- Page 4 and 5: Abstract
- Page 7 and 8: Background context
- Page 9 and 10: A brand of particular interest is J
- Page 11 and 12: Through Ed Hardy being a brand that
- Page 13 and 14: 6 Ed Hardy In 2016 the brand launch
- Page 15 and 16: 8 On the brands Instagram this is e
- Page 17 and 18: Naturally, I assumed the original E
- Page 19 and 20: 12 Brand OPPORTUNITY Options
- Page 21 and 22: Left feeling confused about the age
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- Page 25 and 26: 18 Through a class critic session i
- Page 27 and 28: 20 THE BRIEF THE OBJECTIVE To engag
- Page 29 and 30: 22 concept development
- Page 31 and 32: The campaign will also involve adve
- Page 33 and 34: Hollywood Stardom 26 Top to bottom:
- Page 35 and 36: 28 DEsign development
- Page 37 and 38: This mood board illustrates contemp
- Page 39 and 40: 32 Tattoo Art Market analysis revea
- Page 41 and 42: 34 All images are screenshots taken
- Page 43 and 44: Browsing eBay I came across this Ed
- Page 45 and 46: 38 ROWANS I visited Rowans arcade i
- Page 47 and 48: After various emails and phone call
- Page 49 and 50: 42 STOKTER Stokter tattoo parlour p
- Page 51 and 52: 44 In order to engage the audience
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These experiments were created usin
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After contacting over 27 agencies a
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50 @ NEVS yvonne @ milk
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52 s Spring 2017 cover star, film b
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After research, experiments were co
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Zara Woman Spring Summer 2015 film
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Motorcycle rebel culture Left to ri
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prodcution 66 pre -
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68 BUDGET Identifying the productio
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70 In order to broaden the search,
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Nikla’s photography work 72
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74 Motorcycle rebel culture Messy s
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76 Stokter tattoo parlour was analy
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These images and video screenshots
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80 slim jim’s Despite the visit t
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82
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84 Motorcycle Rebel culture Overvie
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Hollywood Stardom Accessories were
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Tuesday 11th April 88 Motorcycle Re
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90
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prodcution 92 post -
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94 Each video was edited differentl
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The following pages consist of some
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100
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Certain retouched images were effec
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PLACEMENT 104
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106 Influencer Marketing Initially
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Designing a header which illustrate
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110 MEDIA PACK The Ed’s Back camp
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Another new learning was styling, I
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123 bibliography Veblen, T. and Mil
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