IC HBA Directory2018
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COMMUNITY PROFILE<br />
GREAT PLACES DESIGNATION<br />
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The Iowa City / Coralville Area Convention & Visitors Bureau along with<br />
the Cities of Iowa City, Coralville, North Liberty, and University of Iowa<br />
collaborated to apply for the state designation and was selected in November<br />
of 2009 as an Iowa Great Place.<br />
Iowa Great Places is a program designed to promote bold thought, innovation,<br />
and entrepreneurship at the local and regional level in Iowa. Places<br />
– neighborhoods, cities, counties, or regions – engage in an inclusive strategic<br />
planning process to assess their strengths and areas of opportunity,<br />
create a vision for augmenting their unique attributes and quality of life,<br />
and design a roadmap to turn that vision into realty.<br />
CITY OF IOWA CITY<br />
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About the City<br />
Indeed, the city center is as much a cultural gathering place as it is a venue for<br />
retail commerce. New and taller buildings provide an increasing number of urban<br />
condominiums overlooking shops, restaurants, and galleries.<br />
Iowa Avenue Literary Walk<br />
Because of Iowa City’s historic ties to literature, it has established the unique Iowa Avenue Literary<br />
Walk that links the University’s Pentacrest and historic Old Capitol areas with parts of downtown<br />
and the city’s north side community. Carved into the walk are tributes to some of America’s<br />
literary giants who have ties to the University and the state of Iowa.<br />
Parks & Green Spaces<br />
Iowa City boasts a number of parks and green spaces - some are pocket-sized and are salted<br />
through neighborhoods old and new. The largest, however, is City Park along the Iowa River.<br />
Here are boat ramps, a traditional kiddy train, ball fields, a bocce court, tennis courts, and a large<br />
outdoor pool.<br />
Area’s Diverse Economic Base<br />
Iowa City’s economic base is as diverse as its cultural offerings. The university’s educational,<br />
research, and clinical activities make up a massive enterprise with an annual budget of about<br />
$2.5 billion. Other major employers include firms as different as ACT, Pearson, Lear, Oral B<br />
Laboratories, and Proctor & Gamble.<br />
Downtown Iowa City:<br />
A Place to Discover Treasures<br />
The Old Capitol Cultural District and Downtown Iowa City is<br />
a place to discover treasures. The tree-lined Pedestrian Plaza<br />
features locally owned specialty stores, a variety of dining<br />
options, street vendors, and regular entertainment.<br />
2018 MEMBERSHIP DIRECTORY 13
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