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Innovation

Global Investor Focus, 02/2007 Credit Suisse

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Credit Suisse

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GLOBAL INVESTOR FOCUS <strong>Innovation</strong> — 05<br />

<strong>Innovation</strong><br />

06<br />

The new wave of innovation<br />

The digital revolution has already had a profound positive effect<br />

on economic productivity. That many researchers believe its biggest<br />

impact is still to come bodes well for investors, says Giles Keating,<br />

Head of Global Research at Credit Suisse.<br />

10<br />

The revolution is just starting<br />

The best of the technological revolution may be yet to come.<br />

But we must foster its development carefully to realize its<br />

full potential, argues Professor Giovanni Dosi.<br />

14<br />

Niche over mass market<br />

In the digital age, niche products are challenging the mass market.<br />

Best-selling author Chris Anderson explains what it’s all about.<br />

20<br />

It doesn’t take much<br />

Microfinance is a valuable way to help the world’s poor. It is also a<br />

field that could gain greatly from technological innovation, according<br />

to Richard Weingarten of the UN Capital Development Fund.<br />

24<br />

A new way of thinking<br />

The mass-market model of business is past. The new paradigm<br />

is largely about the economic value of unleashing the human spirit<br />

and creative force, advises Professor C.K. Prahalad.<br />

28<br />

A question of “how”<br />

Products are becoming more difficult to differentiate in global<br />

markets. The key to finding a competitive edge no longer lies merely<br />

in “what,” but also in “how,” says Professor Niraj Dawar.<br />

Investments<br />

32<br />

Investing in innovation<br />

<strong>Innovation</strong>s can make life easier and perhaps even change the<br />

world for the better. Specialists at Credit Suisse Research reveal<br />

which cutting-edge companies could be worth investing in.<br />

Services<br />

48<br />

50<br />

Authors<br />

Disclaimer

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