Colour Forecast Autumn/Winter 2017
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CHALLENGE<br />
ACCEPTED!<br />
REVLON PROFESSIONAL ASKED COLOURISTS TO WOW THE BRAND WITH<br />
AMAZING COLOUR TRANSFORMATIONS ON SOCIAL MEDIA TO WIN A TRIP TO INDIA. DISCOVER WHO<br />
ROSE TO THE TOP TO BECOME THE FIRST EVER WINNER OF THE #SOCIALCOLOURCHALLENGE<br />
LAST MAY, REVLON PROFESSIONAL decided to<br />
celebrate the work of you, the salon colourist, by creating<br />
the #Social<strong>Colour</strong>Challenge and offering the once-in-alifetime<br />
prize of a trip to the Holi Festival of <strong>Colour</strong> in India.<br />
<strong>Colour</strong>ists nationwide were invited to upload onto Instagram<br />
their best before and after colour transformations, tagging<br />
#Social<strong>Colour</strong>Challenge. You entered in your thousands, but<br />
there can be only one winner, which was Steven Smart from<br />
Smart:Est73 salon.<br />
Steven’s colour transformation was chosen for its technical<br />
execution and the integrity of the finished hair. “It’s going to be<br />
an amazing trip, experiencing the true India. I thank Revlon<br />
Professional and the judges, who deemed my work the winner,”<br />
says Steven.<br />
FIRST PLACE<br />
NAME Steven Smart<br />
SALON Smart:Est73,<br />
Weston-Super-Mare<br />
INSTAGRAM HANDLE<br />
@smartest73<br />
THE WINNING LOOK<br />
Steven applied Revlon Professional Blonde Up bleach<br />
powder with 30vol for lightening, then applied with 20vol to<br />
blend and even out overall colour. He then washed the hair<br />
and applied Revlon Professional Blonde Up 10.1 + 10.2 +<br />
0.12 + 10vol to mid-lengths and ends, leaving it to develop<br />
for 10 minutes. He then took these colours through the<br />
roots to develop for a further 30 minutes, before washing<br />
off the colour and applying Revlon Professional Nutri<br />
Color Creme 1002 and 005 for five minutes.<br />
JUDGES’ THOUGHTS<br />
From thousands of entries, the winning image from<br />
Steven Smart was chosen for its technical execution and<br />
integrity of the finished hair.<br />
BEFORE<br />
AFTER<br />
THE PRIZE<br />
Steven Smart has won a trip of a lifetime for two to India, taking in Dehli, Agra, Ranthambore National Park, Jaipur and Amritsar, for<br />
10 nights courtesy of Revlon Professional UK & Ireland. The trip, worth £5,500, includes a visit to the world-famous Golden Triangle, the<br />
Taj Mahal, the Aartis Ceremony of Light and the Holi Festival of <strong>Colour</strong>. Two nights will also be spent exploring the colourful bazaars in<br />
Old Delhi, as well as game drives in the National Park to see wild tigers, leopards and crocodiles, before unwinding with a yoga session<br />
with a guru. “It’s going to be an amazing trip and I can’t wait to experience India,” he says.<br />
18<br />
<strong>Colour</strong> <strong>Forecast</strong>
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