br />
asymmetry as it relates to texture and<br />
detailing.<br />
You will discover how selection and<br />
positioning shears and razors will create<br />
maximum utilization of the growth and curl<br />
pattern. In addition, you will be able to create<br />
perfect detailing and polishing to finish and<br />
personalize a style. Facilitating in the class will<br />
be Bonnie Megowan, CEO of Bonika Shears<br />
and champion shear sharpener to answer<br />
your questions and concerns about shears<br />
and their maintenance.<br />
Presentation by:<br />
MARIO YILDIZ & BONNIE MEGOWAN<br />
GARY GERARD’S “DRY CUTTING<br />
PHENOMENON”<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 2:00pm - 3:30pm<br />
Gary Gerard will be demonstrating the<br />
exciting Dry Cutting Phenomenon for<br />
long hair while raising your standards and<br />
introducing Free-Style Haircutting techniques.<br />
Gary Gerard’s trend vision will start your<br />
journey in the future of Creative Design<br />
cutting. Join us and discover the unique and<br />
beautiful looks of Gary Gerard.<br />
Presentation by:<br />
GARY GERARD<br />
BRAZILIAN BLOWOUT<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 10:00am - 11:30am<br />
Brazilian Blowout Professional Smoothing<br />
Treatments are the most innovative and<br />
effective in the world…<br />
Through the use of innovative and<br />
breakthrough bonding technologies, these<br />
treatments actually improve the health and<br />
condition of the hair by creating a protective<br />
protein layer around the hair shaft to<br />
eliminate frizz and smooth the cuticle.<br />
The end result is smooth, healthy, frizz-free hair<br />
with radiant shine!<br />
Presentation by:<br />
BRAZILIAN BLOWOUT<br />
RETRO GLAM WOMEN AND MEN<br />
Sunday : 1:00pm - 2:30pm<br />
Monday : 12:30pm - 2:00pm<br />
Trend Cutting, Retro Glam Styling and Up Dos!<br />
Retro Hollywood inspires high fashion razor<br />
cutting with glamorous texture, daring<br />
part lines, volume and heavy bangs! Softly<br />
feathered edges and deeply beveled<br />
interior frames provide glamorous volume,<br />
while structured layers, allow for control<br />
of round brushing and iron setting. Bo ho<br />
chic braids wrap, weave and add texture<br />
for the whimsical retro ladies out there. This<br />
romantic old Hollywood era is today’s playful,<br />
confident yet elegant woman and Surface<br />
men. A modern spin on retro style.<br />
Presentation by:<br />
JESSICA ZIMMERMAN<br />
8<br />
<strong>IMAGE</strong> is EVERYTHING
HAIR<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
OYA<br />
Sunday : 10:00am - 12:00pm<br />
Sunday : 2:30pm - 4:30pm<br />
Monday : 12:00pm - 2:00pm<br />
Monday : 2:00pm - 4:00pm<br />
Join us to learn everything there is to<br />
know about the OYA Portfolio. You will<br />
be introduced to the latest in hair color<br />
technology. OYA provides you with superior<br />
long lasting color results while main- taining<br />
the integrity of the hair, resulting in healthy,<br />
shiny results.<br />
This course will provide the nuts and bolts<br />
of what you need to successfully formulate<br />
your clients’ color, utilizing both our OYA<br />
Permanent and OYA Demi Permanent color<br />
systems. KISS (Keep It Simple System) will<br />
demonstrate how easy and versatile our<br />
color performs, and how it outshines the<br />
competition!<br />
You own it with OYA!<br />
Presentation by:<br />
JOSEPH BOGART<br />
HATTORI HANZO IN BOOTH EDUCATION<br />
Sunday : 9:00am - 6:00pm<br />
Monday : 9:00am - 4:00pm<br />
Justin Thomas, “the prodigy”, is platform artist<br />
and international artistic director for Hattori<br />
Hanzo Shears. Justin is progressively changing<br />
our industry with his unmatched style and<br />
aggression to bend the fundamental<br />
rules of hairdressing. In his class you will be<br />
challenged to open your mind and explore<br />
your own natural talents and be uplifted to<br />
regain your inspiration as a true hairdresser.<br />
Together we will discover the true meaning<br />
why we entered this industry by not learning<br />
HOW to cut hair, but by learning WHY we do.<br />
This is the why behind the how. Justin has<br />
been educated, trained, and collaborated<br />
with some of the biggest names in the<br />
industry from Beverly Hills to New York and San<br />
Francisco.<br />
Presentation by:<br />
HATTORI HANZO SHEARS<br />
3<br />
EASY WAYS<br />
to register!<br />
Online at<br />
www.theimageexpo.com<br />
...call 877.219.3976<br />
or fill out page 34!<br />
THE ART OF TECHNICAL CUTTING AND<br />
FINISHING<br />
Sunday : 10:00am - 11:00am<br />
Led by the creative direction of Dewey<br />
Fanone, the Fi Hair team has earned<br />
incredible success working with energized<br />
stylists who are ready to take their best work<br />
and make it even better. Since 1997, Fi Hair<br />
Academy has been recognized with no<br />
fewer than 7 international awards including<br />
the North American Hairdressing Award<br />
(N.A.H.A) and the Canadian Hairdressing<br />
Award (Contessa and Mirror ).<br />
They work with the best photographers, hit<br />
the best shows and have the best time doing<br />
it. They’ve spread their gospel around the<br />
world and are regularly booked by top stylists,<br />
salons and manufacturers for their innovative<br />
and personable teaching techniques.<br />
Sit back, enjoy and be inspired as the Fi team<br />
present their latest haircutting and finishing<br />
techniques.<br />
Presentation by:<br />
FI HAIR GEAR<br />
ABOUT FACE ABOUT STYLE<br />
Sunday : 12:00pm - 1:30pm<br />
LEARN to create beautiful looks working<br />
with shape and form. This interactive,<br />
comprehensive class will teach you unique<br />
tips and tricks to identify face shapes and<br />
profiles in order to work with your client and<br />
create the most flattering, customized look<br />
for him or her.<br />
Motivating, enthusiastic, and a major asset<br />
depict Lature Global Creative Director<br />
Shantel Davis. Shantel has hit the mainstage<br />
worldwide! Youve seen her mainstage at ABA<br />
Toronto Canada, IBS New York and Las Vegas,<br />
Premiere Orlando, ABS Chicago, <strong>Houston</strong><br />
Image Expo, Bronner Brothers Atlanta and<br />
Long Beach CA. Her clients range from the<br />
owner of the Dallas Cowboys Jerry Jones,<br />
NBC, ABC, QVC, VH1, and Mercedez Benz<br />
Fashion Week New York. Shantel Davis is<br />
not only a trendsetting stylist but also a<br />
successful entrepreneur with her very own<br />
brand management company Shantel<br />
Davis Global. At SDG she leads the firm in<br />
representing the top products, companies<br />
and individuals in the beauty, fashion, sports<br />
and music industries. Shantel believes Lature<br />
is the innovative way to achieve a higher<br />
level of creativity in the art of hair design.<br />
Presentation by:<br />
SHANTEL DAVIS<br />
LONG HAIR DON’T CARE<br />
Monday : 2:00pm - 3:30pm<br />
LEARN one of the best things in long hair<br />
design is putting modern and vintage<br />
together. Trendsetting foundations that will<br />
allow you to take long hair up in rare form.<br />
In this workshop, you will explore how the<br />
solid foundations of vintage shapes and<br />
techniques can be used to create todayʼs<br />
modern, edgy designs. Get tips and tricks on<br />
how to create and secure designʼs while<br />
becoming more confident behind the chair.<br />
Your portfolio will love you for learning more<br />
to earn more!<br />
Motivating, enthusiastic, and a major asset<br />
depict Lature Global Creative Director<br />
Shantel Davis. Shantel has hit the mainstage<br />
worldwide! Youve seen her mainstage at ABA<br />
Toronto Canada, IBS New York and Las Vegas,<br />
Premiere Orlando, ABS Chicago, <strong>Houston</strong><br />
Image Expo, Bronner Brothers Atlanta and<br />
Long Beach CA. Her clients range from the<br />
owner of the Dallas Cowboys Jerry Jones,<br />
NBC, ABC, QVC, VH1, and Mercedez Benz<br />
Fashion Week New York. Shantel Davis is<br />
not only a trendsetting stylist but also a<br />
successful entrepreneur with her very own<br />
brand management company Shantel<br />
Davis Global. At SDG she leads the firm in<br />
representing the top products, companies<br />
and individuals in the beauty, fashion, sports<br />
and music industries. Shantel believes Lature<br />
is the innovative way to achieve a higher<br />
level of creativity in the art of hair design.<br />
Presentation by:<br />
SHANTEL DAVIS<br />
<strong>IMAGE</strong> is EVERYTHING 9
*all classes are complimentary unless<br />
otherwise indicated<br />
HAIR<br />
SHANTEL DAVIS ON STAGE<br />
Monday : 12:00pm - 12:50pm<br />
LEARN: How to recreate top styles from the<br />
covers of magazines right in your salon.<br />
Get properly introduced to the world<br />
of editorial hair with National Educator<br />
Shantel Davis! Get started in this fastpaced<br />
profession with tips and ideas on<br />
creating a portfolio and networking.<br />
Motivating, enthusiastic, and a major asset<br />
depict Lature Global Creative Director<br />
Shantel Davis. Shantel has hit the mainstage<br />
worldwide! Youve seen her mainstage at<br />
ABA Toronto Canada, IBS New York and Las<br />
Vegas, Premiere Orlando, ABS Chicago,<br />
<strong>Houston</strong> Image Expo, Bronner Brothers Atlanta<br />
and Long Beach CA. Her clients range<br />
from the owner of the Dallas Cowboys Jerry<br />
Jones, NBC, ABC, QVC, VH1, and Mercedez<br />
Benz Fashion Week New York. Shantel Davis<br />
is not only a trendsetting stylist but also a<br />
successful entrepreneur with her very own<br />
brand management company Shantel<br />
Davis Global. At SDG she leads the firm in<br />
representing the top products, companies<br />
and individuals in the beauty, fashion, sports<br />
and music industries. Shantel believes Lature is<br />
the innovative way to achieve a higher level<br />
of creativity in the art of hair design.<br />
Presentation by:<br />
SHANTEL DAVIS<br />
ROCK YOUR HAIR IN-BOOTH<br />
Sunday : 9:00am - 6:00pm<br />
Monday : 9:00am - 4:00pm<br />
Get inspired and explore the depths<br />
of your own creativity as Michael<br />
demonstrates and explains “Angles in<br />
Motion” his sequel to “his world renown<br />
cutting system” Structure in Motion. TM<br />
Michael continues to be one of the most<br />
beloved and sought after artists known<br />
as the “Hairdresser’s Hairdresser” for all<br />
generations. His popularity continues<br />
to grow with sold out crowds at industry<br />
trade events, fashion editors, beauty<br />
bloggers, and social media.<br />
Presentation by:<br />
MICHAEL O’ROURKE<br />
HOW TO GET HEALTHY, SHINY, VOLUMOUS<br />
HAIR<br />
Sunday : 4:00pm - 5:00pm<br />
Monday : 2:00pm - 3:00pm<br />
How do celebrities pull off gorgeous hair<br />
all the time after putting their covetable<br />
locks to the test on a daily basis? Mitch<br />
Stone clears up the mystery with his new<br />
line of multi-tasking hair formulas.<br />
“From many years working on sets,<br />
backstage at runway shows, and with<br />
private clients, I know that the foundation<br />
for beautiful hair is healthy hair...”<br />
Come join Mitch Stone in this class to see<br />
why Hollywood’s most wanted hair is also<br />
the hardest working in town.<br />
Presentation by:<br />
MITCH STONE<br />
“STYLES COLLECTION” BY JOHN FRANK<br />
VELEZ, DIRECTOR OF EDUCTION AT<br />
RECAMIER<br />
Sunday : 12:30pm - 2:00pm<br />
Monday : 12:30pm - 2:00pm<br />
This seminar offers in-depth, step b ystep,<br />
workshop visual and training course<br />
introducing a new “Styles Collection” by<br />
Recamier.<br />
The seminar offers innovative techniques<br />
and inspiring program for stylist to reach<br />
new levels of hairdressing mastery. The<br />
seminar includes:<br />
• Cutting<br />
• Coloring<br />
Presentation by:<br />
JOHN FRANK VELEZ<br />
REVOLUTIONARY BRAZILIAN KERATIN<br />
TREATMENT BY BIONAZA COSMETICS<br />
Sunday : 10:30am - 12:00pm<br />
Sunday : 1:30pm - 3:00pm<br />
Monday : 10:30am - 12:00pm<br />
Monday : 1:30pm - 3:00pm<br />
Learn the great benefits to this wonderful<br />
revolutionary Brazilian keratin treatment<br />
by Bionaza cosmetics, combined with<br />
our New Dinor Professional salon exclusive<br />
maintenance line.<br />
Stylist will learn different step by step<br />
techniques and we will walk you through<br />
the application to this widely demanded<br />
product and learn how to properly give<br />
your hair the right at home care.<br />
Don’t Miss this great Opportunity!<br />
Presentation by:<br />
STUDIO 24 COSMETICS<br />
BOOTH 815<br />
MITCH STONE ON STAGE<br />
Sunday : 2:00pm - 3:00pm<br />
Monday : 11:00am - 11:50am<br />
Behind-the-scenes, Mitch’s celebrity<br />
clientele, like Jennifer Lopez, Nina Debrov,<br />
Kim Basinger, Brooke Burke and Morena<br />
Baccarin, put their covetable locks to the<br />
test on a daily basis, with all the hot lights,<br />
long hours, frequent coloring and constant<br />
heat styling.<br />
Mitch Stone, an Academy Award-winning<br />
stylist, clears up the mystery with his new line<br />
of multi-tasking hair formulas, Mitch Stone<br />
Essentials.<br />
Consumers are increasingly seeing the<br />
value in products that multi-task. Case in<br />
point: the rising popularity of BB (beauty<br />
balm) creams for the skin that function<br />
as moisturizer, primer, concealer, and<br />
foundation in one. “I like to think of my<br />
serums and sprays as ‘beauty balms’ for<br />
the hair,” says Stone. “They deliver plenty of<br />
style, but actually improve the condition of<br />
hair at the same time.”<br />
Presentation by:<br />
MITCH STONE<br />
10<br />
<strong>IMAGE</strong> is EVERYTHING
HAIR<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
I-CUTT<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
This class will provide you with a solid<br />
foundation and the skills in modern<br />
haircutting. This class offers key techniques<br />
that will allow a novice or seasoned hair<br />
dresser to have a thorough understanding<br />
of basic hair cutting concepts, discipline,<br />
and control. Information in this class will<br />
also allow the cutter to progress quickly<br />
to a more advanced, skilled, i-Cutt<br />
approach.<br />
Presentation by:<br />
KEVIN MARTIN<br />
“TRUTH IN SCIENCE” PRACTICAL STUDY OF<br />
TRICHOLOGY<br />
Sunday : 2:30pm - 4:00pm<br />
Monday : 2:30pm - 4:00pm<br />
• Re-Bonding after Relaxing services.<br />
• Neutralizing Sodium Hydroxide.<br />
• Correcting and Normalizing hair.<br />
• Advanced study on pH as Pertains to<br />
Chemical Services.<br />
Presentation by:<br />
RICK DUNLAP<br />
ACHIEVING SOLUTIONS FOR CLIENTS WHO<br />
SUFFER FROM ALOPECIA AREATA<br />
Sunday : 4:00pm - 5:30pm<br />
The professional will be given detailed<br />
information on achieving solutions for<br />
clients who suffer from Alopecia Areata,<br />
Traction Alopecia, Radiation, Burns and<br />
etc.<br />
Chemotheraphy Clients<br />
Female Pattern Baldness<br />
Thinning Hair<br />
Measuring for a Custom Hair Prosthetic:<br />
Frontal View<br />
Side To Side In Frontal Area<br />
Crown Area Side to Side<br />
Making a Custom Mold:<br />
Scalp Marking<br />
Application and Marking of Saran Film<br />
Tape and Cut Procedure of Saran Film<br />
Trim Template<br />
Presentation by:<br />
DOROTHY FLAKE<br />
LEARN THE LATEST TECHNIQUES ON THE<br />
MARKET TODAY WITH LACE FRONTS<br />
INVISIBLE<br />
Monday : 10:00am - 11:30am<br />
Learn the latest techniques on the market<br />
Today! It’s all done with Lace Fronts<br />
Invisible to the eye appearing to be<br />
growing from the scalp, creating optical<br />
illusions.<br />
Revolutionary Hair Prosthetic - Unit -<br />
System Application Demo<br />
“ The Miracle Weev”<br />
LET IT BE<br />
Sunday : 9:00am - 10:30am<br />
Monday : 9:00am - 10:30am<br />
Explore all phases of women’s haircutting.<br />
When do you choose razor over shear,<br />
texture creation with different tooth<br />
shears, razor, and point cutting or slicing??<br />
This class gives you insight to judge your<br />
creative self and make the choice that<br />
fits each individual’s needs.<br />
Presentation by:<br />
JESSICA BARONI & ABIGAIL BROWN<br />
LOVE ME “DO” & TWIST AND SHOUT<br />
Sunday : 12:30pm - 2:00pm<br />
Monday : 12:30pm - 2:00pm<br />
Formal looks to easy twists, chignons,<br />
braids, and looks to impress for any<br />
evening. Our ThermaFuse team will teach<br />
you manipulation techniques to enhance<br />
your work on all lengths of hair. Let your<br />
“DO” speak for you!<br />
Presentation by:<br />
JESSICA BARONI & ABIGAIL BROWN<br />
Recommended Pricing For Full Cranial<br />
Prosthetics And Wigs<br />
Contracts For The Hair Restoration Business<br />
Tips On Filing Insurance<br />
Presentation by:<br />
DOROTHY FLAKE<br />
<strong>IMAGE</strong> is EVERYTHING 11
*all classes are complimentary unless<br />
otherwise indicated<br />
HAIR<br />
REVOLUTION<br />
Sunday : 2:30pm - 4:00pm<br />
Monday : 2:30pm - 4:00pm<br />
Smoothing hair is here to stay. “Do<br />
Smooth Right” with ThermaFuse “Amino<br />
Fusion” technol¬ogy. Learn the answers<br />
to healthy, safe, and lasting smoothing<br />
treatments with our advanced amino<br />
acid technology that will leave your<br />
client’s hair soft, smooth, and frizz free for<br />
three months or more.<br />
Amino Express, our four to six week<br />
treatment that not only leaves hair smooth<br />
and frizz free, but locks in your color service<br />
for unbelievable color retention. Join<br />
the “Revolution” to healthy smoothing!<br />
Presentation by:<br />
LEAH QUINN & JESSICA BARONI<br />
LET IT BE “ON-STAGE”<br />
Sunday : 12:20pm - 1:20pm<br />
Explore all phases of women’s haircutting.<br />
When do you choose razor over shear,<br />
texture creation with different tooth<br />
shears, razor, and point cutting or slicing??<br />
This class gives you insight to judge your<br />
creative self and make the choice<br />
that fits each individual’s needs.<br />
Presentation by:<br />
JESSICA BARONI & ABIGAIL BROWN<br />
REVOLUTION “ON-STAGE”<br />
Monday : 2:10pm - 3:00pm<br />
Smoothing hair is here to stay. “Do<br />
Smooth Right” with ThermaFuse “Amino<br />
Fusion” technol¬ogy. Learn the answers<br />
to healthy, safe, and lasting smoothing<br />
treatments with our advanced amino<br />
acid technology that will leave your<br />
client’s hair soft, smooth, and frizz free for<br />
three months or more.<br />
Amino Express, our four to six week<br />
treatment that not only leaves hair smooth<br />
and frizz free, but locks in your color service<br />
for unbelievable color retention. Join<br />
the “Revolution” to healthy smoothing!<br />
Presentation by:<br />
LEAH QUINN & JESSICA BARONI<br />
CUTTING DONE “WRIGHT”<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
In this course instructions and<br />
demonstrations of proper hair placement<br />
and cutting will be provided for learners<br />
to produce a natural looking style while<br />
performing a triangular graduated hair cut<br />
with various hair installment techniques.<br />
Presentation by:<br />
YVETTE “THE UNMATCHABLE STYLIST”<br />
HOLLOWAY-WRIGHT<br />
PARADISE IN A BOTTLE<br />
Sunday : 1:00pm - 2:00pm<br />
Monday : 1:00pm - 2:00pm<br />
Discover the Hawaiian technique to<br />
straighten and curl. Paul Brown Hawaii<br />
educators will show how to work with<br />
a formaldehyde-free, botanical-based<br />
keratin retexturizer system that will give<br />
clients and you the flexibility of either<br />
supple straight hair one day or voluminous<br />
curls the next. Discover, too, our effective<br />
ammonia-free perms recommended by<br />
top Aveda educators and our Hair at Rest<br />
system for eliminating frizz in minutes.<br />
Presentation by:<br />
PAUL BROWN HAWAII<br />
BACK TO BASICS: FUNDAMENTALS OF<br />
CUTTING & CURLING<br />
Sunday : 2:30pm - 4:00pm<br />
Monday : 2:30pm - 4:00pm<br />
Join The Edge Styling Team as they go<br />
“Back to Basic” cutting and curling short<br />
hair. Learn why the use of Marcel irons are<br />
essential and why ceramic/titanium flat<br />
irons cannot give a smooth definition to<br />
short hair. Discover the true understanding<br />
of how to use your marcel irons to achieve<br />
the perfect curl pattern.<br />
•The Cut<br />
- Why is the cut important?<br />
•The Mold<br />
- Choosing the right products<br />
•The Curl<br />
- Why are marcel irons necessary?<br />
The combination of these key factors<br />
all help to create the perfect style your<br />
clients desire, boost your ticket and take<br />
your career to the EDGE!<br />
Presentation by:<br />
ANDREA CHEESE & KAREN Z. BAILEY<br />
12<br />
<strong>IMAGE</strong> is EVERYTHING
COMPETITION ENTRY IS FREE WITH PURCHASE OF A TICKET!<br />
<strong>IMAGE</strong><br />
International Conference Management, Inc<br />
te natio<br />
Sunday May 18<br />
9:00am - 6:00pm<br />
Monday May 19<br />
9:00am - 4:00pm<br />
George R Brown<br />
Convention Center<br />
Fantasy<br />
HAIR competition<br />
Sunday, May 18 — 3:00pm<br />
Save<br />
UP TO $15<br />
Now!<br />
TWO<br />
EASY WAYS<br />
to register!<br />
Online at www.theimageexpo.com<br />
or call 877.219.3976<br />
Prizes:<br />
1st place will receive a<br />
certificate plus $150 CASH.<br />
2nd place will receive a<br />
certificate plus $100 CASH.<br />
3rd place will receive a<br />
certificate plus $50 CASH.<br />
We are excited to announce that we will be having a Fantasy Hair<br />
Competition for our Cosmetology students this year! It is free for the students<br />
to enter as long as they purchase a ticket for the show. Students must submit<br />
a descriptive video detailing the steps they took to complete their fantasy<br />
hair look. All videos must be submitted by April 30, <strong>2014</strong> . Our celebrity stylist<br />
judge will pick the top 3 competitors from each school and choose 1 finalist<br />
to compete on stage at the show with the other finalists. The students will<br />
have 1 hour to complete their fantasy hair look on stage. Each student will be<br />
allowed to use 2 electrical outlets on the stage competition.<br />
VISIT THE<strong>IMAGE</strong>EXPO.COM FOR RULES AND FULL DETAILS OR CALL 877-219-3976<br />
<strong>IMAGE</strong> is EVERYTHING 13
*all classes are complimentary unless<br />
otherwise indicated<br />
HAIR COLOR<br />
COLOR ASSEMBLY<br />
Sunday : 10:00am - 11:30am<br />
Good coloring results can’t happen unless<br />
you follow a strategic process in order to<br />
receive the correct results. Time, texture,<br />
porosity, and levels, all have to be taken<br />
into considerations when creating the<br />
color formula and skipping just one step<br />
could create a disaster. Many times, hair<br />
color desired results aren’t achieved<br />
simple due to a lack of communication<br />
between you and your client. Learn how<br />
to properly assemble color from the initial<br />
consultation to the rinsing the color at the<br />
bowl. Skipping this class would be unheard<br />
of to your future coloring career.<br />
• Consultation<br />
• Understand the type of hair you are<br />
dealing with<br />
• Identify if hair is virgin or previously<br />
colored<br />
• Identify desire color vs. natural color<br />
• Understand color correction<br />
• Creating the formula<br />
• Color maintenance<br />
Presentation by:<br />
CHRIS NOBLE<br />
COLOR NIGHTMARE<br />
Monday : 10:00am - 11:30am<br />
Color can be a nightmare to some of us.<br />
You have used ever color brand on your<br />
client and their grey is every color but the<br />
right color. What about if you are trying to<br />
color your clients blond hair black but it<br />
keeps coming out blond when you rinse<br />
the color out, or your client hi-lights turned<br />
green when you tried to color it brown,<br />
OMG. If this is you, run to the classroom<br />
and be on time. These are common<br />
mistakes and simple tips can be done to<br />
eliminate it from the start. After this class<br />
you will color with ease.<br />
• The consultation visual vs. verbal<br />
• Understand the hair you are working<br />
with<br />
• Understand the laws of color<br />
• Common mistakes stylist easily make<br />
Presentation by:<br />
CHRIS NOBLE<br />
COLOR MASTER<br />
Sunday : 2:00pm - 3:30pm<br />
Hair relaxers, updo’s, and pin curls may be<br />
played out, but color never will. Hair color<br />
is an art and a skill that only with practice<br />
and knowledge make perfect. However<br />
practice could cause you to lose a client,<br />
or have a bad<br />
reputation of the stylist who turns hair<br />
green. Learn how to color all textures and<br />
types of hair and stop sending money<br />
out the door because hair is hair, just like<br />
all money is green. Coloring is a skill and<br />
just pouring it out of the bottle isn’t good<br />
enough.<br />
• Understanding the difference between<br />
a cosmetologist vs. master colorist<br />
• Understand what hair is<br />
• Understand different types and textures<br />
• Understand the misconceptions of<br />
coloring different racial backgrounds<br />
• Understand underlying pigment<br />
• Hair color glossary<br />
• Consultation<br />
• How to create a formula<br />
• How to adjust same desired color shade<br />
to each individual client and achieve<br />
same end result<br />
Presentation by:<br />
CHRIS NOBLE<br />
BACO COLOR COLLECTION: OFF THE<br />
BRUSH<br />
Sunday : 2:00pm - 3:30pm<br />
Experience the difference of this<br />
innovative, Italian color line. Baco Hair<br />
Color, infused with hydrolyzed silk and<br />
micronized color pigments, outshines<br />
and outperforms the competition. Join<br />
our team of Kaaralieri to learn everything<br />
you need to know about how to use Baco<br />
color and add beautiful, modern results to<br />
your portfolio.<br />
Presentation by:<br />
KAARAL<br />
BERRY CHOCOLATE: COLORS OF THE<br />
SEASON<br />
Monday : 12:00pm - 1:30pm<br />
Everybody loves the richness of chocolate.<br />
For <strong>2014</strong> Kaaral is expanding its chocolate<br />
collection to include ripples and splashes<br />
of decadent raspberry and delectable<br />
luxurious chocolate tones.<br />
Come experience these beautiful new<br />
looks and see how we can take every<br />
‘chocolate lovers’ dream to a bold new<br />
addiction.<br />
Experience:<br />
• New progressive coloring techniques<br />
• Perfect fashion placement of color to<br />
enhance every haircut.<br />
Add a ‘ripple’ through your color portfolio<br />
and get your clients addicted today!<br />
Presentation by:<br />
KAARAL<br />
START, MAINTAIN, REPAIR & STYLE LOCS<br />
TRAINING<br />
Sunday : 4:00pm - 5:30pm<br />
Learn 4 exciting, fast and profitable<br />
techniques for starting, maintaining,<br />
repairing and styling Locs in 1 power<br />
packed seminar. We will show you<br />
how to become a loc service specialist<br />
and increase your income. Also gain<br />
knowledge on how to loc both kinky &<br />
straight hair textures, what to charge for<br />
different loc services, client consultations,<br />
tools, supplies and products needed, hair<br />
preparation, maintenance techniques<br />
and so much more…<br />
Topics:<br />
• Starting Locs<br />
• Locing Straight Hair<br />
• Maintaining Locs<br />
• Repairing Locs<br />
• Styling Locs<br />
• Tools, Supplies & Products Needed<br />
• Marketing Strategies<br />
Presentation by:<br />
JUSTIN KACE<br />
14<br />
<strong>IMAGE</strong> is EVERYTHING
HAIR COLOR<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
COLOR CODE WITH PATRIC BRADLEY’S<br />
TEAM HOLLYWOOD<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 12:00pm - 1:30pm<br />
Want the formula for funky shades?<br />
Join Industry color and cutting icon,<br />
award-winning educator Patric Bradley<br />
& team HOLLYWOOD as they share<br />
secrets for formulations and creative<br />
color placement! Maximize your artistic<br />
potential as both a creative and<br />
corrective colorist. Don’t miss out! Let’s<br />
crack the code!<br />
Presentation by:<br />
PATRIC BRADLEY & TEAM HOLLYWOOD<br />
IF YOU DON’T KNOW COLOR… YOU DON’T<br />
KNOW CHUCK!<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
If you have a fear of color....You must not<br />
know Chuck! If you don’t know the artistry<br />
of writing formulas....you must not know<br />
Chuck! If temporary coloring or semi<br />
permanent coloring is your big ticket item<br />
in the salon....you must not know Chuck! If<br />
you’re a full time stylist in the salon and not<br />
coloring hair at all....you couldn’t possibly<br />
know Chuck!<br />
Nobody breaks down color like this<br />
educator and if you fall under any of these<br />
categories you can’t afford not to take<br />
this class. If you have any fear at all about<br />
color...this class will change your whole<br />
perspective and erase any fear you’ve<br />
ever had. If you can’t learn and master<br />
color after training with this educator.....I<br />
don’t think it’s possible for you to learn it.<br />
Presentation by:<br />
CHUCK CAPLE<br />
BEHIND THE SCENES WITH ALOXXI ARTISTIC<br />
ADVISORS ROCCO AND KAZ<br />
Sunday : 11:00am - 12:30pm<br />
Monday : 10:30am - 12:00pm<br />
The model prep room is the BEST place to<br />
learn! Don’t miss this unique opportunity<br />
to learn what happens behind the scenes<br />
at runway presentation prep. Aloxxi Artistic<br />
Advisors Rocco and KAZ invite you to<br />
experience the process, techniques and<br />
Aloxxi tools they use to get models runway<br />
ready and understand how they find<br />
inspiration for color and styling techniques.<br />
Presentation by:<br />
LEONARDO ROCCO & KAZ AMOR<br />
WELCOME TO THE WORLD OF ALOXXI -<br />
FACILITATED IN ENGLISH AND SPANISH<br />
Sunday : 3:00pm - 4:30pm<br />
Monday : 2:30pm - 4:00pm<br />
Join Angel Gonzalez & the Aloxxi Creative<br />
Team to discover the unique “World” of<br />
Aloxxi.<br />
Explore Aloxxi’s Creative Colors & Styling<br />
tools, Color Personalities and Color<br />
Placement techniques that are real and<br />
relevant to your everyday salon business!<br />
What will be covered:<br />
• Grey/ white coverage & blending<br />
• How to create Red Carpet Reds<br />
• How to achieve the Next Generation<br />
Blondes<br />
Presentation by:<br />
ANGEL GONZALEZ<br />
in<br />
spanish!<br />
COLOR VIBRANTE Y PEINADO<br />
Sunday : 12:00pm - 1:30pm<br />
COLOR VIBRANTE Y PEINADO.<br />
CREATIVIDAD Y ELEGANCIA.<br />
REFERENCIA: EN BASE A NUESTROS<br />
COLORES INTENSOS PROYECTAMOS<br />
PROPUESTAS DE ELEGANCIA EN<br />
ESTILOS SOFISTICADOS MOSTRANDO Y<br />
GARANTIZANDO AL MAXIMO CREATIVIDAD<br />
QUE VENDE....<br />
Presentation by:<br />
ALIAN DRAKE MIYAGUI CETINA<br />
in<br />
spanish!<br />
COLOR MONOCROMATICO Y CORTE<br />
VANGUARDISTA<br />
Monday : 12:00pm - 1:30pm<br />
UNIFICACION Y BALANCE.<br />
REFERENCIA: PROPUESTAS COMERCIALES<br />
A REALIZAR EN NUESTROS SALONES<br />
BASANDONOS EN EL ESTILO DE VIDA<br />
, PERSONALIDAD Y ESTRUCTURA<br />
MORFOLOGICA, UNIFICANDO LA<br />
COLORIMETRIA Y EL VISAGISMO PARA<br />
CREAR ESTILOS UNICOS Y PERSONALIZADOS<br />
EN NUESTROS CLIENTES..<br />
Presentation by:<br />
ALIAN DRAKE MIYAGUI CETINA<br />
in<br />
spanish!<br />
<strong>IMAGE</strong> is EVERYTHING 15
*all classes are complimentary unless<br />
otherwise indicated<br />
HAIR COLOR<br />
HAIR COLOR CLASS<br />
Sunday : 10:00am - 11:30am<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 10:00am - 11:30am<br />
Monday : 12:00pm - 1:30pm<br />
This class is a must for All-Nutrient haircolor<br />
users, or colorists interested in All-Nutrient.<br />
Achieve 100% coverage of gray hair and<br />
guarantee perfect color results!<br />
Understand All-Nutrient’s base tones, master<br />
the concept of keratint overglazing, and<br />
learn about haircolor customization, tonal<br />
enhancement, and more!<br />
• Obtain “Inside the Lab” color knowledge and<br />
color dialogue to increase your salon business.<br />
• Improve your color expertise and the way you<br />
see and think haircolor<br />
• Featuring combined use of both All-Nutrient<br />
Permanent Haircolor and Keratint Color-Glaze<br />
Demi-Permanent Haircolor<br />
Presentation by:<br />
MICHAEL KUNZ<br />
3<br />
EASY<br />
WAYS<br />
to register!<br />
Online at www.theimageexpo.com<br />
...call 877.219.3976<br />
or fill out page 34!<br />
16<br />
<strong>IMAGE</strong> is EVERYTHING
*all classes are complimentary unless<br />
otherwise indicated<br />
EXTENSIONS and WEAVES<br />
MICROSTITCH<br />
Sunday : 10:00am - 11:30am<br />
Monday : 2:00pm - 3:30pm<br />
Micro Stitch is one of the newest and<br />
most natural looking extension techniques<br />
available, all without embarrassing lumps<br />
and bumps, no braiding, gluing, clips or<br />
infusions. This technique is so fast and<br />
easy that it will AMAZE you!!!!! A full head<br />
of extensions in fewer than 2 hours or less.<br />
It is performed using a simple needle and<br />
thread and will last for two to three months<br />
on any hair type or texture!<br />
In this class you will:<br />
• Learn how to perform this money<br />
making technique<br />
• Learn how to tighten and maintain<br />
the extensions<br />
• Learn how to remove the extension<br />
with no damage to the natural hair<br />
The micro stitch is so small that it is<br />
practically invisible causing it to blend<br />
undetectably with your clients’ natural<br />
hair. It can also be used for clients with<br />
thin or balding areas. Come and learn<br />
how you can earn an extra $300 to $600<br />
per client, quick and easy.<br />
Presentation by:<br />
SHARON REAMS<br />
THE WEB WEAVE<br />
Sunday : 12:00pm - 1:30pm<br />
The Web is a hot NEW sewin weave<br />
technique that can be performed on all<br />
hair types or textures. It was designed for<br />
clients with a large area of thinness in the<br />
crown of their head. The clients have hair<br />
but it is very fine or thin and they want to<br />
cover it without causing damage to the<br />
existing hair. The Web is a very unique<br />
design that was created to give a natural<br />
looking fullness to the thin area to match<br />
the rest of the client’s existing hair. This<br />
technique is done without the use of<br />
braids, glues, clips, links or infusions. The<br />
WEB Weave is sure to excite you and<br />
your clients. It will last for 2 to 3 months<br />
(depending on the condition of the<br />
client’s natural hair). You can charge $200<br />
to $500 (depending on the size of the<br />
area). It doesn’t matter the degree of hair<br />
loss whether it’s a small, medium or large<br />
thin area or moderate to severe Alopecia<br />
(premature baldness). I have a sew in<br />
technique that can and will cover it.<br />
Come to class and lets explore your<br />
options. Remember: The more techniques<br />
you know the more clients you can service<br />
therefore the more money you will make.<br />
See you in class!!!<br />
Presentation by:<br />
SHARON REAMS<br />
PRE-MADE CLOSURES<br />
Monday : 12:00pm - 1:30pm<br />
This is a must see class!!! Come and learn<br />
how to successfully MAKE and ATTACH<br />
your own flat or raised pre-made sewin<br />
weave closures. No longer will you have<br />
to purchase commercial made closures<br />
or fumble trying to close your sew in<br />
weave styles while clients are present. This<br />
technique will save you time and money.<br />
INTRODUCING a hot new Closure Tool Kit<br />
that will make creating your closures units<br />
quick and easy. You’ll Love It!!!!<br />
In This Class You Will Learn:<br />
1) How to make the closures from<br />
beginning to end, using the new tool kit<br />
2) How to measure the top area for a<br />
closure unit during consultation session<br />
3) The best wefted hair to use and why<br />
4) How to attach the closure unit to your<br />
sew in weave style with ease<br />
5) How to use the Hot Razor to cut, blend<br />
and add texture to your weave styles<br />
Presentation by:<br />
SHARON REAMS<br />
TAPE-IN, BEADED, AND FUSION HAIR<br />
EXTENSIONS<br />
Sunday : 4:00pm - 5:00pm<br />
Monday : 10:00am - 11:00am<br />
Discover everything you need to know<br />
about the latest hair extension methods:<br />
Tape-In, I-Link (Beaded), and Kera-Link<br />
(Fusion). Ruben will teach you how to<br />
install, remove, blend, and style these<br />
popular extensions methods. All class<br />
participants will be eligible for Babe<br />
certification as well as highly discounted<br />
rates on all hair extension starter kits.<br />
Presentation by:<br />
BABE HAIR EXTENSIONS<br />
EASY HAIR EXTENSION TABS<br />
Sunday : 10:00am - 11:30am<br />
Monday : 2:00pm - 3:30pm<br />
Learn how to make 3 types of hair<br />
extension tabs from one pack of wefted<br />
hair.<br />
This technique will save you time when you<br />
are servicing your clients and allow you<br />
to make more money in your salons. You<br />
will have the hair extensions tabs already<br />
pre made when your client comes in to<br />
have her weaving service done. The hair<br />
extension tabs technique is long lasting,<br />
adds color, length, and thickness and<br />
allows you to change up their look often.<br />
• Learn The Design Process<br />
• Learn The Installation Process<br />
• Learn About Marketing Your Hair<br />
Extensions Tabs<br />
Presentation by:<br />
EUNICE JOHNSON<br />
SEAMLESS TAPE EXTENSIONS WATCH &<br />
LEARN CLASS<br />
Sunday : 12:00pm - 1:30pm<br />
Monday : 10:00am - 11:30am<br />
Attend and learn how to apply a full<br />
head of hair extensions in less than one<br />
hour!<br />
Melonnie will cover:<br />
• Application and Removal<br />
• Selling the Service<br />
• Cutting and Blending<br />
• After Care Technique<br />
Presentation by:<br />
MELONNIE GEBLER<br />
<strong>IMAGE</strong> is EVERYTHING 17
*all classes are complimentary unless<br />
otherwise indicated<br />
EXTENSIONS and WEAVES<br />
KERATIN FUSION EXTENSIONS<br />
Sunday : 12:00pm - 1:30pm<br />
Master the look of natural hair with the<br />
Keratin Fusion Extensions Technique! Learn<br />
how to achieve smooth free flowing<br />
extensions with no bumps, no braids and<br />
no sewing. This is also the procedure<br />
majority of the celebrities use.<br />
Now your clients will be able to wear<br />
their hair up without the worries of trying<br />
to conceal weft tracks. This service is<br />
for all client types, Caucasian, African<br />
American, Dominican, Asian, and all hair<br />
textures whether it’s natural or relaxed.<br />
The hair can be washed and styled as<br />
normal with this technique and it is also the<br />
most natural weaving method available!<br />
This technique will last up to 3-4 months<br />
with proper maintenance and care.<br />
Topics:<br />
• Tools and Supplies Needed<br />
• Hair Prep<br />
• Parting and Sectioning Technique<br />
• Pre-tipped Hair Application<br />
• Removal Technique<br />
• Marketing Strategies<br />
Presentation by:<br />
JUSTIN KACE<br />
MICRO LINK FUSION<br />
Monday : 12:00pm - 1:30pm<br />
The Micro-Link Hair Extensions system is<br />
the most advanced technology of hair<br />
extensions available! With this technique,<br />
we will show you how small micro links are<br />
used to attach tiny strands of pre-tip hair.<br />
This method is very undetectable and can<br />
be worn in a high ponytail and updos. You<br />
can also wash the hair with this technique<br />
and relax the edges.<br />
This method of hair extensions is the most<br />
preferred by those that desire natural<br />
looking hair. This is one of the few hair<br />
extension techniques that do not require<br />
the use of heat, adhesives, chemicals,<br />
sewing and or braiding methods. This<br />
technique will last up to 5 months with<br />
proper maintenance and care.<br />
Topics:<br />
• Tools and Supplies Needed<br />
• Hair Prep<br />
• Parting and Sectioning Technique<br />
• Micro Ring Application<br />
• Pre-tipped Hair Application<br />
• Removal Technique<br />
• Marketing Strategies<br />
Presentation by:<br />
JUSTIN KACE<br />
RON KING ON STAGE<br />
Sunday : 2:00pm - 3:00pm<br />
Monday : 10:00am - 10:50am<br />
Celebrity stylist, philanthropist and all<br />
around beauty entrepreneur Ron King is<br />
armed with more than two decades in<br />
the beauty industry. He gathers inspiration<br />
from his world travels, creating his own<br />
line of natural-looking cosmetics that<br />
complements his cuts and coloring<br />
services.<br />
King has also developed his easy wear<br />
philosophy and through that has earned<br />
the title of “Austin’s curly hair expert”,<br />
adding volume and dimension with<br />
advanced cutting and color techniques<br />
like the natural-looking balayage<br />
highlighting application. King has worked<br />
with some of the most respected names in<br />
the industry, politics and Hollywood alike,<br />
having worked with President Barack<br />
Obama, Bill Clinton, Mariska Hargitay, Katy<br />
Perry and George Lopez to name a few.<br />
Presentation by:<br />
RON KING<br />
HAIR ART EXTENSION CLASS<br />
Sunday : 4:00pm - 5:30pm<br />
Monday : 2:00pm - 3:30pm<br />
Celebrity stylist, philanthropist and all<br />
around beauty entrepreneur Ron King is<br />
armed with more than two decades in<br />
the beauty industry. He gathers inspiration<br />
from his world travels, creating his own<br />
line of natural-looking cosmetics that<br />
complements his cuts and coloring<br />
services.<br />
King has also developed his easy wear<br />
philosophy and through that has earned<br />
the title of “Austin’s curly hair expert”,<br />
adding volume and dimension with<br />
advanced cutting and color techniques<br />
like the natural-looking balayage<br />
highlighting application. King has worked<br />
with some of the most respected names in<br />
the industry, politics and Hollywood alike,<br />
having worked with President Barack<br />
Obama, Bill Clinton, Mariska Hargitay, Katy<br />
Perry and George Lopez to name a few.<br />
Presentation by:<br />
RON KING<br />
18<br />
<strong>IMAGE</strong> is EVERYTHING
MULTICULTURAL<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
BACK TO BASICS: FUNDAMENTALS OF<br />
CUTTING & CURLING<br />
Sunday : 2:30pm - 4:00pm<br />
Monday : 2:30pm - 4:00pm<br />
Join The Edge Styling Team as they go<br />
“Back to Basic” cutting and curling short<br />
hair. Learn why the use of Marcel irons are<br />
essential and why ceramic/titanium flat<br />
irons cannot give a smooth definition to<br />
short hair. Discover the true understanding<br />
of how to use your marcel irons to achieve<br />
the perfect curl pattern.<br />
•The Cut<br />
- Why is the cut important?<br />
•The Mold<br />
- Choosing the right products<br />
•The Curl<br />
- Why are marcel irons necessary?<br />
The combination of these key factors<br />
all help to create the perfect style your<br />
clients desire, boost your ticket and take<br />
your career to the EDGE!<br />
Presentation by:<br />
ANDREA CHEESE & KAREN Z. BAILEY<br />
ABOUT FACE ABOUT STYLE<br />
Sunday : 12:00pm - 1:30pm<br />
LEARN to create beautiful looks working<br />
with shape and form. This interactive,<br />
comprehensive class will teach you<br />
unique tips and tricks to identify face<br />
shapes and profiles in order to work with<br />
your client and create the most flattering,<br />
customized look for him or her.<br />
Motivating, enthusiastic, and a major<br />
asset depict Lature Global Creative<br />
Director Shantel Davis. Shantel has hit<br />
the mainstage worldwide! Youve seen<br />
her mainstage at ABA Toronto Canada,<br />
IBS New York and Las Vegas, Premiere<br />
Orlando, ABS Chicago, <strong>Houston</strong> Image<br />
Expo, Bronner Brothers Atlanta and Long<br />
Beach CA. Her clients range from the<br />
owner of the Dallas Cowboys Jerry Jones,<br />
NBC, ABC, QVC, VH1, and Mercedez Benz<br />
Fashion Week New York. Shantel Davis is<br />
not only a trendsetting stylist but also a<br />
successful entrepreneur with her very own<br />
brand management company Shantel<br />
Davis Global. At SDG she leads the firm in<br />
representing the top products, companies<br />
and individuals in the beauty, fashion,<br />
sports and music industries. Shantel<br />
believes Lature is the innovative way to<br />
achieve a higher level of creativity in the<br />
art of hair design.<br />
Presentation by:<br />
SHANTEL DAVIS<br />
LONG HAIR DON’T CARE<br />
Monday : 2:00pm - 3:30pm<br />
LEARN one of the best things in long hair design<br />
is putting modern and vintage together.<br />
Trendsetting foundations that will allow you to<br />
take long hair up in rare form. In this workshop,<br />
you will explore how the solid foundations of<br />
vintage shapes and techniques can be used<br />
to create todayʼs modern, edgy designs. Get<br />
tips and tricks on how to create and secure<br />
designʼs while becoming more confident<br />
behind the chair. Your portfolio will love you for<br />
learning more to earn more!<br />
Motivating, enthusiastic, and a major asset<br />
depict Lature Global Creative Director<br />
Shantel Davis. Shantel has hit the mainstage<br />
worldwide! Youve seen her mainstage at<br />
ABA Toronto Canada, IBS New York and Las<br />
Vegas, Premiere Orlando, ABS Chicago,<br />
<strong>Houston</strong> Image Expo, Bronner Brothers Atlanta<br />
and Long Beach CA. Her clients range<br />
from the owner of the Dallas Cowboys Jerry<br />
Jones, NBC, ABC, QVC, VH1, and Mercedez<br />
Benz Fashion Week New York. Shantel Davis<br />
is not only a trendsetting stylist but also a<br />
successful entrepreneur with her very own<br />
brand management company Shantel<br />
Davis Global. At SDG she leads the firm in<br />
representing the top products, companies<br />
and individuals in the beauty, fashion, sports<br />
and music industries. Shantel believes Lature is<br />
the innovative way to achieve a higher level<br />
of creativity in the art of hair design.<br />
Presentation by:<br />
SHANTEL DAVIS<br />
THE BLUEPRINT TO HAIR LOSS SOLUTIONS<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 2:00pm - 3:30pm<br />
The “BLUEPRINT” Look and Learn is a<br />
basic overview of the hands-on course<br />
“The Master’s Class” recommended for<br />
both the beginning and experienced<br />
Hair Replacement Professional looking<br />
to improve their overall knowledge and<br />
increase revenue. Join Gloria “GIGI” Ford<br />
as she shares her wealth of knowledge in:<br />
1. PROPER DIAGNOSIS – Who is losing their<br />
hair & the solution<br />
2. HAIR LOSS SOLUTIONS - Which hairpiece<br />
will work for which client<br />
3. MEDICAL MARKETING – What medical<br />
professionals require from you<br />
4. INSURANCE CLAIMS/CODES – How to<br />
successfully secure payment<br />
5. THE BLANKET WEAVE – Transitioning from<br />
a weave to hair replacement<br />
Presentation by:<br />
GIGI FORD<br />
STRAIGHT & NATURAL<br />
Monday : 2:00pm - 3:30pm<br />
In order to give your clients exactly what<br />
they want successfully it’s going to take<br />
more than just flat irons and smoothing<br />
treatments to keep the hair healthy<br />
and not on the floor. It’s going to take<br />
the knowledge of chemistry, which is<br />
understanding hair, internally and out,<br />
product ingredient knowledge, and<br />
thermal styling tool knowledge. Every hair<br />
company says they are the best product<br />
of choice, however as a stylist, what is the<br />
best product of choice long term for you<br />
and your client’s hair. After this intensive<br />
informational class, you will be able to<br />
decide what’s best for your clients straight<br />
and natural hair.<br />
• Understand why client wants to be<br />
straight and natural<br />
• Understand who your competition is in<br />
the industry “Dominicans” and why<br />
• Full consultationtraigh<br />
• Product ingredient knowledge<br />
• Tool knowledge<br />
• Step by step instructions on smoothing<br />
natural hair<br />
• Tips of straightening natural hair<br />
Presentation by:<br />
CHRIS NOBLE<br />
CUTTING DONE “WRIGHT”<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
In this course instructions and<br />
demonstrations of proper hair placement<br />
and cutting will be provided for learners<br />
to produce a natural looking style while<br />
performing a triangular graduated hair cut<br />
with various hair installment techniques.<br />
Presentation by:<br />
YVETTE “THE UNMATCHABLE STYLIST”<br />
HOLLOWAY-WRIGHT<br />
<strong>IMAGE</strong> is EVERYTHING 19
*all classes are complimentary unless<br />
otherwise indicated<br />
MULTICULTURAL<br />
HAIR REPLACEMENT TECHNIQUE<br />
Sunday : 2:00pm - 3:30pm<br />
Do you have clients with thin or balding<br />
areas due to alopecia, medication or<br />
other scalp issues? As professional stylists<br />
all of us, at some time or another, will have<br />
clients with these problems. In this class<br />
you will learn this tailored process that<br />
matches real hair to your clients own to<br />
create a ; beautiful and natural looking<br />
head of hair all within 1 ½ hours.<br />
No longer will your clients rely on wigs just<br />
to cover these embarrassing areas. With<br />
this technique your clients will look and feel<br />
great while enjoying an active lifestyle.<br />
This weave technique is performed<br />
without the use of braids, glues, links or<br />
clips and with no harm to the natural hair.<br />
It will last for 2 to 4 months and you can<br />
charge $300 to $800 per client.<br />
Remember!!!! The more weave<br />
techniques you know, the more clients you<br />
can service.<br />
Learn to make life-long clients and serious<br />
money! Also, see beautiful before and<br />
after pictures of real clients, with real issues<br />
receiving real results. Seeing is believing.<br />
Your clients will love it. SEE YOU IN CLASS.<br />
Presentation by:<br />
SHARON REAMS<br />
CRANIUM PROSTHESIS<br />
Sunday : 12:00pm - 1:30pm<br />
If you didn’t know, Cranium Prosthesis<br />
Hair System’s are designed to meet the<br />
specific need of women/men who suffer<br />
from hair loss, alopecia, and that have hair<br />
loss due to a medical condition etc. “Hair<br />
Loss affects more than 30 million women<br />
yearly”; join me in class as we discuss<br />
the hair loss prosthesis solutions that are<br />
available.<br />
Design Concepts<br />
Understanding the in and outs of designing<br />
a Cranium Prosthesis for your client<br />
depending on different sizes and styles for<br />
a more realistic<br />
and natural<br />
appearance.<br />
Customizing<br />
Full head template, hairline template,<br />
measuring, various hair bases, and hair<br />
types.<br />
Integration<br />
Allows your own hair to be blended or<br />
integrated with the prosthesis and can be<br />
combined with hair weaving techniques.<br />
Presentation by:<br />
EUNICE JOHNSON<br />
HAIR CUTTING SO SIMPLE<br />
(EVEN A CHILD CAN UNDERSTAND)<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 2:00pm - 3:30pm<br />
You ever wished you could take a hair<br />
cutting class that actually taught you how<br />
to cut successfully rather than just teach<br />
you a couple of cuts? You ever wished<br />
your clients could get up in the morning<br />
and see the same cut they walked out of<br />
the salon with and not have to spend a<br />
half hour styling it each day? If you want<br />
your cuts to last the life of the style without<br />
growing out uneven, this class will give you<br />
that.<br />
If you want your cuts to be so precision<br />
that they could go without any styling<br />
techniques...this is the class for you. If<br />
you believe you can accomplish over<br />
8 months of cutting education in one<br />
90 minute class...make this class a must<br />
see on your list. Not only will you get the<br />
most unadulterated hair cutting session<br />
of this era...but Chuck will break it down<br />
so simple....that even a child could<br />
understand it.<br />
Presentation by:<br />
CHUCK CAPLE<br />
CUTAHOLIX: FRONT ROW FEATURING<br />
PATRIC BRADLEY’S TEAM HOLLYWOOD<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
Join Patric Bradley and Team Hollywood as<br />
they give you a front row seat to Cutaholix.<br />
Identify and overcome hidden obstacles<br />
that hold you back from reaching your full<br />
potential as it pertains to technique and<br />
creativity.<br />
Learn powerful real deal haircutting and<br />
discover how to:<br />
(1) Pair trendy, edgy cuts with pops of<br />
unexpected color that is sure to make a<br />
statement<br />
(2) Create breathtaking movement using<br />
invisible disconnection, point cutting,<br />
combined with classic cutting techniques<br />
(3) Cut beautifully crafted and timeless<br />
shapes are created through the use<br />
of length, layering, and graduation<br />
techniques<br />
Presentation by:<br />
PATRIC BRADLEY & TEAM HOLLYWOOD<br />
PICTORIAL CUTTING & COLOR WITH PATRIC<br />
BRADLEY’S TEAM HOLLYWOOD<br />
Sunday : 4:00pm - 5:30pm<br />
Monday : 2:00pm - 3:30pm<br />
Looking for stunning cuts and color to<br />
add life and texture to your client’s<br />
hair? Learn the latest cuts using Patric<br />
Bradley’s signature cutting techniques<br />
with shears and razors. Learn to freestyle<br />
and personalize each and every cut<br />
using zigzag sectioning paired with<br />
channel cutting, slicing, and deep<br />
point cutting techniques. Get creative<br />
with sculptured lines, clean angles, and<br />
textured graduation. Stay organized with<br />
“Color Mapping” so that you can recreate<br />
signature head turning color placement<br />
creations!<br />
Presentation by:<br />
PATRIC BRADLEY & TEAM HOLLYWOOD<br />
3<br />
EASY WAYS<br />
to register!<br />
Online at<br />
www.theimageexpo.com<br />
...call 877.219.3976<br />
or fill out page 34!<br />
20<br />
<strong>IMAGE</strong> is EVERYTHING
MULTICULTURAL<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
START, MAINTAIN, REPAIR & STYLE LOCS<br />
TRAINING<br />
Sunday : 4:00pm - 5:30pm<br />
Learn 4 exciting, fast and profitable<br />
techniques for starting, maintaining,<br />
repairing and styling Locs in 1 power<br />
packed seminar. We will show you<br />
how to become a loc service specialist<br />
and increase your income. Also gain<br />
knowledge on how to loc both kinky &<br />
straight hair textures, what to charge for<br />
different loc services, client consultations,<br />
tools, supplies and products needed, hair<br />
preparation, maintenance techniques<br />
and so much more…<br />
Topics:<br />
• Starting Locs<br />
• Locing Straight Hair<br />
• Maintaining Locs<br />
• Repairing Locs<br />
• Styling Locs<br />
• Tools, Supplies & Products Needed<br />
• Marketing Strategies<br />
Presentation by:<br />
JUSTIN KACE<br />
SHANTEL DAVIS ON STAGE<br />
Monday : 12:00pm - 12:50pm<br />
LEARN: How to recreate top styles from<br />
the covers of magazines right in your<br />
salon. Get properly introduced to the<br />
world of editorial hair with National<br />
Educator Shantel Davis! Get started<br />
in this fast-paced profession with tips<br />
and ideas on creating a portfolio and<br />
networking.<br />
Motivating, enthusiastic, and a major asset<br />
depict Lature Global Creative Director<br />
Shantel Davis. Shantel has hit the mainstage<br />
worldwide! Youve seen her mainstage at ABA<br />
Toronto Canada, IBS New York and Las Vegas,<br />
Premiere Orlando, ABS Chicago, <strong>Houston</strong><br />
Image Expo, Bronner Brothers Atlanta and<br />
Long Beach CA. Her clients range from the<br />
owner of the Dallas Cowboys Jerry Jones,<br />
NBC, ABC, QVC, VH1, and Mercedez Benz<br />
Fashion Week New York. Shantel Davis is<br />
not only a trendsetting stylist but also a<br />
successful entrepreneur with her very own<br />
brand management company Shantel<br />
Davis Global. At SDG she leads the firm in<br />
representing the top products, companies<br />
and individuals in the beauty, fashion, sports<br />
and music industries. Shantel believes Lature<br />
is the innovative way to achieve a higher<br />
level of creativity in the art of hair design.<br />
Presentation by:<br />
SHANTEL DAVIS<br />
I-CUTT<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
This class will provide you with a solid<br />
foundation and the skills in modern<br />
haircutting. This class offers key techniques<br />
that will allow a novice or seasoned hair<br />
dresser to have a thorough understanding<br />
of basic hair cutting concepts, discipline,<br />
and control. Information in this class will<br />
also allow the cutter to progress quickly<br />
to a more advanced, skilled, i-Cutt<br />
approach.<br />
Presentation by:<br />
KEVIN MARTIN<br />
<strong>IMAGE</strong> is EVERYTHING 21
*all classes are complimentary unless<br />
otherwise indicated<br />
NAILS<br />
EVERYTHING’S GELING<br />
Sunday : 10:00am - 11:00am<br />
Monday : 10:00am - 11:00am<br />
From Powder Gel to Perfect Match<br />
Soak-off Gel Polish… Learn how all of our<br />
product lines work together to help you<br />
create the perfect set of nails for every<br />
client. We will cover some new styles like<br />
stiletto tips, and how to incorporate some<br />
new techniques in nail art design using<br />
Soak-off Gel Polish to give those natural<br />
nail clients a little added flare. All the while<br />
increasing your bottom line! With over<br />
100 colors available + 24 limited edition<br />
“Mood” temperature-activated color<br />
changing colors, we’ve got something for<br />
everyone.<br />
LeChat’s world renowned educator will<br />
demonstrate easy tips and techniques on<br />
how all of our product lines work together<br />
to help create the perfect set of nails for<br />
every client.<br />
Presentation by:<br />
LECHAT NAIL CARE PRODUCTS<br />
WORLD CLASS GEL DESIGNS<br />
Sunday : 12:00pm - 1:30pm<br />
Monday : 12:00pm - 1:30pm<br />
Anyone can become a Pro Gel Nail Artist<br />
with Christrio’s extensive selection of gels.<br />
Gel should be controllable, profitable<br />
and most importantly fun! Learn how<br />
to create gel art that will exceed your<br />
client’s expectations in just seconds!<br />
With magnificent products and proper<br />
technique brought to you by one of<br />
our world class Educators…you’ll gain<br />
knowledge that will surely minimize your<br />
effort while maximizing your profit!<br />
Presentation by:<br />
MYANH VO & CHRISTRIO CORPORATION<br />
10 TIPS FOR SUCCESS TO BECOME A<br />
BEAUTY PROFESSIONAL<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 2:00pm - 3:30pm<br />
Get ready to be inspired on how to start<br />
an amazing career as a nail stylist. 10<br />
Tips for Success is an exciting, innovative<br />
class taught by one of the leading beauty<br />
industry professionals Adam Tran. This class<br />
is an opportunity for students to learn vital<br />
business skills and nail style techniques to<br />
become a professional stylist. If you aspire<br />
to be more than a nail technician then this<br />
is the perfect class for you!<br />
Lesson Topics<br />
1. The Nail Industry - Money to be made<br />
2. Technician vs. Stylist - Understanding<br />
your title<br />
3. Understanding Industry Products<br />
4. Building Relationships<br />
5. Networking<br />
6. Diversifying your salon<br />
7. Marketing, advertising, and branding<br />
8. Searching outside the box<br />
9. Mastering Artificial Nail Tips<br />
10. Inspire and motivate yourself<br />
11. Plus 4 demos to inspire your creativity<br />
Presentation by:<br />
ADAM TRAN<br />
GRADUATION, NOW WHAT?<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
Providing students with skills needed to<br />
transition from school to working in a<br />
professional salon. This class is great for<br />
new and returning business professionals.<br />
• Commissions & Booth Rent<br />
• Social Media<br />
• Building a clientele<br />
• Products & Services<br />
• Business Goal Setting<br />
Presentation by:<br />
ALICA BEST<br />
VIP PEDICURE<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 2:00pm - 3:30pm<br />
This class gives students a demonstration<br />
on providing a VIP experience to<br />
pedicure services. This class will give<br />
techniques that can be added to<br />
current services to offer clients quality<br />
and a superior pedicure service.<br />
• Techniques to upgrade pedicure<br />
service<br />
• How to stand out in an area where<br />
a number of salons offer the same<br />
services.<br />
• Branding & Marketing your service<br />
• Product selection for VIP service<br />
• VIP Pedicure demonstration<br />
Presentation by:<br />
ALICA BEST<br />
PURE ORGANICS: BEYOND THE PEDICURE<br />
THRONE- INCOME PRODUCING<br />
OPPORTUNITIES FOR ALL BEAUTY & SPA<br />
PROFESSIONALS<br />
Sunday : 12:00pm - 1:30pm<br />
In this 100 minute hands “try-me” class,<br />
Leadership & Artistry Academy Regional<br />
Educator Cherita Irving will demonstrate<br />
different uses for Pure Organics & provide<br />
protocols for services across different<br />
spectrums of the beauty and spa industries.<br />
• I. Intro of educator<br />
• II. Intro to Pure Organics / La Palm Spa<br />
Products<br />
• III. Aromatherapy based on our Pure<br />
Organics ingredients<br />
• IV. Pure Organics 6 Step System<br />
• V. How to enhance profits and<br />
confidently building repeats/referrals<br />
• VI. Who is my audience? Manicurist,<br />
Aesthetician, Massage Therapists,<br />
Cosmetologists<br />
Presentation by:<br />
MARQUE HALES<br />
22<br />
<strong>IMAGE</strong> is EVERYTHING
NAILS<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
GELL II: RUNWAY INSPIRED SPRING NAIL<br />
ART<br />
Monday : 12:00pm - 1:30pm<br />
Couldn’t make it to New York or London<br />
Fashion Week this year? Don’t worry, La<br />
Palm, Gel II, and Polish II are going to bring<br />
the runway to you. La Palm Leadership<br />
& Artistry Academy Regional Educator<br />
Becki Wroblewski will teach you how to<br />
recreate looks straight from the catwalk.<br />
From modest to avant-garde, you will take<br />
home ideas for every client’s desire!<br />
Presentation by:<br />
BECKY WROBLEWSKI<br />
BEING PAMPERED BY PAMPERED PERCH,<br />
PAMPERED SOAK & PAMPERED OILS<br />
Sunday : 4:00pm - 5:30pm<br />
An in-depth discussion and hands on<br />
training of pampering your client and<br />
yourself using Pampered Perch, Pampered<br />
Soak and Pampered Oils, doTERRA CPTG<br />
Essential Oils. Emphasis on providing<br />
services using tools that allow ergonomic<br />
position of both the nail professional and<br />
client while addressing the client’s needs<br />
for calming, soothing and energizing<br />
accomplished through the educated use<br />
of essential oils.<br />
Presentation by:<br />
PAMPERED PERCH<br />
<strong>IMAGE</strong> is EVERYTHING 23
*all classes are complimentary unless<br />
otherwise indicated<br />
CONTINUING EDUCATION<br />
BOZZIE<br />
PCEP #1455<br />
SANITATION (1-Hour) $20<br />
Sunday : 9:30am - 10:30am<br />
Monday : 9:30am - 10:30am<br />
1 CE Credit<br />
This course is designed to comply with<br />
TDLR statutes 1602 and 1603 continuing<br />
education requirements for all cosmetology<br />
practitioner-related licenses, and<br />
all licenses that are required to maintain<br />
and sustain improvement of education<br />
through in-service mandatory continuing<br />
education programs.<br />
COURSE TOPICS<br />
Sanitation, health, safety, diseases, anatomy,<br />
bacteriology and related topics<br />
COURSE GOALS<br />
1.Be able to safely apply cosmetology,<br />
prevention of disease, and health concepts<br />
in a salon/school establishment.<br />
2.Demonstrate profound knowledge of<br />
sanitation procedures, hygiene, and ethical<br />
cosmetology practices.<br />
3.Have completed 1 out of 4 hours<br />
required by TDLR dedicated to sanitation,<br />
health and safety to complete the<br />
requirement for renewal.<br />
4.Receive a certificate of completion for<br />
1 hour of continuing education.<br />
Presented by Felecia Howard Bozzie<br />
Professional Continuing Education<br />
Provider #1455<br />
1 CE Credit just<br />
for attending!<br />
To get your credit, stop<br />
by the Bozzie Booth #93<br />
and pay the $15 fee.<br />
You can also visit the<br />
TDLR booth #92, to find<br />
out about your CE hours<br />
status.<br />
Cost of<br />
Class<br />
$20<br />
BOZZIE<br />
PCEP #1455<br />
SANITATION + TEXTURING & HAIR<br />
TRANSFORMATION<br />
(4-Hour) $60<br />
Sunday : 9:30am - 1:30pm<br />
Monday : 9:30am - 1:30pm<br />
4 CE Credit<br />
This course is designed to comply<br />
with TDLR statutes 1602 and 1603<br />
continuing education requirements for<br />
all cosmetology practitioner-related<br />
licenses, and all licenses that are required<br />
to maintain and sustain improvement of<br />
education through in-service mandatory<br />
continuing education programs.<br />
COURSE TOPICS<br />
Sanitation, health, safety, diseases,<br />
anatomy, bacteriology and related<br />
topics<br />
COURSE GOALS<br />
1.Be able to safely apply cosmetology,<br />
prevention of disease, and health<br />
concepts in a salon/school<br />
establishment.<br />
2.Demonstrate profound knowledge<br />
of sanitation procedures, hygiene, and<br />
ethical cosmetology practices.<br />
3.Have completed 1 out of 4 hours<br />
required by TDLR dedicated to<br />
sanitation, health and safety to<br />
complete the requirement for renewal.<br />
4.Receive a certificate of completion for<br />
1 hour of continuing education.<br />
BOZZIE<br />
PCEP #1455<br />
TEXTURING & HAIR TRANSFORMATION<br />
(3-Hour) $45<br />
Sunday : 10:30am - 1:30pm<br />
Monday : 10:30am - 1:30pm<br />
3 CE Credit<br />
Upon completion of this course, participants:<br />
• Must be able to grasp the concept of<br />
sanitizing while texturing and cutting<br />
• Demonstrate profound knowledge of<br />
texturing and cutting on different hair<br />
types and textures<br />
• Have completed four out of four hours<br />
required by TDLR dedicate to sanitation<br />
and cosmetology related topics to complete<br />
the requirement for renewal<br />
• To receive a certificate for four hours of<br />
continuing education in sanitation and<br />
cosmetology related<br />
3<br />
EASY WAYS<br />
to register!<br />
Online at<br />
www.theimageexpo.com<br />
...call 877.219.3976<br />
or fill out page 34!<br />
Upon completion of this course,<br />
participants:<br />
• Must be able to grasp the concept of<br />
sanitizing while texturing and cutting<br />
• Demonstrate profound knowledge of<br />
texturing and cutting on different hair<br />
types and textures<br />
• Have completed four out of four hours<br />
required by TDLR dedicate to sanitation<br />
and cosmetology related topics to<br />
complete the requirement for renewal<br />
• To receive a certificate for four hours of<br />
continuing education in sanitation and<br />
cosmetology related<br />
Cost of<br />
Class<br />
$60<br />
Presented by Felecia Howard Bozzie<br />
Professional Continuing Education<br />
Provider #1455<br />
CE specific questions? Call 713-598-1959<br />
Presented by Felecia Howard Bozzie<br />
Professional Continuing Education<br />
Provider #1455<br />
CE specific questions? Call 713-598-1959<br />
Cost of<br />
Class<br />
$45<br />
24<br />
<strong>IMAGE</strong> is EVERYTHING
BARBER<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
10 THINGS YOU NEED TO KNOW BEFORE<br />
OPENING A SHOP<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
Location, location, location is not the only<br />
thing you need to take into consideration,<br />
but also consider 10 helpful hits and guide<br />
lines that will be a must have to open<br />
your first or next business. Coming from a<br />
experienced business man with almost<br />
20 plus years in the business. from one<br />
business to another, you won’t want to<br />
miss this workshop.<br />
• Location<br />
• Leases<br />
• Demographics<br />
• Pricing your services<br />
• Product knowledge<br />
• Marketing/promotions<br />
• Cleaning/sanitation<br />
• Dress code<br />
• Customer service/professionalism<br />
• Both rent/Commission<br />
Presentation by:<br />
JOHNN BELT<br />
BASICS OF FREESTYLE DESIGN CUTS<br />
Sunday : 12:00pm - 1:30pm<br />
Monday : 12:00pm - 1:30pm<br />
Learn the basic art of freestyle design<br />
cuts step-by-step artistry on how to create<br />
a freestyle design in under 40 minutes,<br />
increase your revenue and clientele.<br />
1) Understanding your tools<br />
2) How to prepare your client for a<br />
freestyle design (art of blending)<br />
3) How to create shapes graphic letters<br />
an outlines<br />
4) Tapping into the artist in you………<br />
Presentation by:<br />
JOHNNY BLAZE<br />
CLIPPER CUTTING 101 INTRO. THE ART OF<br />
CLIPPER CUTTING.<br />
Monday : 2:00pm - 3:30pm<br />
Getting up close and personal with the<br />
Art of clipper cutting. A guide for you to<br />
create different techniques, fades, and<br />
style variations. Learn more about what it<br />
takes to create something unique with a<br />
tool that’s Timeless.<br />
Presentation by:<br />
EROS SHAW<br />
MECHANICAL SHEARS<br />
Sunday : 2:00pm - 4:00pm<br />
Learn the art of elevation, envisioning,<br />
freehand clipper cutting freehand slicing<br />
and point tapering. Meeting the demands<br />
of today’s precision cuts as well as product<br />
information and business building tips.<br />
Presentation by:<br />
EROS SHAW<br />
RICH BARBER, POOR BARBER<br />
Sunday : 10:00am - 11:00am<br />
Monday : 10:00am - 11:00am<br />
This course provides barbers with the<br />
power and tools needed to have a wellrounded<br />
successful career in the barbering<br />
industry. This course also prepares barbers<br />
for retirement.<br />
The course will cover the following topics:<br />
• Professional Image<br />
• Fundamental of Barbering<br />
• Financial IQ…Budgeting Your Money<br />
• <strong>Guide</strong>lines for Student and Barber<br />
Success<br />
•12 Steps to opening a Barbershop/Barber<br />
College<br />
ELITE BARBER TECHNIQUES ON HAIR ART<br />
AND COLOR<br />
Sunday : 11:30am - 12:30pm<br />
Monday : 11:30am - 12:30pm<br />
Barber Battle Champion and award<br />
winning platform artist, Errol “The Elite”<br />
Palmer will show you the techniques for<br />
hair art and color. In this class, Errol “The<br />
Elite” will show different techniques that<br />
will get you started on the path of hair art<br />
and color.<br />
Presentation by:<br />
ERROL “THE ELITE” PALMER<br />
Course Objections Include:<br />
1. To orientate barbers on the importance<br />
of a professional image<br />
2. To provide the fundamentals of<br />
barbering<br />
3. To assist barbers in long-term and shortterm<br />
saving strategies<br />
4. To provide students and barbers with<br />
the tools need to create opportunities to<br />
become successful.<br />
Presentation by:<br />
SHAWN “BOS-MAN” BOSTON<br />
<strong>IMAGE</strong> is EVERYTHING 25
*all classes are complimentary unless<br />
otherwise indicated<br />
BARBER<br />
CUTTING WITH CONFIDENCE<br />
Sunday : 1:00pm - 2:00pm<br />
The edging or lining of a person has always<br />
been the most important and most of all,<br />
the most difficult to achieve. This class will<br />
teach you the 5 points of reference on<br />
edging and most of all it will teach you<br />
how to get all points perfect, using the<br />
“Most Innovative Product of the Year”, Da<br />
Gauge Clipper attachment.<br />
Presentation by:<br />
DERRICK SMITH<br />
26<br />
<strong>IMAGE</strong> is EVERYTHING
ultimate<br />
BARBER COMPETITION<br />
THE <strong>IMAGE</strong> EXPO<br />
MONDAY, MAY 19, <strong>2014</strong><br />
GEORGE R BROWN CONVENTION CENTER<br />
Student Battle<br />
11:00am l Entry Fee: $50 l 1st Place: Belts and Prizes<br />
This competition consists of student/apprentice barbers in the industry. Every student is allowed to perform<br />
any type of cut they prefer. Students are encouraged to show their skills with a traditional cut or freestyle.<br />
The competition will be 40 minutes long. Pre-cut models are not allowed. The winner will be announced<br />
after the battle.<br />
Traditional Battle<br />
12:20pm l Entry Fee: $100 l 1st Place: Belts and Prizes, and $400<br />
This competition consists of barbers competing on everyday men’s hairstyles. Each barber will have<br />
the maximum time of 25 minutes. NO COLOR, NO SPRAY. Judging will take place after the 25 minutes.<br />
Competitors will have an additional 10 minutes to add color or spray for extra points. All cutting will be<br />
performed on the floor. Pre-cutting is not allowed. Judging will be based on precision cutting.<br />
Design Battle<br />
cash and prizes!<br />
1:40pm l Entry Fee: $100 l 1st Place: Belts and Prizes, and $400<br />
This competition consists of barbers displaying their artistic ability (designs in the<br />
interior of the haircut). Competitors have 45 minutes to complete the artistic work.<br />
Judging will take place after the 45 minutes. All cutting will be performed on the floor.<br />
Pre-cutting is not allowed.<br />
SPONSORED BY<br />
DA GAUGE, INC<br />
<strong>IMAGE</strong> is EVERYTHING 27
*all classes are complimentary unless<br />
otherwise indicated<br />
HANDS-ON<br />
CUSTOM WIGS DESIGNED BY EUNICE<br />
Monday : 9:30am - 12:30pm<br />
For clients that are balding, have hair loss<br />
due to chemotherapy, alopecia and for<br />
clients who want a different look<br />
•These Custom Wigs Can Also Be Sewn<br />
On<br />
•Learn The Proper Custom Wig Sewing<br />
Technique<br />
•Learn The Proper Sewing Technique<br />
•Learn About Wig Base Cap Construction<br />
•Styling Options, Custom Coloring<br />
•Preparing Of The Wefted Hair<br />
•Question and Answer Session<br />
What Is Included:<br />
Wigs Designed By Eunice DVD<br />
Certificate Of Completion<br />
Genuine Hair Wig Base<br />
What To Bring?<br />
2 Packs Of Human hair<br />
Human Hair Closure<br />
Foam Wig Head<br />
Wig Stand or Tripod<br />
Razor Blade<br />
Needle and Thread<br />
Scissors or seam ripper to cut thread<br />
T pins<br />
Measuring tape<br />
Presentation by:<br />
EUNICE JOHNSON<br />
Cost of<br />
Class<br />
$125<br />
EVALASH SEMI-PERMANENT SILK EYELASH<br />
EXTENSIONS, PEEL AWAY, AND EYEBROW<br />
TINTING SERVICE<br />
Sunday : 3:30pm - 5:30pm<br />
• First we will focus on the skin. Using the<br />
peel away system you can remove black<br />
heads, white heads, and dead skin in just<br />
ten minutes. Leaving the skin smooth and<br />
radiant.<br />
• Next we will learn how to give an<br />
open and elongated look with eyelash<br />
extensions. Learn the newest interlocking<br />
technique using the Silk 2 strands v- lash<br />
eyelash extensions. By using our patent<br />
technique gives the lashes a faster<br />
application time, durability, illusion of<br />
fullness. 30 to 40 min. application time.<br />
The lashes are water proof, crimp and<br />
singe resistant.<br />
• Learn the art of arching eyebrows and<br />
tinting. Analyze the face and eyebrow.<br />
Correcting eyebrow shapes using henna<br />
tinting.<br />
Quyen will show you her tricks and trade<br />
on how to give your clients a glam<br />
makeover in a 1 hour service.<br />
Evalash certification will be awarded and Texas<br />
CE Hours are given.<br />
You must purchase the kit to take the class.<br />
Presentation by:<br />
QUYEN NGUYEN & EVALASH<br />
Cost of<br />
Kit<br />
$250<br />
BABE HAIR EXTENSIONS CERTIFICATION<br />
COURSE - HANDS ON TRAINING!<br />
Monday : 1:00pm - 4:00pm<br />
Educator Ruben Martinez will be taking<br />
you through a hands on course for<br />
the following extension methods, I-tip<br />
(beaded), Fusion, and Tape-in (seamless).<br />
After completion of the course you will<br />
receive a certificate verifying that you<br />
are Babe certified, as well as a marketing<br />
kit and a preferred listing in our Babe<br />
directory of salons. This course includes the<br />
hair extension kit of your choice as well as<br />
certification.<br />
Segment 1: Explaining tools and how to<br />
use them correctly.<br />
Segment 2: Consultation and how to<br />
know how much hair to use<br />
Segment 3: Preparing your clients for hair<br />
extensions<br />
Segment 4: Proper installation for back<br />
of head and side of head for different<br />
hair types<br />
Segment 5: After care, maintenance and<br />
removal and blending and styling<br />
Course price includes the price of a kit!<br />
You can choose an I-tip($190 value),<br />
Fusion ($225.00 value), or a tape-in<br />
($199.00 value), kit.<br />
Presentation by:<br />
RUBEN MARTINEZ<br />
Cost of<br />
Class<br />
$175<br />
STRUCTURAL FORMATION 1 ADVANCED<br />
TECHNICAL CUTTING<br />
Sunday : 1:00pm - 4:00pm<br />
Monday : 1:00pm - 4:00pm<br />
This three-hour hands on workshop is ideal<br />
for the stylist who would like to reinforce his<br />
or her cutting disciplines. Dewey Fanone<br />
will explain the fundamental techniques of<br />
executing a planned and effective shape<br />
in the hair.<br />
This program will enable the stylist to alter<br />
any shape while maintaining control of<br />
each section. Enhance your comfort<br />
with creativity, break the rules, and<br />
take your cutting skills to the next level.<br />
This comprehensive overview of all the<br />
modern classics in haircutting will help you<br />
reinforce and refresh existing cutting skills,<br />
while you learn the subtleties of precision.<br />
• Tools required: all haircutting<br />
equipment, water bottle<br />
• Mannequin included<br />
• Head sheets and literature included<br />
• Space is limited to 30 stylists only<br />
3<br />
EASY<br />
WAYS<br />
to<br />
register!<br />
Online at<br />
www.theimageexpo.com<br />
...call 877.219.3976<br />
or fill out page 34!<br />
Presentation by:<br />
FI HAIR GEAR<br />
Cost of<br />
Class<br />
$150<br />
28<br />
<strong>IMAGE</strong> is EVERYTHING
DAYSPA<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
FAST $$$ COMES FROM FIXING ALL SKIN<br />
IMPERFECTIONS PERMANENTLY IN ESTHETIC<br />
Sunday : 2:00pm - 3:30pm<br />
Learn how to become the ultimate<br />
specialist for your client’s skin imperfections<br />
such as ruby points, skin tags, age spots,<br />
sun spots, freckles, cholesterol deposits,<br />
keratosis, broken capillaries, fibromas,<br />
spider naevi, pore packets, thick hair and<br />
more.<br />
Permanent result is achieved in just one<br />
treatment.<br />
This class will show you how to use<br />
an easy method and technology to<br />
accomplish a very lucrative business. A<br />
live demonstration will be given.<br />
Presentation by:<br />
MARTINI BEAUTY<br />
MICRODERMABRASION: PAST, PRESENT<br />
AND FUTURE<br />
Monday : 12:00pm - 1:30pm<br />
If you work or own a skin care salon, you<br />
MUST offer microdermabrasion treatments<br />
to succeed. This class will demonstrate<br />
how these treatments are applied and<br />
what effect they have on the skin. Learn<br />
what microdermabrasion modalities –<br />
Aluminum Oxide crystals, diamond tip,<br />
and creams – are available in the market<br />
and what they cost.<br />
Presentation by:<br />
MARTINI BEAUTY<br />
READ THE LABEL: TOP SKINCARE<br />
INGREDIENTS TO AVOID<br />
Monday : 2:00pm - 3:30pm<br />
The average adult uses 9 personal care<br />
products, exposing them to approximately<br />
126 chemicals daily. Scientists have proven<br />
that over 60% of the products you apply<br />
to your face and body get absorbed into<br />
the bloodstream including moisturizers,<br />
sunscreens and anti-aging products.<br />
Because of this, many consumers are<br />
looking for natural alternatives to synthetic<br />
formulas.<br />
“Read the Label.” This session will introduce<br />
some of the common ingredients found<br />
in most skin care products, and explain<br />
which chemicals you should avoid. Also<br />
covered are the industry standards for<br />
defining skin care as organic, natural,<br />
vegan and gluten-free.<br />
Presentation by:<br />
DAHLIA KELADA<br />
TU’EL SKIN ANALYSIS<br />
Sunday : 12:00pm - 1:30pm<br />
Interactive: Learn how to analyze skin<br />
by its type, not condition, color, gender,<br />
or ethnicity. You’ll get an interactive<br />
overview of Tu’eL Skin Care and better<br />
understand the advantages of using<br />
hydrophilic products in your facials.<br />
Presentation by:<br />
PATI GERAGHTY<br />
BERODIN BODY & BRAZILIAN WAXING<br />
Monday : 10:00am - 11:30am<br />
Learn techinques for head to toe waxing,<br />
including brazilian. Learn proper body<br />
position and efficient techniques to<br />
reduce your waxing time. You’ll also<br />
learn industry standards in pricing and<br />
appropriate behavior as well as how to<br />
prepare your client for normal reactions.<br />
Presentation by:<br />
PATI GERAGHTY<br />
BEDROOM EYES<br />
Sunday : 12:00pm - 1:30pm<br />
Monday : 12:00pm - 1:30pm<br />
This class teaches how to create the<br />
perfect Smokey eye look. I will go over the<br />
5 must haves to achieve this most sought<br />
after look. I will also explain the do’s and<br />
don’ts so you are never on the wrong side<br />
of this look.<br />
Presentation by:<br />
MILLIE LUSTER<br />
<strong>IMAGE</strong> is EVERYTHING 29
*all classes are complimentary unless<br />
otherwise indicated<br />
DAYSPA<br />
BEING PAMPERED BY PAMPERED PERCH,<br />
PAMPERED SOAK & PAMPERED OILS<br />
Sunday : 4:00pm - 5:30pm<br />
An in-depth discussion and hands on<br />
training of pampering your client and<br />
yourself using Pampered Perch, Pampered<br />
Soak and Pampered Oils, doTERRA CPTG<br />
Essential Oils. Emphasis on providing<br />
services using tools that allow ergonomic<br />
position of both the nail professional and<br />
client while addressing the client’s needs<br />
for calming, soothing and energizing<br />
accomplished through the educated use<br />
of essential oils.<br />
Presentation by:<br />
PAMPERED PERCH<br />
HOW TO APPLY SEMI PERMANENT<br />
MASCARA<br />
Sunday : 4:00pm - 5:00pm<br />
Monday : 1:00pm - 3:00pm<br />
This class will show you how to apply<br />
semi-permanent mascara. The class is<br />
complimentary with the purchase of a<br />
$200 Mascara kit.<br />
SEMI-PERMANENT KIT<br />
1 MASCARA LIQUID<br />
1 LIQUID REMOVER<br />
1 FIBER POWDER<br />
72 MASCARA BRUSHES<br />
1 TOOL SET<br />
1 EYELASH CURLER<br />
1 BOX MICRO BRUSHES<br />
1 CASE<br />
Presentation by:<br />
#1 LASH<br />
APPLYING AND REMOVING EYELASH<br />
EXTENSIONS THE RIGHT WAY<br />
Sunday : 10:00am - 12:00pm<br />
Sunday : 1:00pm - 3:00pm<br />
Monday : 10:00am - 12:00pm<br />
This class will teach you the right way<br />
to apply eyelash extensions and the<br />
right way to remove them. The class is<br />
complimentary with the purchase of an<br />
eyelash extension kit $150. Attendees will<br />
purchase kit in booth #326 at the time of<br />
arrival.<br />
Eyelash Kit will include:<br />
1 GLUE<br />
1 REMOVER<br />
1 LASH JAR 6MM. 8MM. 10MM<br />
1 TWEEZER SET<br />
1 SURGICAL TAPE<br />
1 BLOWER<br />
1 TRAINING DVD<br />
Presentation by:<br />
#1 LASH<br />
TEMPTU AIRBRUSH TRAINING<br />
Sunday : 12:00pm - 1:30pm<br />
Monday : 12:00pm - 1:30pm<br />
At MIA, we have a passion for raising<br />
the bar. Not only do we distribute high<br />
quality professional cosmetics (including<br />
Inglot and Temptu), we also provide<br />
top-notch workshops in professional<br />
makeup techniques, as well as in-depth<br />
product trainings, with lessons catered to<br />
the needs of our clients. MIA trainers work<br />
to elevate the skill levels of businesses,<br />
makeup artists, students, cosmetic junkies,<br />
and entrepreneurs all throughout Space<br />
City.<br />
Our teaching modules cover many<br />
diverse aspects of beauty, like basic<br />
airbrush 101, contouring and highlighting,<br />
professional false lashes application,<br />
master eyeshadow technique, flawless<br />
foundation, achieving the perfect<br />
brow, and more. We even do in-depth<br />
workshops in effective sales technique,<br />
communicating with clients, and how<br />
to successfully introduce new makeup<br />
products to your customers.<br />
Presentation by:<br />
THE MAKEUP AGENCY<br />
Cost of<br />
Class<br />
$30<br />
30<br />
<strong>IMAGE</strong> is EVERYTHING
BUSINESS<br />
*all classes are complimentary unless<br />
otherwise indicated<br />
INCREASING SALON SALES & PROFITABILITY<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
Salon owners and staff strive to increase<br />
their revenue and gross margin. They’ll<br />
many times try to do this by spending<br />
significant dollars when often it’s simply<br />
a sales issue. This seminar will deal<br />
with both retail sales techniques and<br />
fostering customer loyalty. Both new and<br />
reoccurring sales themes will be covered.<br />
Salon owners and staff personnel will<br />
benefit from this seminar. We will cover<br />
sales dynamics in great detail, as well as<br />
energize you and your staff to sell more<br />
aggressively. Bring a pad and pen!<br />
Presentation by:<br />
TOM WOODCOCK & SEAL THE DEAL<br />
10 CRUCIAL STEPS TO SALON SPA<br />
PROFITABILITY<br />
Sunday : 12:00pm - 1:30pm<br />
Tailored to the Salon/Spa Owner/Manager<br />
In this 90 min training we reveal the reasons<br />
why some businesses fail while others<br />
succeed.<br />
You will examine<br />
your business, what is missing, and ways<br />
you can take your business to new<br />
success levels. You will walk away excited<br />
to get back to work and make simple but<br />
imperative changes to your business….<br />
You will walk away with:<br />
• Knowing what you need to focus on<br />
• What the critical numbers in the business<br />
you need to manage<br />
• A renewed passion & focus!<br />
Presentation by:<br />
DEB HUNT<br />
CREATING FINANCIAL FREEDOM IN YOUR<br />
BUSINESS<br />
Sunday : 2:00pm - 3:30pm<br />
Tailored to the Salon/Spa Owner/Manager<br />
The ultimate goal of any business owner<br />
or individual is as simple as having a plan<br />
and executing it. Learn how to achieve<br />
that goal with easy money creating<br />
systems. Begin by implementing systems<br />
knowing your numbers on key areas of<br />
your business, and knowing them all the<br />
time. This is easily done through:<br />
• Planning a BUDGET on what<br />
your business needs<br />
• Tracking actual SPENDING<br />
• Managing INVENTORY<br />
• Managing your PRICES<br />
• Training your staff on money<br />
making skills<br />
Presentation by:<br />
DEB HUNT<br />
TAKING YOUR BEAUTY BUSINESS TO THE<br />
NEXT LEVEL<br />
Sunday : 10:00am - 11:30am<br />
Monday : 2:00pm - 3:30pm<br />
This power packed seminar will help salon<br />
owners and independent contractors run<br />
their businesses more effectively. If you<br />
are a salon owner or an independent<br />
contractor, this seminar is for you! This<br />
seminar will teach you how to work on<br />
your business and not just in your business.<br />
Students will learn:<br />
• How to charge what you’re worth<br />
• How to effectively and strategically<br />
manage and retain your clients<br />
• How to create a continuous flow of<br />
revenue in your salon without physical<br />
labor<br />
• How to make $100,000 a year EASILY<br />
• How to attract new stylists to your salon<br />
• How to take simple steps to take control<br />
of your money, while learning to eliminate<br />
debt<br />
• Understanding why you need to file<br />
your taxes<br />
• How to effectively manage money and<br />
develop a financial plan to expand your<br />
business<br />
Presentation by:<br />
KENDRA TIMMONS<br />
RETAILING EASY: HOW TO ENROLL YOUR<br />
GUESTS TO A YES!<br />
Monday : 10:00am - 11:30am<br />
Designed for Owners & Service Providers<br />
Retail is one of the secrets to the success<br />
of every salon professional. The Salon/Spa<br />
professional’s job is to have each client<br />
walk away with what they need to keep<br />
looking and feeling great between visits.<br />
There is a simple and easy system to have<br />
your clients taking your recommendations<br />
and walking away with what you know<br />
they need. In this class you will gain<br />
knowledge and power to effectively work<br />
with clients and having them say YES!!<br />
.<br />
• Never feel like a sales person again!!<br />
• Increase your client retention<br />
• Grow your income in service and retail<br />
If you are looking for an easy<br />
way get clients to say yes to your<br />
recommendations and make more<br />
money. This class is a MUST attend!<br />
Presentation by:<br />
DEB HUNT<br />
THE EXTRAORDINARY CLIENT EXPERIENCE<br />
(LEARN TO CREATE MAGICAL EXPERIENCE)<br />
Monday : 12:00pm - 1:30pm<br />
Designed for all Service Providers<br />
Consistency is the name of the game!<br />
Make your client’s experience magical.<br />
Learn what it really takes to wow your<br />
clients and build your business to new<br />
heights. Master the dialogues that make<br />
pre-booking, retail recommendation, and<br />
client referral a breeze. Learn skills and<br />
techniques that will transform your business<br />
and have new clients knocking down your<br />
door. Walk away with the essential tools to<br />
take your business to the top.<br />
You will walk away knowing how to:<br />
• Wow your guest with every visit<br />
• Pre-book with rock star results<br />
• Increasing your overall sales success<br />
Presentation by:<br />
DEB HUNT<br />
<strong>IMAGE</strong> is EVERYTHING 31
*all classes are complimentary unless<br />
otherwise indicated<br />
BUSINESS<br />
DON’T GIVE UP ON YOUR BUSINESS<br />
Sunday : 4:00pm - 5:30pm<br />
“First Impressions Count”<br />
• Learn About Client Consultation<br />
• Lean about Marketing Your Business<br />
• Learn Proper Salon Etiquette<br />
• Learn About Winning The Client<br />
Business<br />
DID I MAKE ANY MONEY LAST MONTH?<br />
Learn How To Determine If I made a profit<br />
(Using Profit & Loss Statements)<br />
We will also discuss designing your own<br />
salon forms such as the salon employment<br />
application to help you hire the right stylist<br />
and answer those importance questions<br />
during the interview. As well as discuss<br />
what should be included in the employee<br />
manual and booth rental agreements.<br />
Retailing in the salon is a must to offset your<br />
rent and other expenses.<br />
This class will expand your knowledge and<br />
help you to grow your business.<br />
Presentation by:<br />
EUNICE JOHNSON<br />
HOW TO BUILD A HEALTHY SALON<br />
Sunday : 10:00am - 11:30am<br />
Monday : 10:00am - 11:30am<br />
Does your salon continue to struggle to<br />
meet clients’ needs and demands? In<br />
this seminar, you’ll learn why culture is<br />
the key to a successful salon. By gaining<br />
a better understanding of your business,<br />
you can take away the pain and bring<br />
back the fun! How would your salon run<br />
if you had all of the tools you needed to<br />
make it work effectively? What would that<br />
day look like for you (or better yet, how<br />
would it make you feel)? By attending this<br />
seminar, decades will be compressed into<br />
days and you’ll take a quantum leap from<br />
where you are now to where you want to<br />
be. If you’re ready to upgrade your salon<br />
and crank up the engine of possibilities,<br />
this seminar is for you! Topics include:<br />
• Unleash your inner power as a leader<br />
• Make every client want to stay with<br />
you<br />
• Build an unstoppable salon team<br />
• Marketing plans that really work<br />
• The real definition of ‘GIMME’<br />
• What makes a salon work vs. pure<br />
passion<br />
• The 3 S’s of success<br />
• And much, much more!<br />
Presentation by:<br />
PAUL DIGRIGOLI<br />
BOOKED SOLID<br />
Sunday : 12:30pm - 2:00pm<br />
Monday : 12:30pm - 2:00pm<br />
Whether you’re just starting out, or have<br />
been in the business for years, this seminar<br />
is a MUST for everyone in the hair and<br />
beauty industry. Let Paul J. DiGrigoli show<br />
you how to take your bookings to the next<br />
level and beyond! He will provide you with<br />
an abundance of information pertaining<br />
to building your clientele and your salon<br />
revenue. In this seminar, discover the<br />
essential tools needed to maximize your<br />
business, and the skills needed to be<br />
become booked solid. Paul will teach you:<br />
• 4 reasons clients leave, AND why<br />
they stay<br />
• Million dollar marketing tip<br />
• Massively increase your revenue on<br />
the salon floor<br />
• Creating raving fans<br />
• Retention vs. referral –what’s the<br />
difference?<br />
• Keys to attracting new clients<br />
• Personal branding<br />
• Why culture is king<br />
• Best time to raise your prices<br />
• Standards and goals – make them<br />
a must<br />
• Be amazing every day<br />
Presentation by:<br />
PAUL DIGRIGOLI<br />
MOTIVATION STARTS HERE!<br />
Sunday : 3:00pm - 4:30pm<br />
Join Paul J. DiGrigoli, with his unlimited<br />
amount of energy and passion in this<br />
seminar jam-packed with information,<br />
strategies, techniques, laughter, tools and<br />
exercises. Discover how to improve your<br />
business, personal development, living<br />
health, and career! In one day, Paul will<br />
mesmerize you with his knowledge and<br />
experience accumulated over three<br />
decades, and currently as a salon and<br />
cosmetology school owner.<br />
• Top 3 ways to drastically motivate<br />
your employees<br />
• Economic climb in the coming years<br />
• Why distractions are killing us!<br />
• Why culture is king<br />
• Who’s motivating the motivator?<br />
• Maximize your potential<br />
• Retention vs. referral: is there a<br />
difference?<br />
• What holds us back from progress?<br />
• What gives you the edge?<br />
• Learn what you should invest in<br />
• Keys to time management/energy<br />
management<br />
Presentation by:<br />
PAUL DIGRIGOLI<br />
IT’S JUST BUSINESS<br />
Sunday : 10:00am - 11:30am<br />
Sunday : 12:00pm - 1:30pm<br />
Sunday : 2:00pm - 3:30pm<br />
Monday : 10:00am - 11:30am<br />
Monday : 12:00pm - 1:30pm<br />
•Ten Proven Steps to Building and<br />
Growing Your Business<br />
•How to Prevent and Overcome Staff<br />
Turnover<br />
•Six Steps to Building Customer Loyalty to<br />
Your Business<br />
•Build and Keep Your Championship<br />
Team<br />
•Seven Simple steps to Building Financial<br />
Independence and Security<br />
•Powerful and Proven <strong>Guide</strong>lines to Client<br />
Retention<br />
•Develop Outstanding Business<br />
Management Skills by Working Smarter<br />
•Powerful Cost Effective Marketing Tips to<br />
Increasing Salon Traffic<br />
•Identifying and Preventing the Causes of<br />
Customer Loss<br />
•Proven Employee Training and<br />
Education <strong>Guide</strong>lines<br />
•How and When to Raise Prices<br />
•Overcome Burnout - How Entrepreneurs<br />
(Like You) Re-Commit<br />
•Renew Your Fighting Spirit and Passion<br />
to Succeed<br />
Presentation by:<br />
JON GONZALES<br />
A HAIRDRESSERS GUIDE TO EXCELLENCE-<br />
PERSONALLY, PROFESSIONALLY, AND<br />
FINANCIALLY!<br />
Sunday : 4:00pm - 5:30pm<br />
Monday : 2:00pm - 3:30pm<br />
• How to Create Value in Yourself and<br />
Your Skills<br />
• How to Create a Demand for Your<br />
Services<br />
• How to Double and Triple Your<br />
Income<br />
• Build an Upscale and Appreciative<br />
Clientele<br />
• Identify and Avoid Career Obstacles<br />
and Pitfalls<br />
• Proven Plan of Action for your<br />
Personal , Professional , and Financial<br />
Development<br />
• Powerful Self Motivation and Self<br />
Management <strong>Guide</strong>lines<br />
• Develop Self Confidence and Self<br />
Esteem<br />
• Gain that Competitive Edge<br />
• Identify and Avoid the causes of<br />
Customer Loss<br />
• Develop Outstanding People and<br />
Communication Skills<br />
• Overcome Burnout and Renew Your<br />
passion to Succeed<br />
• Start on a Path to Financial<br />
Independence and Security<br />
Presentation by:<br />
JON GONZALES<br />
32<br />
<strong>IMAGE</strong> is EVERYTHING
851 Greenside Drive, Suite 3104<br />
Richardson, Texas 75080<br />
888-450-1494 Toll Free<br />
®<br />
® ®<br />
<br />
PCEP #1455<br />
“Where education is the law”<br />
Salon<br />
Management<br />
Consultants<br />
www.kassidys.com<br />
The Evolution of Hair Color<br />
PAST AND PRESENT PARTICIPATING COMPANIES<br />
Laser Training Institute<br />
BOZZIE<br />
713.598.1959<br />
Good Health Saunas<br />
K A R G<br />
Kassidy’s<br />
chromastics<br />
(((<br />
attach<br />
L A S H E S<br />
www.AttachLashes.com<br />
<strong>IMAGE</strong> is EVERYTHING 33
<strong>IMAGE</strong><br />
International Conference Management, Inc<br />
te<br />
natio<br />
Bring this form with you to the show along with your confirmation email and a valid ID to pick up your badge at the show.<br />
<strong>IMAGE</strong>spa<br />
George R. Brown Convention Center :: <strong>Houston</strong>, Texas 77010<br />
May 18, <strong>2014</strong> :: 9am to 6pm :: May 19, <strong>2014</strong> :: 9am to 4pm<br />
Questions? info@theimageexpo.com<br />
Name: _______________________________________________________________ License #: ____________________________________ License State: ________<br />
Address: ______________________________________________ City: _______________________________________ State: ___________ Zip: __________________<br />
Salon or School Name: _________________________________________________________________ This is my: ( ) Home Address<br />
( ) Business Address<br />
Phone: _____________________________________________________________<br />
Profession: __________________________________________________________<br />
Email: ______________________________________________________________<br />
How did you hear about the show? _________________________________<br />
A. <strong>Show</strong> Registration<br />
April 16 - May 17<br />
<strong>Show</strong> Day Rate<br />
$50<br />
$75<br />
April 16 - May 17<br />
<strong>Show</strong> Day Rate<br />
$40<br />
$50<br />
B. Sunday & Monday Paid Workshops<br />
Class # Times: Please Check Price<br />
EVALASH SEMI-PERMANENT SILK EYELASH EXTENSIONS r Sun: 3:30pm - 5:30pm $250<br />
CUSTOM WIGS DESIGNED BY EUNICE r Mon: 9:30am - 12:30pm $125<br />
SANITATION r Sun: 9:30am - 10:30am $20<br />
(purchase kit at class)<br />
SANITATION r Mon: 9:30am - 10:30am $20<br />
TEXTURING & HAIR TRANSFORMATION r Sun: 10:30am - 1:30pm $45<br />
TEXTURING & HAIR TRANSFORMATION r Mon: 10:30am - 1:30pm $45<br />
C. Barber Competitions<br />
Monday May 19th:<br />
*INCLUDES A TICKET TO THE SHOW<br />
Student Battle r 11:00am $50<br />
Traditional Battle r 12:20pm $100<br />
Design Battle r 1:40pm $100<br />
3 EASY Ways to Register:<br />
1. Register online at<br />
www.theimageexpo.com<br />
2. Fill out the registration<br />
form and fax to 512-249-<br />
5336<br />
3. Call us at 877-219-3976<br />
SANITATION / TEXTURING AND HAIR TRANSFORMATION r Sun: 9:30am - 1:30pm $60<br />
SANITATION / TEXTURING AND HAIR TRANSFORMATION r Mon: 9:30am - 1:30pm $60<br />
BABE HAIR EXTENSIONS CERTIFICATION COURSE - HANDS ON! r Mon: 1:00pm - 4:00pm $175<br />
STRUCTURAL FORMATION 1 ADVANCED TECHNICAL CUTTING r Sun: 1:00pm - 4:00pm $150<br />
STRUCTURAL FORMATION 1 ADVANCED TECHNICAL CUTTING r Mon: 1:00pm - 4:00pm $150<br />
TEMPTU AIRBRUSH TRAINING r Sun: 12:00pm - 1:30pm $30<br />
TEMPTU AIRBRUSH TRAINING r Mon: 12:00pm - 1:30pm $30<br />
<strong>IMAGE</strong> Expo reserves the right to refuse admission of anyone. This show is open only to license<br />
cosmetologists and students. For those who would like to attend, but are not licensesd or a<br />
student, please contact:<br />
info@theimageexpo.com<br />
Payment Information<br />
All sales are final, no refunds<br />
Check or Money Order ___________ VISA _________ MASTERCARD ___________ AMEX ________________ Exp. Date ____________ CVC Code _________<br />
Name on Card ________________________________________________________________________________________<br />
Credit Card/Check # ___________________________________________________________________________________<br />
Billing Address on Card ______________________________________________________________________________________________________________________<br />
Signature ___________________________________________________________________________________<br />
Please make all checks payable to International Conference Management<br />
MAIL FORM AND PAYMENT TO:<br />
Image Expo, 13740 Research Blvd., Building i, Austin, TX 78750 Fax: 512-249-5336<br />
Total of A<br />
Total of B<br />
Total of C<br />
Total Payment<br />
$_________<br />
$_________<br />
$_________<br />
$_________<br />
34<br />
<strong>IMAGE</strong> is EVERYTHING
<strong>IMAGE</strong><br />
International Conference Management, Inc<br />
te<br />
natio<br />
<strong>Houston</strong><br />
13740 Research Blvd., Building i<br />
Austin, Texas 78750<br />
www.theimageexpo.com<br />
education is everything<br />
<strong>IMAGE</strong> Expo offers one of the most<br />
comprehensive and diverse educational<br />
programs in the beauty industry.<br />
Snapshot:<br />
• Hundreds of the biggest<br />
names in beauty<br />
• Over 200 Seminars and<br />
workshops covering Hair, Nails,<br />
DaySpa, Business, Continuing<br />
Education, Barber, and<br />
Makeup!<br />
Why You<br />
Should Attend:<br />
• The LARGEST International hair and<br />
beauty event in the Southwest<br />
• THOUSANDS of products and free<br />
swag<br />
• OVER 200 Seminars, Workshops,<br />
and Industry Leading Main<br />
Stage Artists, covering<br />
everything hair, nails, dayspa,<br />
esthetics, business, makeup and<br />
barber<br />
• Receive 1 CE credit just for<br />
attending the show!<br />
• Complete ALL required CE<br />
credits at <strong>IMAGE</strong> Expo!