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Background<br />
TABLE OF CONTENTS<br />
About the DP .................................3<br />
About the Journal ..............................4<br />
Logo ..........................................5<br />
Infographics #1 ............................6<br />
Infographics #2 ............................8<br />
Brochure ...................................10<br />
Package Design .........................12
Background<br />
About the DP<br />
One of the key sectors in the Philippine<br />
Economy is the transportation system.<br />
Train stations in the Philippines have become<br />
a dangerous transportation because of poorly<br />
maintained facilities and outdated software<br />
technologies.<br />
The developmental project studies the<br />
struggles of Filipino rail commuters during their<br />
transportation specifically the Manila Metro Rail<br />
Transit System (MRT) and Manila Light Rail Transit<br />
System (LRT)<br />
About the Journal<br />
The overall design of this journal<br />
is based from what rail commuters see<br />
and feel during their commute.<br />
The designs included are silhouettes<br />
of buildings that commuters look at<br />
during their ride as well as a clock<br />
that symbolizes the time that they<br />
always check before arriving on their<br />
destination due to their sense of<br />
accurate arrival.<br />
5
The logo is a combination<br />
of a clock and a train.<br />
The clock represents on<br />
time departure and arrival<br />
that secures safety to<br />
all passengers.<br />
The train, on the other<br />
hand, represents the<br />
improved LRT and MRT train<br />
stations in the<br />
Philippines.<br />
Combining the two symbols,<br />
it creates a sense of<br />
accurate time management<br />
for work and safety<br />
measurements due to the<br />
smooth transportation<br />
the train gives to all the<br />
passengers during the<br />
commute.<br />
5
Infographic #1<br />
WHO ARE THEY<br />
THE ISSUES<br />
Train Malfunction<br />
Students<br />
Employees<br />
Students and Employees are usually the riders<br />
of Philippine rail stations.<br />
LRT / MRT stations often<br />
causes accidents during<br />
transport.<br />
WHY THEM?<br />
There are a lot of people who uses LRT / MRT stations<br />
as a transportation method, however most passengers<br />
are usually students and employees.<br />
Because of their importance in catching up the time<br />
to arrive to their school or work, they are usually the<br />
passengers who gets affected a lot whenever unexpected<br />
issues occurred during the transportation.<br />
Departure & Arrival<br />
Time matters.<br />
Late departure or arrival of<br />
the train causes hindrance.<br />
Fares / Expenses<br />
Not only students but also<br />
employees experience problem in<br />
the rising train fares.
Infographic #2<br />
Inconvenient Factors<br />
In Commuting<br />
Rail Commuting Environment<br />
in the Philippines<br />
Gender System<br />
in Rail Commuting<br />
Lack of Facilities<br />
Concrete Jungle /<br />
Overpopulation<br />
Discipline<br />
Wrong Ideology of<br />
Filipino Commuters<br />
Ticket Lining and Buying<br />
Expensive Commuting Fares<br />
Male and Female Lanes<br />
Train Malfunctions<br />
Unimproved Stations<br />
Avoid Sexual Harassments
Brochure
Packaging<br />
Design<br />
Inside<br />
Outside
Struggles Of Filipino<br />
Rail Commuters<br />
by Jiselle Guia