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CIO & LEADER-November 2017 (1)

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Feature<br />

TECHNOLOGY<br />

Doing<br />

Digital Right<br />

How Companies Can Thrive in<br />

the Next Digital Era<br />

by Louis Lamoureux<br />

Publisher: Third Digital, Inc.<br />

Month of Publishing: March <strong>2017</strong><br />

The Book is about<br />

If you are overwhelmed already by the big<br />

ideas, this comes as a respite. The book, at<br />

right hands, is a very useful book that can<br />

help, well, in doing digital right. It has a<br />

lot of step by step instructions and factual<br />

information which can connect well with<br />

the managers.<br />

Why it is in the list<br />

Who does not want to do digital right?<br />

And this is a fairly usable book on<br />

the subject.<br />

Digital @<br />

Scale<br />

The Playbook You Need to<br />

Transform Your Company<br />

by Anand Swaminathan,<br />

Jürgen Meffert<br />

Publisher: John Wiley & Sons<br />

Month of Publishing: August <strong>2017</strong><br />

The Book is about<br />

Doing digital as a pilot with all the<br />

attention of the young scion of a large<br />

business family is often a great success<br />

story. Just that it never manages to<br />

touch the rest of the company, let alone<br />

transform it. Swaminathan and Meffet,<br />

two McKinsey consultants examine “what<br />

it takes for companies to break through<br />

the gravitational pull of their legacy<br />

organizations and capture the full value<br />

of digital”.<br />

Why it is in the list<br />

It is a highly practical, factual and<br />

readable book on digital transformation.<br />

Probably the best on the subject<br />

published in <strong>2017</strong>.<br />

Data<br />

Strategy<br />

How to Profit from a World of Big<br />

Data, Analytics and the Internet<br />

of Things<br />

by Bernard Marr<br />

Publisher: Kogan Page<br />

Month of Publishing: April <strong>2017</strong><br />

The Book is about<br />

The most recent take of the author on<br />

practical usage of Big Data and Analytics.<br />

Those who read Marr regularly on Forbes<br />

would be familiar with his engaging<br />

writing and ability to draw insights<br />

from recent trends. The book, his 4th on<br />

the subject, not counting the books for<br />

Dummies, is a must read for those who<br />

want to keep pace with Big Data trends.<br />

Why it is in the list<br />

Simple. It is the most relevant book on<br />

the subject; and is extremely readable<br />

(and usable).<br />

38 <strong>CIO</strong>&<strong>LEADER</strong> | <strong>November</strong> <strong>2017</strong>

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