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CHAPTER 5: PURPOSE SPECIFICATION AND USE LIMITATION<br />

5.1 Introducti<strong>on</strong><br />

(i)<br />

Purpose Specificati<strong>on</strong> Pr<strong>in</strong>ciple<br />

Purpose Specificati<strong>on</strong> is an essential first step <strong>in</strong> apply<strong>in</strong>g <strong>data</strong> protecti<strong>on</strong> laws and design<strong>in</strong>g<br />

safeguards for the collecti<strong>on</strong>, use and disclosure of pers<strong>on</strong>al <strong>data</strong>. 485 The pr<strong>in</strong>ciple of purpose<br />

limitati<strong>on</strong> is designed to establish the boundaries with<strong>in</strong> which pers<strong>on</strong>al <strong>data</strong> collected for a<br />

given purpose may be processed and may be put to further use. As described <strong>in</strong> the OECD<br />

Guidel<strong>in</strong>es 486 , the pr<strong>in</strong>ciple has two comp<strong>on</strong>ents: the <strong>data</strong> must be collected for a specified<br />

purpose and <strong>on</strong>ce the <strong>data</strong> is collected, it must not be processed further <strong>in</strong> a manner which is<br />

<strong>in</strong>compatible with the purpose for collecti<strong>on</strong>. Each subsequent use must be specified at the<br />

time of change of purpose. For <strong>in</strong>stance, if a cloth<strong>in</strong>g store collects an <strong>in</strong>dividual‘s address for<br />

the purpose of deliver<strong>in</strong>g goods she has ordered, and later uses this <strong>in</strong>formati<strong>on</strong> to send her<br />

promoti<strong>on</strong>al material, this would not be permitted; as such use is <strong>in</strong>compatible with the<br />

orig<strong>in</strong>al purpose. This pr<strong>in</strong>ciple is closely l<strong>in</strong>ked to the Use Limitati<strong>on</strong> pr<strong>in</strong>ciple (described<br />

below) and the Data Quality Pr<strong>in</strong>ciple (described <strong>in</strong> Part III, Chapter 7 of the White Paper).<br />

Specify<strong>in</strong>g the purpose of collecti<strong>on</strong> and ensur<strong>in</strong>g that further use is <strong>in</strong> l<strong>in</strong>e with the purpose<br />

of collecti<strong>on</strong> c<strong>on</strong>tributes to transparency, legal certa<strong>in</strong>ty and predictability <strong>in</strong> the <strong>data</strong><br />

collecti<strong>on</strong> process. This pr<strong>in</strong>ciple also gives an <strong>in</strong>dividual c<strong>on</strong>trol over her <strong>data</strong> by allow<strong>in</strong>g<br />

her to set limits <strong>on</strong> how her pers<strong>on</strong>al <strong>in</strong>formati<strong>on</strong> will be used. It also ensures that collecti<strong>on</strong><br />

is lawful and fair, and prevents further use that may be unexpected, <strong>in</strong>appropriate or<br />

otherwise objecti<strong>on</strong>able. 487<br />

(ii)<br />

The Use Limitati<strong>on</strong> Pr<strong>in</strong>ciple<br />

The Use Limitati<strong>on</strong> pr<strong>in</strong>ciple provides that pers<strong>on</strong>al <strong>data</strong> should not be disclosed, made<br />

available or otherwise used for purposes other than those specified. It provides two<br />

excepti<strong>on</strong>s where this does not apply, i.e. where the <strong>in</strong>dividual has permitted the use; and<br />

when such use or disclosure occurs with the authority of law. The <strong>in</strong>tenti<strong>on</strong> of provid<strong>in</strong>g these<br />

two excepti<strong>on</strong>s is to allow some level of flexibility of use with<strong>in</strong> process<strong>in</strong>g activities. 488 The<br />

underly<strong>in</strong>g logic of the use limitati<strong>on</strong> and purpose specificati<strong>on</strong> pr<strong>in</strong>ciples is that of <strong>data</strong><br />

485 Article 29 Data Protecti<strong>on</strong> Work<strong>in</strong>g Party, ‗Op<strong>in</strong>i<strong>on</strong> 03/2013 <strong>on</strong> purpose limitati<strong>on</strong>‘, European Commissi<strong>on</strong><br />

(2 April 2013) available at: http://ec.europa.eu/justice/<strong>data</strong>-protecti<strong>on</strong>/article-29/documentati<strong>on</strong>/op<strong>in</strong>i<strong>on</strong>recommendati<strong>on</strong>/files/2013/wp203_en.pdf,<br />

(last accessed 24 October 2017).<br />

486 OECD, ‗OECD Guidel<strong>in</strong>es <strong>on</strong> the Protecti<strong>on</strong> of Privacy and Transborder Flows of Pers<strong>on</strong>al Data‘ (2013),<br />

available<br />

at:<br />

http://www.oecd.org/sti/iec<strong>on</strong>omy/oecdguidel<strong>in</strong>es<strong>on</strong>theprotecti<strong>on</strong>ofprivacyandtransborderflowsofpers<strong>on</strong>al<strong>data</strong>.ht<br />

m (last accessed 31 October 2017).<br />

487 Article 29 Data Protecti<strong>on</strong> Work<strong>in</strong>g Party, ‗Op<strong>in</strong>i<strong>on</strong> 03/2013 <strong>on</strong> purpose limitati<strong>on</strong>‘, European Commissi<strong>on</strong><br />

(2 April 2013) available at: http://ec.europa.eu/justice/<strong>data</strong>-protecti<strong>on</strong>/article-29/documentati<strong>on</strong>/op<strong>in</strong>i<strong>on</strong>recommendati<strong>on</strong>/files/2013/wp203_en.pdf,<br />

(last accessed 24 October 2017).<br />

488 OECD, ‗OECD Guidel<strong>in</strong>es <strong>on</strong> the Protecti<strong>on</strong> of Privacy and Transborder Flows of Pers<strong>on</strong>al Data‘ (2013),<br />

available<br />

at:<br />

http://www.oecd.org/sti/iec<strong>on</strong>omy/oecdguidel<strong>in</strong>es<strong>on</strong>theprotecti<strong>on</strong>ofprivacyandtransborderflowsofpers<strong>on</strong>al<strong>data</strong>.ht<br />

m (last accessed 31 October 2017).<br />

105

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