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It’s time to breathe ...<br />

clean & fresh air<br />

FRANCHISE<br />

The most reliable disinfection business<br />

OPPORTUNITY


2<br />

Proud member of:


About Saniservice<br />

Franchise<br />

Saniservice is a Dubai licensed company that provides professional AC cleaning and<br />

disinfection services to a wide spectrum of localities ranging from private homes, offices,<br />

nurseries, schools, hospitals, ambulances, hotels and even car cabins, yachts and the like.<br />

Saniservice offers master <strong>franchise</strong> of its full array of activity across the region. With more<br />

than 8 years of experience and systematic growth in business and brand value, Saniservice<br />

unique model is one of the most exciting business opportunities in today’s market.<br />

Saniservice business model is based on<br />

following elements:<br />

HIGH-END SERVICE<br />

PROVEN BUSINESS FORMULA<br />

SECURED LOW RISK RETURN ON INVESTMENT<br />

RECESSION-PROOF BUSINESS<br />

EUROPEAN STANDARDS<br />

ESTABLISHED BRAND NAME<br />

LEADING COMPANY IN THIS FIELD<br />

The visionary businessman<br />

behind Saniservice:<br />

Francois Larsen<br />

Founder & CEO<br />

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Core Values<br />

Quality, Expertise, Reliability<br />

WE ACHIEVE ON TIME WHAT WE PROPOSE –<br />

BREATHE BETTER WITH SWISS STANDARDS OF EXCELLENCE<br />

Our success story started in 2009… when Francois Larsen realised how much communities<br />

were clamouring for professionally-done AC disinfection and decided to take action.<br />

Saniservice became the first Dubai disinfection licensed company to provides professional AC<br />

cleaning and disinfection services to a wide spectrum of localities ranging from private homes,<br />

offices, nurseries, schools, hospitals, ambulances, hotels and even car cabins, yachts and the<br />

like.<br />

We service an average of 10 customers per day through our professional and well-trained<br />

technicians. Our team is driven by passion and excellence when it comes to the quality of our<br />

services and the health improvement that ensues. We follow Swiss cleaning standards and we<br />

use eco-friendly disinfecting products that are certified for use in hospital environment.<br />

Saniservice is positioned as a high-end company due to its technical expertise, quality of<br />

services and premium products.<br />

The routine use of chemical disinfectants, rags, wipes, and cotton swabs has not only proven<br />

ineffective in cleaning surfaces but also damaging & unhealthy. Saniservice distinguishes itself<br />

by using a state of the art Swiss disinfectant protocol (ultramodern fogging technology, and<br />

Swiss made 100% free chemical water based disinfectant to clean and disinfect the entire AC<br />

system).<br />

Saniservice has done more than general AC cleaning. It has established high standards in<br />

Dubai which made us become the benchmark and the reference in the market.<br />

Many competitors have strived to keep up with our innovations, but no one has been able to<br />

compete with our quality, which achieves a staggering 97% customers satisfaction.<br />

Did You Know?<br />

We have over 40 trained technicians. For each specific task, vacuum cleaning and fogging process, we only<br />

rely on equipment provided by leading European manufacturers and members of the National Air Duct<br />

Cleaners Association (NADCA) & European Ventilation & Hygiene Association (EVHA).<br />

We are experts<br />

Saniservice has strategically established a training institute where<br />

the future technicians are intensively trained during 6 weeks before<br />

attending any client. We prepare them to deliver the most expert<br />

service, including AC assembly and disassembly, decorum, manners,<br />

and communication.<br />

Transparent pricing policy<br />

Our prices are standardized and calculated based on the resources<br />

required to perform the service. Our extensive experience on a wide<br />

variety of situations & environments enables us to deliver high quality<br />

service at fair prices.<br />

System check<br />

At every service we carry out a checklist of controls to assure that the<br />

AC system works efficiently. Any defects detected are detailed in our<br />

work completion report for proper follow-up.<br />

Up-to-date service record<br />

We maintain an accurate service record of all our clients and the<br />

properties serviced. The service history allows us to efficiently<br />

respond to the requirements of our customers and to guarantee the<br />

long-term quality of our service.<br />

Follow Up<br />

Automated scheduling, follow-up and feedback about disinfection<br />

needs and AC cleanings because it is a recurrent work that must be<br />

done on regular basis and depending on your environment. To extend<br />

the benefit of the major service, we also provide a quarterly<br />

disinfection service to keep the habitats with clean air at all times. A<br />

unique customer experience.<br />

4 5


Find out why 5000+ clients rely on us<br />

FAST AND RELIABLE SERVICE<br />

Our customer service is available 24/7 and our response time is less<br />

than 3 hours for non-urgent calls. Simply call 800-7264 (SANI).<br />

CUSTOMER SATISFACTION: 97%<br />

Our global services guarantee customer’s satisfaction and loyalty. We<br />

put a lot of effort in offering the highest quality products and<br />

maintaining excellent long-term follow-up service.<br />

COMMITMENT TO EXCELLENCE<br />

Our technicians are certified and our team managers are experts in<br />

the AC cleaning and disinfection business. They have worked hard to<br />

earn this reputation and can claim to be the best air conditioning<br />

service provider in the region, thanks to their dedication, their passion<br />

for the best achievement, and their professional training. With tailored<br />

uniforms, safety shoes specially made in Italy, and tablets that link our<br />

teams seamlessly with our centralized systems, we look after our staff<br />

so they can look after our clients by delivering exceptional customer<br />

service.<br />

TEAM<br />

Our teams are monitored and rated by our clients for the best<br />

achievers’ competition. This allows us to maintain always the best<br />

quality teams and evaluated technicians. The winner of the best team<br />

of the month is awarded a premium bonus.<br />

6


“I am extremely impressed with<br />

the work conducted. The team<br />

was extremely professional and<br />

meticulous and the results<br />

amazing. From the initial call with<br />

Sajeesh everything was dealt<br />

efficiently.”<br />

Jon B., Dubai<br />

‘‘I just wanted to email to let you know how pleased I was with the service provided by ‘‘SANISERVICE’’. I have been in Dubai for 25 years<br />

and have NEVER come across such a professional company. The doorbell rang at exactly 8:30 am and your team were there ready to start<br />

the job. Your men are courteous, polite and extremely hard working. Every care was taken to ensure everything was covered and the mess<br />

was kept to a minimum. I must admit that at 4:30 pm, I had my doubts that they would be finished by 6 pm, but they were and everything<br />

in the house was placed back in its original place. The job wasn’t signed off until an inspection was carried out. I was very impressed<br />

indeed.’’ Many thanks for a job well done.”<br />

Marian D., Arabian Ranches<br />

7


100% Chemical Free Sanitization<br />

Saniservice values people’s health and the air quality they live and work in. We have taken a leading role in introducing a healthier disinfection<br />

process with the Saniswiss Biosanitizer. This is a distinguishing factor of our business. The Biosanitizer solution is a Swiss patented 100%<br />

chemical-free and ecofriendly, non-toxic disinfectant, used in medical environments, meeting the highest European disinfection standards<br />

available (European Medical Device Directive 93/42/CEE Classe IIa. Active on: bacteria, MRSA, VRE, fungus, mycobactericidal, viruses, flu,<br />

SRAS, vaccinia, H5N1, H1N, norovirus, adenovirus, rhinovirus, rotavirus, sporicide, clostridium difficile) and with no side effects on humans and<br />

pets. It doesn’t contain any of the following: alcohol, quats, aldehyde, chlorine derivates, and other halogens, phenols, biguanide and<br />

conservative agents.<br />

Furthermore, Saniservice distinguishes<br />

itself by using an ultramodern dry-mist<br />

technology to propagate its water-based<br />

disinfectant to clean and disinfect the entire<br />

AC system as well as the surroundings. By<br />

using this method, we can penetrate every<br />

nook and cranny of the AC system.<br />

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Durable Clean Air<br />

Did You Know?<br />

Unlike damaging chemicals, Saniswiss Biosanitizer targets<br />

only surface microorganisms, killing them on contact, before<br />

transforming back into Water (H20) and Oxygen (O2) and<br />

evaporating, leaving no residue on the disinfected surfaces.<br />

We flush the solution through the entire AC, eliminating<br />

odors, viruses and bacteria that invariably build up in the<br />

ducts and coils over time. Due to this non-toxicity, only 30<br />

minutes waiting time is required before re-entering the<br />

treated area.<br />

9


A New Market Need<br />

We spend more and more time in a confined atmosphere, at home, in<br />

vehicles (individual, shared or public transportation), schools, hotels,<br />

then in the offices. At the same time, in hot regions - for reasons of<br />

energy savings - habitats tend to be increasingly hermetic to the<br />

outside air. Over the past few decades, thousands of chemicals have<br />

been released into building materials and have been widely<br />

distributed without health impact studies, leading to an increase in<br />

allergies to certain products: building debris, dust, hair, animal<br />

dander, fibers from clothing and carpets, pollen, tobacco residues<br />

and many more that accumulate inside the ducts and on the cooling<br />

systems and humidity, resulting in growth of mold, fungus and<br />

bacteria that are major causes of respiratory illnesses, lung<br />

inflammation, and triggering Asthma for children… Not to mention<br />

coughs, colds, sneezing, allergies, watery eyes and nasal congestion<br />

that are commonly caused by these airborne allergens.<br />

40% of children & 33% adults in UAE suffer from allergic rhinitis<br />

- Source: University of Al Ain.<br />

For all these reasons, people might attempt their own repairs and<br />

maintenance, but they are not able to properly clean their entire<br />

system and get the required disinfection products, whereas<br />

Saniservice will offer them a professional and qualified team to do<br />

this hard job.<br />

Finally, the real estate market is expanding rapidly in the entire region,<br />

bringing additional business opportunities to our activity and endless<br />

potential.<br />

Consequently, this is why we decided to expand at regional level<br />

through a franchising program.<br />

• We breath on average 15,000 liters of air everyday.<br />

• WHO warns air pollution is killing every year 1.7 million young<br />

children.<br />

• The indoor air pollution is an issue of growing concern as it<br />

affects the quality of life.<br />

• Workplace health problems are an additional source of costs<br />

that could be avoided for companies by having less absenteeism.<br />

• Investments in productivity rise are highly profitable when<br />

compared to labour costs.<br />

Did You Know?<br />

Did You Know? We spend more than 90% of our time indoors, while indoor air<br />

pollution can be up to 100 times worse than outdoors (US Government<br />

Environmental Protection Agency).<br />

10


Opportunity for Profitable Business<br />

Welcome to a great opportunity<br />

When looking at any business opportunity, it is vital that you look at the industry as a whole and ask yourself these pertinent questions:<br />

1/ Is it recession resistant? Definitely! Despite of the recession, our business grows every year over +120%.<br />

2/ Does the business provide a service that people need? Definitely! AC cleaning is increasing due to the higher health awareness from the<br />

customers. This was the essence of creating this activity, due to a huge demand and no professional company to do the job.<br />

3/ Is the industry expanding? Definitely! We started from scratch with 0 customers and 9 years later we proudly serviced more than 5000 clients,<br />

and still growing.<br />

We know exactly what it takes to flourish this business. And part of our success is to generate high margins. Saniservice is a concept that<br />

requires no experience as full training is provided and it will work well in any country. In addition, it will give you a rare opportunity to own and grow<br />

a profitable business, and develop your own career through our <strong>franchise</strong> program. As an indicator, the market trend in the USA represented 8,3<br />

billion $ in 2016 and is maintaining a 5,3% growth every year.<br />

Learning and understanding what drives the business<br />

Though we provide our <strong>franchise</strong> owners with the best of the support<br />

systems in place, we understand that Sales hold the key. That’s why<br />

over the past decade we have focused on improving our sales<br />

techniques and results, and we will share this information with you as<br />

you get set to offer Saniservice in your community.<br />

Did You Know?<br />

On average, a person carries out 75 000 professional work hours in a life<br />

time. Good working conditions are therefore vitally important, not only for<br />

personal well-being, but to ensure that employees remain both healthy and<br />

productive.<br />

11


Why Us?<br />

Saniservice philosophy has always been centered on<br />

professionalism and continually striving to exceed the industry’s<br />

best business practices. Building brand recognition and a quality<br />

reputation in any industry, is a long and costly process. It takes<br />

years of consistently high-quality work, positive reviews from<br />

customers and a lot of money spent in marketing and brand<br />

building. When you become a Saniservice <strong>franchise</strong> owner,<br />

you reduce this difficult hurdle. Rather than trying to break into<br />

the market on your own, Saniservice has already the brand<br />

recognition and well-established reputation to pave your way.<br />

Partner with us to take our world class AC cleaning and<br />

disinfection services to new audience. Here are some reasons<br />

why Saniservice is a partner of 1st choice for <strong>franchise</strong>es:<br />

Marketing expertise:<br />

From actual sales process, including lead generation and<br />

closing techniques, to understanding customer concerns, we<br />

will train you so that you can truly set yourself apart in your local<br />

market place and make a positive difference in the lifestyle of the<br />

communities through providing them with service that<br />

eradicates airborne and surface-based bacteria, as well as viral<br />

and fungal infections.<br />

Your territory is protected:<br />

When you join the Saniservice <strong>franchise</strong> team, you are granted<br />

a protected territory. It encompasses an area around your<br />

business with a population density of up to minimum 600,000<br />

households. Options to buy larger territories are available at the<br />

time of signing.<br />

Market recognition:<br />

Saniservice brand is recognized as a market leader with<br />

European standards and processes. We have cultivated a loyal<br />

customer data base that entrusts Saniservice. We have<br />

access to exclusive Swiss sanitization technologies that are<br />

unmatched in efficiency, safety and environmental friendliness.<br />

All our training and implementation processes have been proven<br />

successfully in the field.<br />

The best equipment & products in the industry:<br />

With more than 8 years operating an air duct cleaning business,<br />

we have identified the highest quality and most affordable<br />

equipment for our <strong>franchise</strong>es. The equipment you use allows<br />

you to provide the highest level of service to your customers.<br />

And it’s durable, portable, and easily stored.<br />

12


Support<br />

The ultimate in professional <strong>franchise</strong> support<br />

With the extended experience, we’ve collected over the years, we’ll<br />

impart our knowledge and give you tools you will need to operate your<br />

own effective disinfection business in your territory. Here is just some<br />

of what you receive when you join the Saniservice organization:<br />

Complete professional initial training:<br />

Our group of dedicated experienced professionals will be there to<br />

provide the orientation and instruction you need, both at our<br />

headquarters and in your territory as you get started for the business.<br />

Our training includes the marketing and sales aspect of finding<br />

customers in your local area. Equally important, we’ll train you in the<br />

proper use of equipment, procedures for ensuring customer<br />

satisfaction, and will accompany you in on-the-job training sessions at<br />

a customer’s home or business.<br />

Proprietary Saniservice ERP Software:<br />

We will provide you with our proprietary client base ERP software<br />

which is designed to be integrated completely with Saniservice<br />

operations & will allow you to manage the entire process from leads to<br />

quotations, to operational management, incl. issuing invoices.<br />

Access to state of the art technologies:<br />

Our equipment come from leading European manufacturers and<br />

members of the National Air Duct Cleaners Association (NADCA) &<br />

European Ventilation & Hygiene Association (EVHA). The fogging tools<br />

are exclusively from our European suppliers.<br />

Documented procedures and standards:<br />

Saniservice operations are detailed in a comprehensive,<br />

confidential operations manual that gives you the guidance you need<br />

to run the business on a day to day basis.<br />

Unmatched leads generation & management<br />

program:<br />

Saniservice will do more than just provide expert guidance on how<br />

you can market your services in your territory. We will help you get a<br />

head start through our centralised online digital media interface,<br />

marketing material and branding by providing you with the leads that<br />

have already been identified for your territory (corporate presentation,<br />

<strong>brochure</strong>s, banners...)<br />

Pre-trained Staff:<br />

Saniservice will provide you with pre-trained team from our training<br />

institute. This will ensure your ability to start business immediately with<br />

a ready prepared team.<br />

Did You Know?<br />

We have extensive experience working with major corporations, small<br />

businesses, organizations, and private clients, such as Xclusive Yachts, iFly<br />

Dubai, RAK Bank, Deutsche Bank, Infinity Clinic, Royal Mirage Palm, Julius<br />

Bear, amongst just a few. Our customers receive the greatest value along<br />

with the highest quality of workmanship.<br />

13


Welcome to<br />

Your Future<br />

To become a part of the Saniservice team, you must have the<br />

skills necessary to excel as a business owner, including the<br />

ability to develop relationships effectively along with patience,<br />

persistence on the quality of the services and determination.<br />

Sales skills will be of extreme importance for communicating<br />

effectively.<br />

Saniservice <strong>franchise</strong> program offers qualified <strong>franchise</strong><br />

owners the ability to plan, prioritize and schedule activities well in<br />

advance to ensure smooth running of the operations. We are<br />

seeking motivated professionals who can demonstrate they<br />

have the passion and commitment necessary to uphold and<br />

promote the Saniservice brand and premium set of products<br />

and services in their local communities.<br />

Saniservice <strong>franchise</strong> program is a great opportunity that will<br />

bring you the freedom to own and grow your business, while<br />

having a well-balanced work and family life, and flexibility with<br />

time management.<br />

Deciding whether Saniservice is right fit for your business<br />

endeavour and whether you are right for Saniservice, is an<br />

important next step. To continue the mutual evaluation process,<br />

please contact us and we will take you through the next steps &<br />

full details to become a <strong>franchise</strong> owner.<br />

14


Franchise Matching Process<br />

We refer to our process as “matching” because both parties need to<br />

get to know one another over a period of time in order to decide if<br />

there’s a “match”. The Saniservice business model is a fun and<br />

exciting opportunity, but it’s not right for everyone nor is everyone right<br />

for it. Our below matching process is key to a successful, long-term<br />

partnership:<br />

STEP 1: Application form<br />

Send us the Franchising Opportunity Application Form, followed by a<br />

phone meeting. Based on our conversation & matching criteria, we<br />

may proceed to detailed application.<br />

STEP 8: MoU review.<br />

STEP 9: Guarantee deposit fee and signature of<br />

the MoU.<br />

STEP 10: Final due diligence.<br />

STEP 11: Finalising <strong>franchise</strong> agreement.<br />

STEP 2: Additional Information<br />

We will provide you with additional information, including the<br />

Saniservice concept, core values, importance of the customer<br />

service, and business plan template.<br />

STEP 3: Detailed application submission.<br />

STEP 4: Detailed application discussion.<br />

STEP 5: Non-Disclosure Agreement signature.<br />

STEP 6: Submitting of the business plan.<br />

STEP 7: Meeting in our Dubai head office to<br />

discuss goals and opportunity.<br />

15


FAQ’S<br />

What is Saniservice?<br />

Due to an increase of environmental concerns related to air quality, and the alarming report of the World Health Organisation, it is important that<br />

people clean the air ducts of their homes and working place on a consistent basis. Air quality is critical to maintaining health, especially for children<br />

and the elderly. Saniservice provides services to clean & disinfect the air ducts and AC systems based on the highest European standards and<br />

using Swiss eco-friendly sanitizer, to eliminate allergens and bring you clean indoor air.<br />

How long does it take to open a Saniservice <strong>franchise</strong>?<br />

It depends on the effort put forth by you. However, in most cases, you should be operational within 90 days of signing your Franchise Agreement.<br />

What kind of training is provided?<br />

Saniservice provides an initial training that covers the use of the equipment, day to day business operations, customer support and phone<br />

support. After that training, Saniservice provides marketing support to help you manage your business with in-house IT program.<br />

What is the territory size?<br />

The protected and exclusive territory should cover a minimum of 600 000 households.<br />

Do I need to have previous experience cleaning air ducts to be successful in this business?<br />

No experience is necessary to learn how to operate this business. We will teach you what you need to know. However, you should have a<br />

commercial approach to get customers.<br />

16


Join SANISERVICE<br />

For general information about the Saniservice <strong>franchise</strong> program contact:<br />

Saniservice International ltd.<br />

Abu Dhabi<br />

Telephone: +971 4 340 0523<br />

info@saniserviceinternational.com<br />

or simply fill-out <strong>franchise</strong> inquiry form on our website<br />

www.saniservice.com


5,000 Villas and 400 Companies<br />

Treated up to date


www.saniservice.com

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