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Pharmacy Continence Care - Bladder and Bowel Website

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NOVA initially proposed to recruit 50 participating pharmacies from across four states <strong>and</strong><br />

territories, including rural <strong>and</strong> remote pharmacies <strong>and</strong> pharmacies in areas of high migrant<br />

populations.<br />

A brief notification of the pilot Program announcing the opportunity for pharmacies to<br />

participate was placed in the <strong>Pharmacy</strong> Guild e-newsletter in November 2004. A number of<br />

pharmacies contacted the NOVA Team for further information about the pilot <strong>and</strong> around 30<br />

volunteered to participate. Other avenues used to recruit pharmacies included:<br />

• approaching State branches of the <strong>Pharmacy</strong> Guild (ACT Guild)<br />

• seeking participants from other Commonwealth-funded projects (participants in the<br />

Divisions of GP program in Tasmania <strong>and</strong> Victoria, <strong>and</strong> the Hunter <strong>Continence</strong> <strong>Care</strong><br />

project in NSW)<br />

• team members cold-canvassing, in person <strong>and</strong> by phone, pharmacies in Canberra,<br />

Sydney <strong>and</strong> Melbourne.<br />

A total of 51 pharmacies volunteered to participate. These are listed in Appendix 1.3.<br />

<strong>Pharmacy</strong> training methodology involved initial design <strong>and</strong> administration of an initial<br />

interview of each participating pharmacy at entry to the Program that included identification<br />

of preferred modes for training. Training methods <strong>and</strong> modalities were assessed <strong>and</strong><br />

selected, an external training provider appointment. Training of the trainers was undertaken<br />

<strong>and</strong> a training schedule for all pharmacies established.<br />

Training kits were distributed to each participating pharmacy <strong>and</strong> the training provider<br />

provided training for each pharmacy, through face-to-face, self-paced, telephone-based or<br />

group training. During the training sessions, pharmacies were provided with information <strong>and</strong><br />

encouraged to undertake a number of activities that would contribute to continence care for<br />

their customers. These recommended activities included:<br />

• providing information on incontinence <strong>and</strong> its management to customers (in accordance<br />

with Professional Practice St<strong>and</strong>ard PPS 1 in the QCPP program. A pack of consumer<br />

materials was provided to pharmacies including counter talkers (in the form of a business<br />

cards), stickers to be placed on relevant products, posters to be displayed in the<br />

pharmacy, pamphlets on incontinence issues <strong>and</strong> a specially produced edition of Bridge,<br />

the magazine of the <strong>Continence</strong> Foundation of Australia<br />

• providing counselling on continence management issues as required or requested. The<br />

messages to be conveyed included incontinence may affect both men <strong>and</strong> women, it is<br />

not an inevitable consequence of ageing, <strong>and</strong> it should be managed appropriately.<br />

Pharmacies were provided with information <strong>and</strong> training on self-help strategies <strong>and</strong><br />

management options that could be used by consumers to assist them to make informed<br />

choices <strong>and</strong> to take action<br />

• providing information to customers on medications that may exacerbate incontinence or<br />

predispose a person to it, <strong>and</strong> medications that may alleviate symptoms.<br />

The degree to which pharmacies implemented these components of the Program is analysed<br />

in Chapter 4 of this report.<br />

At the end of training, the project team <strong>and</strong> the training provider reviewed the<br />

appropriateness <strong>and</strong> effectiveness of training, <strong>and</strong> sought post-training self-evaluation<br />

reports by facsimile from each pharmacy, together with a Program-supplied tax invoice for<br />

an incentive <strong>and</strong> compensation payment of $350 plus GST in contribution to the pharmacy<br />

costs for participation in the training <strong>and</strong> pilot Program preparation.<br />

Final Report<br />

7<br />

NOVA Public Policy<br />

<strong>Pharmacy</strong> <strong>Continence</strong> <strong>Care</strong> Project

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