Food Turkey Magazine September 2017

Polonez surveyed the
taste map of Turkey
Polonez; as based on the information
obtained from more than 10 thousand
sales spots it owns throughout Turkey,
announced which traditional
tastes are preferred more in
each region. According to the
taste map of Turkey, soudjouk
consumption takes the lead
among all delicatessen meat
products. While the east
of Turkey is more conservative
in traditional
tastes, the western
parts are seeking
for new tastes and
differences.
New tastes such as
salami, frankfurter and ham have
become equally indispensable at our
tables as our traditional tastes such
as soudjouk, pastrami and roast. These
tastes transform the pleasure of eating
into a feast at very different times,
from breakfast tables to barbecue pleasure,
from dinner menus to lunchtime
snacks.
Polonez General Manager Andaç Günsoy
said, “We are a brand that is capable
of following up on the demands
and requirements of our consumers
in the field of delicatessen meat products,
at more than 10 thousand sales
spot throughout Turkey since 1986.
We are able to measure the palatal
delights and taste preferences of our
consumers very well with our experience
in the market. While the pursuit
of new tastes increases continuously in
certain regions, some regions may be
very conservative for different tastes.
34 FOOD TURKEY September 2017