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The Ultimate Body Language Book

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up it would be worthwhile to continue. But if she has a hostile expression, with arms tightly folded<br />

across her chest, with her head cocked to the side she probably isn’t willing to hear your pitch, so it<br />

would be a waste of time to continue. Reading negative body language can help us read employers as<br />

we look for pay raise, better deals on a watch or jewelry, getting permission from those in authority and<br />

generally gaining access to resources we ordinarily wouldn’t.<br />

Be careful with the pressure you apply. You may be able to get a better deal from a used car salesmen,<br />

but when dealing with employees, an employer or a client, it’s probably best to keep body language<br />

open and inviting.<br />

Chapter 7 - Opened Mind Opened <strong>Body</strong> Closed Mind Closed <strong>Body</strong><br />

Breaking <strong>The</strong> Mold – How To ‘Close’ <strong>The</strong><br />

‘Closed’<br />

Handing someone a drink, papers, anything, can be an excellent way to open someone up for a sale.<br />

<strong>The</strong> research shows us that a significant amount of information is inhibited from reaching the brain<br />

when our bodies show closed body language. In one such study, two groups of students attended the<br />

same lecture. One group was instructed to hold their arms and legs crossed throughout, while the other<br />

received no such instructions. <strong>The</strong> group instructed to hold closed body language was found to have<br />

retained forty percent less information than the group that held open body language. <strong>The</strong> lecturer was<br />

also rated far more critically. <strong>The</strong>refore, when presenting to someone with their arms crossed it is<br />

vitally important to use tactics that help them open up and drop negative cues. Not only will the<br />

retention of your message increase significantly, but so too will the probability that any agreement will<br />

take place.<br />

It’s nearly impossible to formulate agreements with others who have their arms crossed or a myriad of<br />

other closed body postures. By simply opening your objective, they will be more receptive to your

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