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spring / summer 2018<br />

Activewear that multitasks as much as you do<br />

Weekend to Workout


we are Handful<br />

hand-ful<br />

(noun) – A strong, confident,<br />

determined, active,<br />

compassionate, and/or<br />

adventurous woman.<br />

Sense of humor REQUIRED.<br />

Handful was founded in Portland,<br />

Oregon in 2006 by fitness enthusiast,<br />

Jennifer Ferguson. After years of<br />

searching in vain for a good sports<br />

bra, Jennifer decided to channel her<br />

frustration creatively. She designed and<br />

manufactured what she (and a lot of<br />

other female athletes) had been waiting<br />

for... the “perfect sports bra” that’s<br />

versatile enough to wear from weekend<br />

to workout.<br />

Today, Handful is a thriving business run<br />

by four women who share a passion for<br />

helping women everywhere lead lives<br />

that exceed their wildest dreams. We<br />

believe the world needs more dreamers<br />

and can-do spirit and a lot less negative,<br />

“no you can’t” messages. We’ve made<br />

it our mission to support women, no<br />

matter what life throws their way.


cary<br />

goldberg<br />

Survivor Relations<br />

tina<br />

thede<br />

jennifer<br />

ferguson<br />

jody<br />

filkins<br />

Managing Director CEO/Sales CFO/COO


Flattering<br />

• Versatile styles look great weekend to workout<br />

• Removable pads for all bras provide the ability<br />

to shape and conceal according to preference<br />

• Removable pads are stackable, making our bras<br />

mastectomy approved favorites<br />

• All bras and support tops are designed to<br />

eliminate gaping and uniboob<br />

Functional<br />

• Pad pockets double as the perfect stash and go for<br />

keys, cards, and small essentials<br />

• Moisture wicking fabric stays cool and dry<br />

• Adjustable straps can be worn straight, X-back,<br />

or around the neck as a halter top<br />

Fabulous Feel<br />

• Designed for all day comfort<br />

• Soft and supple materials<br />

• Extensively fussed over fit<br />

Full of Fight<br />

• We are survivors who support survivors<br />

• We are women who celebrate women<br />

why you’ll f’n love us<br />

5


areyoua<br />

handful?<br />

Welcome to our tribe<br />

This brand is about more than bras, more than<br />

girls, more than the “girls” inside the bra. This<br />

brand is about Us, the bigger, plural, life-is-bettertogether<br />

Us. Handful recognizes that as unique<br />

and wonderful as we all are as individuals, where<br />

would we be without support, encouragement and<br />

love. As we build our brand, we build our tribe.<br />

Consider yourself hugged.


the tribe 7


meet the deets<br />

Hands Free<br />

Use the hidden pad pockets to stash your<br />

essentials, whether a credit card and a key<br />

fob when headed out for a run or cab fare<br />

and lip gloss when it’s time to hit the dance<br />

floor on a Saturday night.<br />

Flatter, not Flatten®<br />

Handful bras feature generously cut pad pockets<br />

and include removable pads that contour,<br />

conceal or enhance your shape. Whatever your<br />

breast issues and whatever life throws your way,<br />

our bras are designed to support you so that you<br />

can look, feel, and perform your best.<br />

Weekend to Workout<br />

All of our styles are unmatched<br />

in versatility and performance.<br />

The Handful Bra is designed to<br />

wear alone or as a smooth layering<br />

piece under workout clothes and<br />

everyday tops. Our Adjustable<br />

Handful Bra also allows you to wear<br />

your straps as an X-back, straight up,<br />

or around the neck as a halter, and<br />

straps can be customized for length<br />

and support level.


Lights Out<br />

Handful Pad Set<br />

style 560 – Original<br />

style 565 – NEW Thin<br />

Pads pads everywhere! Love ‘em in our<br />

bras? Use our pads in all your sport tops.<br />

For those who want to amplify what you<br />

were born with – think high heels in Vegas<br />

– or to replace what cancer, breastfeeding,<br />

weight loss, or gravity has taken away, our<br />

original style is for you. No one needs to<br />

know whether you are hot or cold.<br />

Handful fans who don’t want to add<br />

volume asked us to give them a different<br />

option, and we listened! Our thin pads are<br />

half the thickness but the same overall<br />

shape to fit seamlessly in all pocketed<br />

Handful products.<br />

For best look and feel,<br />

Handful pads are designed<br />

to be positioned “points up”<br />

toward the strap.<br />

Set of 2 pads (1 left + 1 right)<br />

Replace damaged or lost pads<br />

Use as extras for stacking<br />

Swap Original 6mm for Thin 3mm<br />

Colors: Black or Beige<br />

Sizes: XS - XL<br />

Suggested Retail: $15.00<br />

go ahead, chillout<br />

meet the deets 9


and<br />

then<br />

some


Have It All Honey 200<br />

Booya Black 001<br />

Adjustable Handful Bra<br />

style 100<br />

Everybody loves options. The Adjustable<br />

Handful Bra gives you plenty! It is designed<br />

to flatter, not flatten ® with removable pads.<br />

Adjustable and convertible straps can play it<br />

straight, criss-cross, or be worn around the<br />

neck as a halter.<br />

Spoon Me 501 No Headlights White 100<br />

Removable pads<br />

Smooth, stretchy, and<br />

supportive performance fabric<br />

Soft, moisture-wicking lining<br />

Quick-dry polyester/spandex shell<br />

Adjustable straps - lengthen<br />

or shorten for custom fit<br />

Get After It Green 800 Can’t Be Beet 855<br />

Straps can be worn straight up, as<br />

X-back, or around the neck as a halter<br />

Reflective logo on back<br />

Sizes: XS-XL<br />

Suggested Retail:<br />

Solids: $50.00<br />

Prints: $54.00<br />

Rise and Shine 757 Off the Grid 756<br />

adjustable bra11


the answer to<br />

your Y


Y-Back Bra<br />

style 101<br />

A fixed strap style with no hardware<br />

and a unique crochet detail make this a<br />

versatile choice for fitness and fashion.<br />

Wider band sits below the bra line for<br />

added comfort. Same flatter, not flatten®<br />

silhouette as our Adjustable Handful Bra.<br />

No Headlights White 100<br />

Booya Black 001<br />

Removable pads<br />

Smooth, stretchy, and<br />

supportive performance<br />

fabric<br />

Soft, moisture-wicking lining<br />

Get After It Green 800<br />

Can’t Be Beet 855<br />

Quick-dry polyester/spandex shell<br />

Reflective logo on back<br />

Sizes: XS-XL<br />

Suggested Retail:<br />

Solids: $54.00<br />

Prints: $56.00<br />

Off the Grid 756<br />

y-back bra13


Bound & Determined Bra<br />

style 103<br />

Based on our tried and true Adjustable<br />

Handful Bra, the Bound & Determined<br />

Bra includes adjustability on both wide<br />

and narrow straps. With a trending<br />

bralette silhouette and under-bust band<br />

it can also be worn as a ‘crop top’ with<br />

casual wear high waisted bottoms.<br />

Off the Grid 756<br />

Spoon Me 501<br />

Removable pads<br />

Smooth, stretchy, and supportive<br />

performance fabric<br />

Soft, moisture-wicking lining<br />

Quick-dry polyester/spandex shell<br />

Adjustable straps - lengthen or<br />

shorten for custom fit<br />

Reflective logo on back<br />

Booya Black 001<br />

Sizes: XS-XL<br />

Suggested Retail:<br />

Solids: $60.00<br />

Prints: $62.00<br />

bound & determined bra15


zen<br />

drop and give me


Now & Zen Bra<br />

style 104<br />

Introducing the Now & Zen Bra, designed<br />

to flatter, not flatten ® with removable<br />

pads like our flagship Adjustable Handful<br />

Bra. Color blocking elastic on the back and<br />

straps make this a fashion play as well as<br />

a solid performer for whatever activity<br />

is at hand. Adjustable and convertible<br />

straps can play it straight, criss-cross, or<br />

be worn around the neck as a halter.<br />

Booya Black 001<br />

Get After It Green 800<br />

Removable pads<br />

Smooth, stretchy, and supportive<br />

performance fabric<br />

Soft, moisture-wicking lining<br />

Quick-dry polyester/spandex shell<br />

Adjustable straps - lengthen or<br />

shorten for custom fit<br />

Can’t Be Beet 855<br />

Reflective logo on back<br />

Sizes: XS-XL<br />

Suggested Retail: $54.00<br />

now & zen bra17


Love Yourshelf Tank<br />

style 201<br />

Everything you love about the Adjustable<br />

Handful Bra in a tank! Including the<br />

same removable pads and adjustable<br />

and convertible straps that can be worn<br />

straight, criss-cross, or around the neck<br />

as a halter.<br />

Can’t Be Beet 855 Off the Grid 756<br />

Removable pads<br />

Smooth, stretchy, and supportive<br />

performance fabric<br />

Soft, moisture-wicking lining<br />

Quick-dry polyester/spandex shell<br />

Adjustable straps - lengthen or shorten<br />

for custom fit<br />

Straps can be worn straight up, as<br />

X-back, or around the neck as a halter<br />

Reflective logo on back<br />

Sizes: XS-XL<br />

Suggested Retail:<br />

Solids: $60.00<br />

Prints: $62.00<br />

Booya Black 001<br />

love yourshelf tank19


Flippin’ Awesome Tank<br />

style 200<br />

Wardrobe workhorse reporting for duty.<br />

This slinky 2 in 1 top will show off the<br />

Handful Bra to perfection whether you<br />

scoop in the front or show off your back.<br />

Sits low on the hips, loose around the waist.<br />

Reversible design<br />

No Headlights White 100<br />

Shimmery, stretchy<br />

performance fabric<br />

Reflective logo on the side<br />

Sizes: XS-XL<br />

Suggested Retail: $48.00<br />

Booya Black 001<br />

flippin’ awesome tank 21


Can’t Be Beet 855<br />

Booya Black 001<br />

Peek-a-Breeze Long Sleeve<br />

style 301<br />

The perfect top for anywhere everyday wear!<br />

It features super soft, wicking fabric in front,<br />

and breezy, peek-a-boo stripes in back.<br />

A generously cut body, waterfall back,<br />

and fitted arms are universally flattering<br />

and all-day comfy.<br />

Sheer moisture wicking fabric<br />

panels<br />

‘Waterfall’ cutout<br />

Thumbhole cuff<br />

Sizes: XS-XL<br />

Suggested Retail: $60.00<br />

Spoon Me 501<br />

peek-a-breeze long sleeve23


Handful Squeeze Play Legging<br />

style 500<br />

An all-day power hug! These beauties<br />

smooth and shape like no other.<br />

A unique high waist design, curvehugging<br />

ruching, and substantial<br />

stretch provide an uplifting experience.<br />

Adjustable cuffs can be worn at the<br />

ankles or pulled down stirrup-like.<br />

Moisture wicking fabric<br />

Lightweight, supportive high<br />

spandex content<br />

High-waisted with ruching shaper<br />

Sizes: XS-XL<br />

Suggested Retail:<br />

Solids: $74.00<br />

Prints: $78.00<br />

Off the Grid 756<br />

Booya Black 001<br />

Handful Squeeze Play Capri<br />

style 501<br />

Flattering style lines, power hugging<br />

fabric, and a ruched waist that<br />

smooths and shapes – all in a sweet<br />

capri length legging.<br />

Moisture wicking fabric<br />

Light weight, supportive high<br />

spandex content<br />

High-waisted with ruching shaper<br />

Sizes: XS-XL<br />

Suggested Retail:<br />

Solids: $70.00<br />

Prints: $74.00<br />

Booya Black 005<br />

Off the Grid 756<br />

squeeze play legging and capri25


Double-Sided Brand Signs<br />

8.5”x11”<br />

Double-Sided Hanger Cards<br />

3.5”x8.5”<br />

Flattering<br />

Versatile styles look great<br />

weekend to workout.<br />

Functional<br />

Pad pockets double as the<br />

perfect place to stash keys,<br />

cards, and small essentials.<br />

Fabulous Feel<br />

Your new favorite!<br />

Soft and supple materials<br />

are perfect for all day wear.<br />

Full of Fight<br />

We are women<br />

supporting women.<br />

We are survivors<br />

supporting survivors.<br />

Single-Sided Brand Sign<br />

5”x7”


well hung<br />

handfuls<br />

It’s easy to create a beautiful display<br />

of Handful activewear in your store!<br />

Hang the bras upside down as shown —<br />

this keeps the bras looking tidy and makes<br />

it easy for customers to find their size<br />

Display a sample bra on a bust form to<br />

show fit and design lines<br />

Combine bras and tanks on faceouts<br />

and forms to show off layering possibilities<br />

Organize your display by color — our<br />

bright, beautiful colors draw customers in<br />

and brighten up your store<br />

Top it all off with our POP<br />

and hanger cards!<br />

retail support27


the perfectfit<br />

Bra & Top Sizing<br />

Size XS S M L XL<br />

Bust 32-33.5 34.5-36 36.5-38 39-41 42-44.5<br />

Ribcage 27.5-28.5 29-31 32-34 35-37 38-40<br />

Use a measuring tape around your bust and<br />

ribcage and measure in inches to determine<br />

what size would fit you best. Handful can<br />

comfortably accommodate an A, B, or C<br />

cup. D+ cups can wear Handful Bras as an<br />

every day leisure, yoga and walking bra, but<br />

the higher the cup size, the more your cups<br />

might runneth over!<br />

Legging & Capri Sizing<br />

Size XS S M L XL<br />

A-B cup for all activities - low to high impact<br />

C cup for moderate impact activities<br />

C+ cup for low impact activities<br />

Waist 23-26 25-28 27-30 29-33 31-34<br />

Bras are true to t-shirt size!<br />

Hip 31-33 33-35 35-37 37-39 39-41<br />

Inseam 18.5 19 19,5 20 20.5


Order Terms<br />

Payment terms:<br />

--If you’ve been in business for more than<br />

1 year, payment terms are net 30 days, payable<br />

to Handful. Subject to credit approval.<br />

--If you’ve just opened your doors, credit card<br />

payments are required before shipment.<br />

Minimum order: 18 units/style<br />

Minimum fill-in order: 8 units<br />

Cancellations must be in writing, 30 days<br />

before ship date.<br />

Returns must be approved by Handful.<br />

Shipping/handling charges are customer’s<br />

responsibility.<br />

To place an initial order, contact<br />

orders@handful.com. Handful has an<br />

online ordering system and will set you<br />

up for future orders as necessary.<br />

To apply for wholesaler status, go to handful.com<br />

and click the “wholesale” link at the bottom of our<br />

home page.<br />

the perfect fit29


more<br />

we are<br />

than some<br />

of our parts!<br />

The 1 in 8 women who will be diagnosed with breast<br />

cancer are an essential part of our tribe. We are<br />

building a community of women who focus on living life<br />

to the fullest, no matter what life throws their way.<br />

To learn more about how we support survivors contact:<br />

Cary Goldberg, Director of Survivor Relations<br />

cgoldberg@handful.com<br />

unite and conquer 31


handful.com<br />

Contact Jennifer Ferguson - jferguson@handful.com - 503-998-5192<br />

Copyright 2018 | Handful Inc. | All Rights Reserved - 16200 SW Pacific Hwy. Ste. H, #115 Tigard, OR 97224

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