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Background<br />

TABLE OF CONTENTS<br />

About the DP .................................3<br />

About the Journal ..............................4<br />

Logo ..........................................5<br />

Infographics #1 ............................6<br />

Infographics #2 ............................8<br />

Brochure ...................................10<br />

Package Design .........................12


Background<br />

About the DP<br />

One of the key sectors in the Philippine<br />

Economy is the transportation system.<br />

Train stations in the Philippines have become<br />

a dangerous transportation because of poorly<br />

maintained facilities and outdated software<br />

technologies.<br />

The developmental project studies the<br />

struggles of Filipino rail commuters during their<br />

transportation specifically the Manila Metro Rail<br />

Transit System (MRT) and Manila Light Rail Transit<br />

System (LRT)<br />

About the Journal<br />

The overall design of this journal<br />

is based from what rail commuters see<br />

and feel during their commute.<br />

The designs included are silhouettes<br />

of buildings that commuters look at<br />

during their ride as well as a clock<br />

that symbolizes the time that they<br />

always check before arriving on their<br />

destination due to their sense of<br />

accurate arrival.<br />

5


The logo is a combination<br />

of a clock and a train.<br />

The clock represents on<br />

time departure and arrival<br />

that secures safety to<br />

all passengers.<br />

The train, on the other<br />

hand, represents the<br />

improved LRT and MRT train<br />

stations in the<br />

Philippines.<br />

Combining the two symbols,<br />

it creates a sense of<br />

accurate time management<br />

for work and safety<br />

measurements due to the<br />

smooth transportation<br />

the train gives to all the<br />

passengers during the<br />

commute.<br />

5


Infographic #1<br />

WHO ARE THEY<br />

THE ISSUES<br />

Train Malfunction<br />

Students<br />

Employees<br />

Students and Employees are usually the riders<br />

of Philippine rail stations.<br />

LRT / MRT stations often<br />

causes accidents during<br />

transport.<br />

WHY THEM?<br />

There are a lot of people who uses LRT / MRT stations<br />

as a transportation method, however most passengers<br />

are usually students and employees.<br />

Because of their importance in catching up the time<br />

to arrive to their school or work, they are usually the<br />

passengers who gets affected a lot whenever unexpected<br />

issues occurred during the transportation.<br />

Departure & Arrival<br />

Time matters.<br />

Late departure or arrival of<br />

the train causes hindrance.<br />

Fares / Expenses<br />

Not only students but also<br />

employees experience problem in<br />

the rising train fares.


Infographic #2<br />

Inconvenient Factors<br />

In Commuting<br />

Rail Commuting Environment<br />

in the Philippines<br />

Gender System<br />

in Rail Commuting<br />

Lack of Facilities<br />

Concrete Jungle /<br />

Overpopulation<br />

Discipline<br />

Wrong Ideology of<br />

Filipino Commuters<br />

Ticket Lining and Buying<br />

Expensive Commuting Fares<br />

Male and Female Lanes<br />

Train Malfunctions<br />

Unimproved Stations<br />

Avoid Sexual Harassments


Brochure


Packaging<br />

Design<br />

Inside<br />

Outside


Struggles Of Filipino<br />

Rail Commuters<br />

by Jiselle Guia

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