C&L October 2017_LR (5)
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Insight<br />
O<br />
Putting<br />
cloud<br />
first,<br />
literally!<br />
IBM may also be looking for<br />
capturing a higher share of<br />
public services market<br />
By CIO&Leader<br />
n Wednesday 1st Nov <strong>2017</strong>, IBM announced<br />
Cloud Private, a platform for enterprises<br />
to leverage the microservices architecture<br />
for building cloud-native applications and<br />
refactoring their monolithic applications. This,<br />
the company says, will facilitate “integration and<br />
portability of workloads as they evolve to any<br />
cloud environment, including public IBM cloud.”<br />
The new platform is built on the open source<br />
Kubernetes-based container architecture and supports<br />
both Docker containers and Cloud Foundry.<br />
IBM is the third largest cloud company globally<br />
and is a leader in the private cloud market, according<br />
to the Q3 <strong>2017</strong> (latest) figures released by research<br />
firm Synergy Research Group. However, IBM lags<br />
both bigger rivals AWS and Microsoft as well as<br />
challengers like Google, Alibaba and Oracle in<br />
terms of growth. That is because of a higher growth<br />
witnessed by the public cloud segment of the market.<br />
The new initiative, on the face of it, will give<br />
a greater push to the private cloud market, on<br />
which it has a firmer hold, and drive its growth.<br />
Some customers are having a relook at public<br />
cloud, because of control and performance<br />
issues while some others want to remain private<br />
for privacy/regulatory reasons. IBM wants to<br />
leverage this segment and grow the entire private<br />
cloud piece of the market.<br />
That is the stated positioning of IBM.<br />
“IBM Cloud Private brings rapid application<br />
development and modernization to existing IT<br />
infrastructure and positions it to be combined<br />
with the services and experience of a public cloud<br />
platform,” he said.<br />
IBM also claimed that “companies will spend more<br />
than USD 50 billion globally starting in <strong>2017</strong> to<br />
create and evolve private clouds with growth rates<br />
of 15 to 20% a year through 2020, according to IBM<br />
market projections.”<br />
However, IBM may also be aiming to capture a larger<br />
share of public cloud market through this initiative.<br />
This is how.<br />
IBM has a huge customer base that uses<br />
its traditional middleware and other legacy<br />
applications. Through this initiative, IBM hopes to<br />
provide an easy migration path for these customers.<br />
By building the platform on the open source<br />
Kubernetes-based container architecture (supporting<br />
both Docker containers and Cloud Foundry), IBM<br />
hopes to facilitate easier integration and portability<br />
of workloads between private and public cloud.<br />
One thing that IBM Cloud Private will do is<br />
to help IBM customers place IBM middleware<br />
and other legacy applications inside containers<br />
and transform them into modern cloud<br />
ready applications by leveraging container<br />
orchestration run by Kubernetes.<br />
By working closely with the clients on their private<br />
cloud and making it easy for them to migrate to<br />
public cloud, IBM can genuinely hope to boost its<br />
public cloud business.<br />
This strategy is evident from the fact that IBM also<br />
announced new container-optimized versions of<br />
core enterprise software, such as IBM WebSphere<br />
Liberty, Db2 and MQ.<br />
<strong>October</strong> <strong>2017</strong> | CIO&LEADER<br />
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