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Appendix: Market Benchmarking<br />

<strong>Impact</strong> Investors, whether they are Financial<br />

First or <strong>Impact</strong> First in their motivations, have<br />

a keen interest in measuring and reporting<br />

the financial and social returns on their investments.<br />

It is critical to benchmark these returns<br />

against commonly accepted standards as this<br />

facilitates meaningful comparisons between<br />

investments and, moreover, allows for judgement<br />

of the extent of impact or relative success<br />

of an investment.<br />

On the financial returns side, investment<br />

returns are typically measured against benchmark<br />

indices corresponding to specific asset<br />

classes. The indices are typically composites of<br />

representative investment instruments in that<br />

asset class; for example, the MSCI World Index<br />

is a market capitalisation weighted index of<br />

public equities in 23 developed countries. The<br />

year on year change of the representative index<br />

provides a measure of ‘market rate’ returns on<br />

average for that asset class; the growth in the<br />

MSCI World Index provides a measure of the<br />

average return of investing in a public equity<br />

strategy in a developed market.<br />

It is important to note that for most asset<br />

classes, the market return benchmark can vary<br />

significantly with geography and the actual sector<br />

in which the investment is made. The return<br />

rate for a real estate investment can be quite<br />

different depending on whether the investment<br />

was made in a developed or developing<br />

country and an agricultural commodity can<br />

yield significantly different returns as compared<br />

to a precious metal. There can also be cases<br />

where no meaningful benchmark exists. When<br />

Omidyar Network was considering investing<br />

in Ignia, a Mexican Venture Capital firm that<br />

makes investments in businesses that cater<br />

to the low income segment of the population,<br />

Omidyar found that there were insufficient<br />

precedents of Latin American Venture Capital<br />

firms investing in social enterprises. Says Matt<br />

Bannick, Managing Partner at Omidyar, “We<br />

found that there were no historical datasets<br />

corresponding to our investment space and as<br />

a result there was no benchmark to draw from.<br />

We built our own financial model and by testing<br />

the sensitivity of our assumptions, narrowed<br />

down to a target range for financial return.”<br />

On the social and environmental impact front,<br />

the metrics used to measure return vary quite<br />

widely. Common metrics include jobs created<br />

and extra income and carbon offsets generated.<br />

But the lack of standardisation of these<br />

metrics renders the process of benchmarking<br />

social and environmental returns difficult.<br />

However efforts such as those by the B Lab,<br />

Veris, Rockefeller Foundation, Global <strong>Impact</strong> <strong>Investing</strong><br />

Network and Acumen are underway to<br />

create standardised metrics and this will help<br />

make benchmarking social impact feasible.<br />

The following table provides the average upper<br />

and lower bounds of 5-year compounded annual<br />

growth rates of benchmark indices 4 in each<br />

asset class by decade. It must be reiterated<br />

that the market return benchmarks presented<br />

here may not be applicable across all geographies<br />

and sectors.<br />

4<br />

Benchmark Returns/Indices used:<br />

Cash: 3 month discount rate on US Treasury bills<br />

Quasi Equity, Buyout, VC: Cum. Vintage Year Return, US Private<br />

Equity Performance Index, Thomson Financial<br />

Public Equity: MSCI World Index<br />

Real Estate: Dow Jones Wilshire US REIT Index<br />

Commodities: Dow Jones AIG Commodity Index<br />

40<br />

<strong>Investing</strong> for <strong>Impact</strong>: Case Studies Across Asset Classes

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