Year 10 Curriculum Information Booklet 2017-2018

Methods of Recruitment and selection of
employees
Importance of motivation in the workforce
Importance of training the workforce
Unit 4 - Marketing The Importance of identifying and satisfying
customer need
Types of segmentation
Purpose of Market Research
Methods of Market Research
The Use of Market Research
Pricing Methods
The Factors that Influence Pricing
Product
Promotional Materials
E-commerce and M-commerce
The Integrated Nature of the Marketing Mix
Unit 5 - Finance Methods used to raise finance
Appropriateness of the sources of finance
Importance of cash to business
The Difference between Cash and Profit
Financial Terminology
Break-Even
Financial Statements
Additional Information
Miss J. Platt– Curriculum Leader for Business and Economics
business@stretfordgrammar.com