Innovation
Global Investor Focus, 02/2007 Credit Suisse
Global Investor Focus, 02/2007
Credit Suisse
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GLOBAL INVESTOR FOCUS <strong>Innovation</strong> — 24<br />
Source: C. K. Prahalad/Stuart Hart, 2002<br />
Purchasing power parity<br />
(in USD)<br />
Population<br />
(in millions)<br />
> 20,000<br />
75 – 100<br />
> 1,500 – 20,000 1,500 – 1,750<br />
< 1,500 4,000<br />
At the foot of the wealth pyramid<br />
The pyramid graphically illustrates the gap in wealth and income generation opportunities. The richest sit at the top of the pyramid, with numerous income<br />
generation opportunities at their disposal. More than four billion people occupy the foot of the pyramid – people who have to survive on less than USD 2 a day.