LIFE IN STYLE MAGAZINE - MAY 2017

LIFE IN STYLE
‘CO-CREATING GREATNESS’
MAY 2017
BEST OF
SPRING
What We’re Up To So
Far In Each Department
“WHAT’S HOT” IN
LONDON & PARIS
The new hot spots to
see and be seen!
AMBASSADOR OF THE MONTH
CONGRATULATIONS
MADARA!
RL DESTINATIONS
Discover the Iconic RRL Ranch in
Colorado!

1 THE EDITOR’S LETTER
Dear Teams,
Welcome to the May issue of the renewed Life In Style magazine!
In light of a recent change in organisational structure we wanted to take the opportunity to introduce you to the new
Retail Operations Team.
As a Retail Operations team we are taking on the challenge to revisit every part of your daily store routine with the aim
of elevating client experience whilst improving overall efficiency.
We believe this is the formula to success:
EFFECTIVE PROCESSES + EFFICIENT & MOTIVATED TEAMS = GREAT CLIENT EXPERIENCE
How are we planning on applying this to RLS EU?
We have divided the key elements to store efficiency in to the three pillars that constitute our team:
Retail Operations Development, Workforce Management and Communications.
Here’s a bit more about each of them:
RETAIL OPERATIONS
TOM CAWLEY
Retail Operations Director
1
RETAIL OPS DEVELOPMENT
Improve business processes
and procedures to support the
retail stores and client
experience
2
WORKFORCE MANAGEMENT
Leverage resource efficiently
across the business recognising
and maximising on opportunities
3
COMMUNICATIONS
Improve communication between
corporate and stores whilst
generating motivation, brand
loyalty and engagement
SUNITA SAGOO
Retail Ops.
Senior Coordinator
ANDI ISLAMI
Retail Ops.
Coordinator
JUSTINA LUKAUSKAITE
WFM
Manager
BLANCA ZUGAZA
Communications
Coordinator
Please do reach out to us if there’s anything we can help you with, we are very much looking forward to working with
all of you!

2
ON THE COVER
INSIDE THIS MONTH’S ISSUE
P. 32
RL DESTINATIONS
Discover the iconic RRL Ranch in
Colorado!
P. 06
BEST OF SPRING
Recap by department
+ RLS EU Polo video
P. 26
‘WHAT’S HOT’ IN
LONDON & PARIS
Where to see and be seen!
P. 30
AMBASSADOR OF THE MONTH
Congratulations Madara!
03
05
15
17
23
24
25
28
31
35
37
39
42
BEST OF SPRING
Watch on RL Today the updated RLS, EU Polo Video!
POLO MW/WW/CW BUYING
Discover what’s new in stores!
POLO MARKETING HIGHLIGHTS
All about the Kids Easter initiative in Regent St, London
LUXURY MW/WW BUYING
The new luxury essentials you need to know about
SOCIAL MEDIA
Follow us and keep up with the World of Ralph Lauren!
‘WHAT’S HOT’ IN LONDON & PARIS
The latest hot spots to see and be seen
RETAIL PERFORMANCE
Indian lunch at Ralph’s and Connect news
RL AMBASSADOR OF THE MONTH
Congratulations, Madara!
RL DESTINATIONS
Discover the Iconic RRL Ranch in Colorado
HOW TO ACCESS RL TODAY – COMPANY ISSUED MOBILE
DEVICE
No more excuses to miss out on RL Today’s amazing content!
SHOP THE LOOK – MIX & MATCH
Congratulations to the Avenue Montaigne team!
IN THE PRESS
The most exciting latest press editorials
CONTRIBUTORS
A huge thank you to everyone who has contributed to this month’s
issue of Life In Style!

3
BEST OF SPRING – POLO VIDEO
THE BEST OF
SPRING
YOUR BEHIND THE SCENES LOOK AT
WHERE WE’RE AT TODAY
We’re pleased to share with you our latest “Report From the Front”.
Watch how we’re bringing to life the Polo Spring 2017 assortment in
our RLS and Concession stores! This report focuses on how we’re
successfully implementing our Strategic House initiatives – paying
particular attention to the Shopping Experience and Marching Supply
with Demand.
Available on RL TODAY!

RL CENTRAL REMINDER
4
REMEMBER TO CHECK IT
TWICE DAILY
Blanca Zugaza, Retail Operations Coordinator, is overseeing this platform.
Please reach out to her directly if you would like to provide access to anyone from your
team, or if you are unsure of passwords etc.
Thank you for your ongoing support and attention with this!

5
POLO – MW BUYING
LE CLUB 55
The fourth delivery of Spring draws
inspiration from a luxurious, yet rustic,
beach club on the French Riviera – Le
Club 55.
This famous spot, with stunning azure
seascapes, caters to fashion icons from
around the World. To bring this
aesthetic into the world of Polo, we
focused on the beachy blue color
palette, lightweight cotton and linen
qualities that would feel right at home
in Le Club’s al fresco dining area.
“
SPRING 2017 MUST HAVES
A unique combination of
nautical prep and boho-chic
sensibilities captures the essence
of seaside living while giving
each piece a distinctly “Ralph
Lauren” appeal.
We like the idea of indigo
pillows and white chaise
longues, of coastal living and
resorts, so there’s definitely a
nautical nuance to this group”
– Men’s Design Team
Must have this Spring is pair of white
denim. The Sullivan is a great option
for a sleek and modern look.
Invest in an indigo colored mesh
this Spring and pair it with your
white denim. Can’t go wrong!
Striped t-shirt. So simple yet so
many possibilities. Pair it with a
navy sport coat and light colored
pant for a cool, fresh look.
Don’t forget our shoes. This
classic Bienne II suede boat
shoe is perfect to wear in
Spring/Summer.

POLO – MW BUYING 6
WEDDING
SEASON
Navy sport coat, light blue shirt, pair it with a white pair
of trousers and put a repp tie on. Can’t go wrong!
T
he wedding season is
finally here and it’s time to
get dressed up!
If you are one lucky man,
perhaps you will have your own
wedding this summer. Here is
some inspiration for your
upcoming parties.
“Ralph Lauren” boys in their groomsmen outfits. Navy
sport coat, tan trouser, white shirt and the silk repp tie.

R A L P H L A U R E N

POLO – MW BUYING
8
CELEBRATING
SUCCESS
+59%
AMSTERDAM VS LY! WELL DONE!
+29.6%
CANNES & KNOKKE VS LY
+13.5%
FRANKFURT VS LY
+13%
ROME VS LY
TOP 5 BEST SELLERS STD
(RETAIL VALUE €)
#1
STRETCH MILITARY CHINO
KHAKI
On our top 5 list this month we
have three colors of our stretch
chino. Simply the best to offer
your customers.
#2
BARRACUDA JACKET
COLLEGE NAVY
Our favorite this season is the
Barracuda! Modern silhouette
that fits everyone.
#3
STRETCH MILITARY CHINO
AVIATOR NAVY
A pair of navy chinos can never
go wrong. Modern fit with a bit
of stretch.
#4
FEATHERWEIGHT MESH SHIRT
MEDIUM INDIGO
A complement to your linen
shirts, soft and lightweight.
Perfect for warmer days.
#5
STRETCH MILITARY CHINO
RUSTIC NAVY
This Rustic Navy stretch chino is
a great color to add to your
summer wardrobe.

9
POLO – WW BUYING
ESPANDRILLES
Layer with a lace
dress, a CHIC
choice for boardwalk
strolls or poolside lounging
SUM
MER
is
here!
ACCESSORIES
Practical accessories
to elevate your beach vibe
BEACH MUST
HAVES
This season’s capsule
is fun and flirty with on trend
ruffles and off the shoulder
tops!

POLO - WW BUYING
10
CELEBRATING
SUCCESS
#1
TOP 5 BEST SELLERS
– APPAREL
KNIT COTTON BLAZER
Striking the perfect balance between
the drape of a knit and the structure
of a tailored jacket, this singlebreasted
blazer is a modern musthave.
TOP 5 BEST SELLERS
– ACCESSORIES
#1
LEATHER TOTE
#2
HACKING BLAZER
Taking its cues from classic
hacking silhouettes, this linen
herringbone jacket is tailored in
Italy for a modern, slim fit.
#2
RAMIRA NAPPA
LEATHER SANDAL
#3
LEATHER MOTO JACKET
A slim fit and authentic details make
this luxe lambskin moto jacket a
modern must-have with timeless
appeal.
#3
RAMONA NAPPA
LEATHER SANDAL
#4
SILK CREPE SHIRTDRESS
Inspired by menswear but
made for the modern woman,
this airy silk shirtdress is a
versatile must-have.
#4
MINI MODERN TOTE –
RL GOLD / LEOPARD
#5
STRETCH DENIM SHIRTDRESS
A slim fit and a peplum back hem
define the flattering fit of this chic
shirtdress.
#5
LASER-CUT FLORAL
LEATHER TOTE

R A L P H L A U R E N

13
POLO – CW BUYING
CROSS BACK DRESS
A contemporary silhouette gives this dress a sense
of refinement, and LT cotton dobby piqué
ensures that she’ll stay cool through Spring and
Summer.
her
FOR
Romantic Dresses
Classic dress adornments, like
a Peter Pan collar and lace
trim, create a feminine spring
look.
RUFFLE EYED DRESS
Cotton Batiste is soft, yet crisp, with a subtle
sheen — making it the preferred fabric for
Christening gowns, wedding dresses, and other
special occasions. We’ve taken this elegant fabric
and given it a bohemian twist, with lace details
along the hem, a ruffle neckline, and a shirred
waistline.
what’s new?
IDEAL FOR BEACHSIDE GETAWAYS, THIS GROUP FEATURES
CLASSICS LIKE OUR SIGNATURE OXFORDS AND MESH POLOS
TEAMED WITH THE NAUTICAL-INSPIRED MAINSAIL SHORT.
A SPLASH OF WHITE WILL COORDINATE PERFECTLY WITH OUR
BOYS DELIVERY, WHILE PRETTY DRESSES AND NOVELTY DENIM
BRING A RUGGED, DISTINCTLY AMERICAN FEEL TO THE GROUP
SLIM FIT MAINSAIL
PULL ON SHORT
Our Mainsail Short features a high inseam and
smooth, lightweight poplin fabric, making it the
quintessential dockside style. Our signature
embroidered pony adorns the hem for
unmistakable heritage charm.
him
FOR
Clean & Crisp
Brilliant whites will
serve him well as spring
turns into summer
BSR POLO SHIRT
The legendary mesh Polo shirt has been scaled
down for gentlemen in-training. Just like our
menswear versions, this one features an
embroidered pony at the chest, powdered trocca
buttons, and a tennis tail hem.

POLO – CW BUYING
14
CELEBRATING
SUCCESS
TOP 5 BEST SELLERS
– STD
(RETAIL VALUE €)
REGENT
STREET
Is having a great start of the year
+8%
Retail sales vs plan and positive
performance across all divisions
37% on Girls
WELL DONE TEAM!
#1
PREPPY SHORT
100% Cotton and slim fit.
Machine Washable.
#2
PREPPY PANT
Soft cotton-blend twill pant.
Comes with a classic striped belt.
#3
COTTON CABLE JUMPER
Combed Cotton
Washed for Softness.
#4
CUSTOM FIT MESH
Puffed long sleeves with rib-knit
cuffs
Embroidered pony on the left
side of the chest.
#5
BASEBALL JACKET
Combines a sporty baseball collar
and a rugged, diamond-quilted
design.

15
POLO – MARKETING HIGHLIGHTS
REGENT STREET’S
KIDS EASTER
EVENT
Spring 2017

POLO – MARKETING HIGHLIGHTS
16
O
n
Saturday 8 th April, we celebrated Easter and the half-term break with a
CW in-store activation in our store in Regent Street, London. Kids’
entertainment included an Easter-inspired candy bar, the Polo Bear mascot
at the main entrance of the store as a traffic driver and an entertainer
offering a face painting activity and a Polaroid moment.
£37K
Sales (+17% vs. avg PWs*)
8%
CW penetration (+63% vs. avg PWs)
driven by girls
2,139
Traffic (+8% vs. avg PWs)
11.9%
Conversion (+15% vs. avg PWs)
*Avg PWs= average Saturday past 5 weeks

17
LUXURY - MW BUYING
AVENUE MONTAIGNE’S NEW
MW CORNER

LUXURY - MW BUYING
18
F
riday 10 th February saw the launch of Men’s Luxury in Paris
Avenue Montaigne for the first time! Pre-Spring 17 was
installed on to the ground floor and we’ve had an fantastic
response so far from both the team and clients. A huge thank you
and congratulations to everyone involved in making this happen!
I recently had a customer from Turkey on a Friday afternoon, asking for MW. First
he thought it would be too classic for him but after discovering the collection he
purchased a Blackford-Lined-Jacket as part of a total look.
He was so happy and satisfied with the service that he promised he would be
back. It was a great experience.”
Arissa
One of our long-term WW customers was shopping with her husband recently
and after discovering our MW department he purchased a Basketweave
Sportcoat while he was waiting. He was so happy we now have MW in
Montaigne!”
Julie-Christie

19
LUXURY – MW BUYING
CELEBRATING
SUCCESS
TOP 5 BEST SELLERS
AVM – STD
(RETAIL VALUE €)
I
t was a real pleasure meeting
the team during the training
prior to the launch of the new
MW corner, and had no doubt
their enthusiasm and
passion for the products would
make this a success. The store
looks fantastic and it absolutely
makes sense to have Purple Label
in one of the most iconic and
luxurious streets in the World.”
#1
GRIFFORD MARSH TEXTURED
COTTON BLEND
Water repellent
Military inspiration
#2
QUILTED FULL ZIP PUFFER
14 GAUGE MERINO
Versatile hybrid piece with the
warmth of a quilted jacket and
the comfort of a sweater
#3
KENT SPORTCOAT
SUEDE
Beautiful soft lambskin suede
Luca Castaldo
Luxury Buying and
Merchandising Director
#4
VENTURA NEWSBOY
TEXTURED LEATHER
Stamped with an engraved metal
plate to give a woven like texture
#5
2 BUTTON SHIRT
OPEN BASKETWEAVE
Sweater-like construction in a
breathable Italian linen
basketwave.

21
LUXURY – SAINT GERMAIN REFURBRISHMENT
GROUND FLOOR REFURBRISHMENT AT
SAINT GERMAIN
STORE FEEDBACK
The ground floor is driving traffic to the
upper floor and the rigs entice the
customer to go upstairs and further
discover the collections.
The reaction to the new shop floor
layout has been very positive, with many
commenting on how well it ties back to
the new collection.
NEW CUSTOMER
ACQUISITION
A walk-in customer purchased 32K and
returned in the following days to
purchase an additional 13K.
The team are very enthusiastic about the
new look of the ground floor!

LUXURY - WW BUYING
22
CELEBRATING
SUCCESS
#1
TOP 5 BEST SELLERS
– APPAREL
(RETAIL VALUE €)
CAMDEN JACKET
The iconic navy blazer, which
made its debut as a men's
sporting style in 19th-century
Britain, is transformed into the
ultimate feminine elegance and
modern ease.
TOP 5 BEST SELLERS
– ACCESSORIES
(RETAIL VALUE €)
#1
TIFFIN 33 – TAN BUFFED
VACHETTA
#2
ALANA JACKET
Engineered chains of supple
lambskin give this casual hooded
pullover a hand-woven look.
#2
TIFFIN 33 – PYTHON
#3
ALTON BIKER JACKET
Detailed with antiqued studding and
woven patchwork, this piece merges
the Western inspiration with
quintessential moto styling.
#3
SMALL HOBO - TAN
#4
PRESTON JACKET
Inspired by one of Ralph
Lauren's own favorite pieces, this
American-made take on
traditional tweed reimagines
men's tailoring for the modern
woman.
#4
SEASHORE NL - GOLD
#5
LAURENCE JACKET
Italian double-faced wool,
signature antiqued brass buttons,
this jacket is an elegant balance
between authentic naval-inspired
details and fine craftsmanship.
#5
KNIT SQUARE CASHMERE
SCARF – VINTAGE CREAM

23
SOCIAL MEDIA
WHAT ARE WE UP TO ON
SOCIAL MEDIA?
FOLLOW US
ON FACEBOOK
@RalphLauren
FOLLOW US
ON INSTAGRAM
@PoloRalphLauren
@RalphLauren
@RalphLaurenHome

‘WHAT’S HOT’ IN LONDON & PARIS – TIPS FOR TRAVELERS IN STORE
24

25
RETAIL PERFORMANCE
INDIAN LUNCH
FORMAT
Hosting 6 Indian Royal Families for
Lunch at Ralph’s.
They were all invited to Paris by Sheikh
Hamad Al Thani of Qatar who has
several items of the families on display at
the Grand Palais, some of which are now
part of his private collection.
RESULTS
Verve Magazine (India’s premier luxury
lifestyle Women’s magazine) plans to
cover this lunch in their next
edition and also want to use the venue for a
future cover shoot.
The gesture was highly appreciated by all that
attended, and the guests are now certainly
familiar with Ralph Lauren's life in style as
they not only dined with us but they also
toured our Saint Germain store afterwards.
News of the lunch had a halo effect on
several close friends and high networth
individuals in Paris, which led to €10K being
sold the following day.

RETAIL PERFORMANCE
26
CELEBRATING
SUCCESS
C
onnect is about making a connection and building a
relationship with customers. We can only cultivate a
successful relationship when the first building block is
sound. That block is the customer's first experience in the
store, which has to be a fulfilling and memorable one.
The customer's trust is what leverages business. Equipped with the
right tools, I would say that each SA at Ralph Lauren does
this in their own unique way.”
Gulshan Sacranie
Anne-Sophie
Betems
AVM
Gulshan
Sacranie
NBS
Janessa
Doll
STG
*Average Sales Per Outreach
TOP CLIENTELERS OF THE MONTH *

27 RETAIL PERFORMANCE
FY18 Q1 CHALLENGES
1. LUXURY TEAM CHALLENGE
From each team, the store with highest sales %
achieved above target (all categories) gets a prize
TEAMS:
A = Flagship Group
(NBS, AVM, STG)
B = Non-Flagship Group
(BX, MUN, CAN, STB, STOCK, BRU)
CRITERIA:
Total Lux target must be
achieved by the Team to
allow highest store to win
PRIZE:
Team building activity
(Potential of 2 winning teams)
2. LUXURY INDIVIDUAL CHALLENGE
From each team, the highest seller of MW & the highest
one for WW (polo + lux) gets a prize
TEAMS:
A = Flagship Group
(NBS, AVM, STG)
B = Non-Flagship Group
(BX, MUN, CAN, STB, STOCK, BRU)
CRITERIA:
Store Menswear &
Womenswear Luxury targets
must be achieved
PRIZE:
A feb show/ PL piece for MW SA &
for WW SA with highest sales
(Potential of 8 winning individuals)
3. UPT CHALLENGE
The Store with highest increase of UPT vs May+June
plan gets a prize
PARTICIPANTS:
All European Stores
CRITERIA:
Store must hit the May +
June total sales target to be
qualified for UPT challenge
and win prize
PRIZE:
TBD – Store team to be rewarded

29 COMMUNICATIONS – AMBASSADOR OF THE MONTH
Ralph Lauren
mbassador
of
the
month
Madara inspires her team to obtain the very highest
standards possible, because she understands that both
sales and support roles need to combine to create the
synergy required for our customers to have an
amazing experience.”
Timothy Bell
People Operations Manager,
Polo Regent Street, London

COMMUNICATIONS – AMBASSADOR OF THE MONTH
30
L
et us introduce Madara Voronka, our Ambassador of the Month.
Madara is the senior Back of House leader who inspires her team to
deliver incredible support to the service teams of the Polo flagship store
in Regent Street.
Madara’s hard work and very high standards ensure that stock is where it
is supposed to be and is accessible to the associates, speeding up the
replenishment process and making the service experience for the client seamless
and efficient. The success of the Regent Street Store would not be possible
without her and her team’s outstanding dedication and energy. We took 5 minutes
out of Madara’s busy schedule to discover a little more about her .
HI MADARA, WHAT IS YOUR FAVORITE PIECE
FROM THE SPRING COLLECTIONS?
I love the new Nautical print sweat tops and T-
shirts with the anchor icons on. Such a classic
Ralph Look!
WHAT IS THE BEST THING THAT HAS
HAPPENED TO YOU THIS YEAR SO FAR?
That’s easy, working with Nelson and the team, its
amazing fun!
WHAT MAKES YOU PROUD TO WORK FOR
RL?
To be associated with these people, and to tell my
friends where I work, they cant believe it!
IF YOU COULD EAT ONLY ONE THING WHAT WOULD IT BE?
Easy! That would be steak !!
AND FINALLY, IF YOU COULD BE A SUPER HERO, WHO WOULD IT BE?
Oh that would be Iron Man! He’s the coolest!

31
RL DESTINATIONS
The legendary barn in Ridgeway,
Colorado, built in 1905 and backdrop for
Marlboro TV commercials, made Ralph
and Ricky Lauren fall in love with this
land.

RL DESTINATIONS
32
WESTERN
WONDER
Discover the iconic Double RL Ranch in Colorado and what it means
to the World of Ralph Lauren

33
RL DESTINATIONS
The Double RL Ranch, which spans 17,000 acres, supplies beef to
Ralph Lauren’s restaurants in New York and Chicago.
R this property.
alph Lauren first came across the Vance
homestead at the base of Colorado’s San
Juan Mountains barn in 1982. “It was a
little bit like pioneering” he recalled two
decades later. “Someone told us about a
barn that was [nearly] 100 years old on
We saw the barn. We fell in love with the place.”
Originally, Ralph and his wife, Ricky, had looked at land
in Utah and Wyoming (helped by friends Tom
McGuane and Robert Redford), but the promise of
something special took the couple to the foothills of
South Baldy Mountain. “There’s a natural extravagance
here that I find irresistible,” Ralph said in 1986, four
years after acquiring acreage outside Ridgway, Colorado.
“Toward the very early part of having the ranch, I
remember Ralph telling me that he drove up the road
and came around the corner and saw the mountains
early in the morning,” Ricky later recalled. “The sun
was coming up, and he said it took his breath away.”
But when Ralph purchased his property, it wasn’t
camera ready. The Vance barn was slumping into
disrepair, requiring extensive renovation to its floor,
porch, and hayloft. A restoration, completed in 2000,
saw the addition of a new home for the Lauren family
and guest cabins to accommodate visitors—all designed
to preserve as much natural beauty as possible. “When I
first came out to Colorado, I didn’t
want to build a new house,” Ralph said in 1990. “I
wanted to find an old one. I love land for itself—the
look, the beauty of undisturbed land. It made me feel
pained…to have to build here at all, so I chose low,
inconspicuous sites where my houses would be halfhidden
by trees.”
Ricky and Ralph Lauren inside a pickup
truck on the Double RL Ranch.

RL DESTINATIONS
34
Ralph’s passion for authenticity has always been
the undercurrent of his aesthetic. He often
shares pieces from his own closet with his design
teams. The shearling he’s wearing in a meeting
today can be on a model tomorrow. Western
icons and American workwear form the heart of
Double RL, the line Ralph launched in 1993 and
named after the ranch. A capsule of pieces from
the Double RL Fall 2016 collection—including a
pair of cowboy boots made by hand from vintage
1940s lasts—is crafted with roughout leather
sourced from the ranch’s cattle and marked with
an embossed ranch brand. (Beyond fashion, the
cattle also supply some of the burger beef at Ralph’s
restaurants in Chicago and New York.) When the
feel is right, archived Double RL garments will
reappear on the runway—a 1930s-style doublebreasted
wool coat, for example, was recut for
women and made with Collection-level fabrics
for the Fall
The restored Vance barn.
2016 show. Ralph Lauren started buying concho belts and camping out under the Santa Fe stars with his wife and
young children. In 1978, Ralph debuted his first Western-inspired collections for men and women, to
the surprise of a fashion industry fixated on Paris.
Some 100 artisans hand-embroidered the gown Lauren Bush paired with cowboy boots for her wedding to David
Lauren at the Double RL Ranch in 2011. The couple celebrated with a reception at the very spot where David’s
parents fell in love with the land: the Vance barn, festooned with flowers in myriad shades of white. Riding in a horsedrawn
carriage from the ceremony to the reception, “We had ten minutes to ourselves,” David later recalled. “The
mountains, the blue sky, the fields, the cows…it literally was like riding in Heaven.”
That seems to be a feeling no one escapes at the Double RL Ranch, least of all Ralph himself. “It’s a place to get
closer to your soul,” he says.
The living quarters at the Double RL Ranch are decorated with
antique flags, artwork, furniture, and trade goods.

35
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1. 2. 3.
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go to rltoday.ralphlauren.com
Log into the site using your
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You're all set! RL Today is now
at your fingertips
DOWNLOAD THE RL TODAY APP
1.
2. 3. 4. 5.
Navigate to your
App Store
Locate the RL Today
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After installation, the
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show up on your
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Tap the RL Today app
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After logging in,
you’ll have access
to the entire RL
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36

37 MIX & MATCH – THE IN STORE STYLING COMPETITION
MIX &
ACCESSORIES FOCUS
ANTWERP
Isabella
STOCKHOLM
Madeleine and Martin
HAMBURG
Jenny
BROMPTON
CROSS
Silvana
REGENT ST
Anna, Simone,
Shalom, Kafilat,
Nadia and Caspar

Next month’s challenge is….
SUMMER VIBE ALL WHITE LOOKS!
MIX & MATCH – THE IN STORE STYLING COMPETITION 38
MATCH
FOR SPRING LOOKS!
WINNER
AVENUE
MONTAIGNE
Anissa, Anne-Sophie,
Ludivine, Nathalie &
Vannida
Congratulations,
amazing looks!

39
PUBLIC RELATIONS
IN THE PRESS
Visibility on the European online and print PR Editorial Features that
our customers are reading today!

PUBLIC RELATIONS
40

CONTRIBUTORS
42
BUYING & PLANNING
ADAM KAYE – VICE PRESIDENT BUYING, PLANNING & PP
HOWARD PLEASANCE – SENIOR DIRECTOR PLANNING
HARRY WANG – SENIOR DIRECTOR BUYING & PLANNING LUXURY
LUCA CASTALDO – DIRECTOR LUXURY BUYER
MATTHEW BETT – DIRECTOR HOME BUYER
CHRISTOPHER HILL MOLLER – SENIOR BUYER MW POLO
JONELLE RAMJI – BUYER WW POLO
RETAIL OPERATIONS & PERFORMANCE
MARKO JOVANOVIC – VICE PRESIDENT RETAIL OPERATIONS & PERFORMANCE
TOM CAWLEY – DIRECTOR RETAIL OPERATIONS
SURYA SINGH – DIRECTOR RETAIL PERFORMANCE
MARKETING & MEDIA
IRIS LANGLOIS-MEURINNE – SENIOR VICE PRESIDENT MARKETING EMEA
ESTELLE-SHANTI KARAM – SENIOR DIRECTOR MARKETING LUX, RETAIL & ENGAGEMENT
PAULINE AZOULAY-ZERBIB – SENIOR DIRECTOR MEDIA & SOCIAL MEDIA
MERYL DOLAN – SENIOR DIRECTOR MARKETING OMNI-CHANNEL CRM & INSIGHT
CREATIVE SERVICES
TIM ALBRECHT – VICE PRESIDENT CREATIVE SERVICES EUROPE
PUBLIC RELATIONS
ALESSANDRA SCIFO – VICE PRESIDENT PRESS AND PR EMEA
PEOPLE & DEVELOPMENT
THOMAS BUCAILLE – SENIOR VICE PRESIDENT P&D