Wrist Taker Magazine 2017 Issue

The 2017 issue of Wrist Taker lets you explore timepieces from lesser-known brands to luxury watches. Dive into the minds of independent watchmakers and find out what makes them tick. Or take a journey through 100 years of Baselworld and find out where, when and how it all began. Most important of all, feed your curiosity about timepieces whatever they may be! The 2017 issue of Wrist Taker lets you explore timepieces from lesser-known brands to luxury watches. Dive into the minds of independent watchmakers and find out what makes them tick. Or take a journey through 100 years of Baselworld and find out where, when and how it all began. Most important of all, feed your curiosity about timepieces whatever they may be!

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AAAAAAAAAAAAAAAAAAAAAAAA AHOY, KAPTEN! KAPTEN & SONS ARE STRONGER THAN EVER WITH THE LAUNCH OF ITS PURE COLLECTION www.kapten-son.com By Azhar Ahmad 24 Tell us a little bit about yourself and your role in the company. Call me Addy, or Artjem Weissbeck in full. I´m one of the founders and Managing Directors at Kapten & Son. Over the last three years I’ve been living and traveling among three different continents to globalize our business. It´s a constant journey! Right now I´m living in New York to build up our new US office. I love it, but I also miss seeing our team in Germany every day! What made you decide to be in the watchmaking business? To be honest it was a decision for uncertainty and against unhappiness. My co-founders Fabian Deventer, Johannes Theobald and I were all about to finish college, when we realized that, although we were all on various career tracks, we wanted to do something that we were truly passionate about. Luckily we all shared a big love for watches, so we decided to make our own! Today - 3 years later - we are proud of hundreds of thousands of customers, >500 retail partners worldwide and our community of more than a million followers on social media. How is watchmaking different for you as an independent brand in a sea of other watchmaking brands? I think for us it’s really about creating something that connects with our generation. We recognize that good design doesn’t have to be expensive, hence our products are an unmatched combination of quality, affordability, timeless German design and the promise to be a stylish companion for every journey a Kapten can undertake . We make something that we are proud of and that we’d be proud to have our friends or family wear. Tell us about the new watches, PURE Nox and Lux. At just $99, the PURE allows new and younger customers to give our brand a test drive. It's minimal and sportive design offers a great alternative to young professionals at work and play. That´s why we believe the PURE will become the must-have timepiece of 2017. Many of the retailers we work with are already calling it the analog timepiece for a digital generation. PURE watches were also inspired by famed industrial designer Dieter Rams and his momentous principle “Less, but better.” We designed the watches in collaboration with the same German design studio that supports Bang & Olufsen products so we are very proud to work with such incredible people. Any other plans of expansion for Kapten & Son? Always. We don’t want to give too much away, but we recently launched sunglasses, and are looking to become the signature accessories brand for the international traveler. This will include new categories, countless collaborations and many new styles. We will be more than a watch brand, we will be a brand to watch! WRIST TAKER 17

25 REDEFINING CLASSIC COEN ANDERS TIMEPIECES EXUDE A PERFECT BALANCE OF FORM AND FUNCTIONALITY www.coenanders.com Coen Anders is a fashion watch through and through, and by the looks of its latest collection, we’d have to agree. Unlike a number of watchmakers who take on the minimalist aesthetic who ultimately fail in the end by overdoing the overall design, Coen Anders has managed to get things just right. Drawing inspiration from classic pilot watches, the watch was given a modern take while still retaining its simplicity. It definitely makes a strong case for the first watch anyone looking to upgrade should grab. Paying homage to fashion and lifestyle, while keeping the look and feel of the iconic pilot chronograph watch intact, this piece gives a nod to timeless style. Our favourite from the collection would have to to be the Kent Black Rose, hands down. The pure black dial is enriched with refined hands and indices, chronograph dials and a date display in contrasting rose gold, making it an excellent addition to any wardrobe. The ultra-thin case merges seamlessly with the tapered black Kent calf leather strap for a subtle elegance. Not to be outdone by other timepieces in the same lane, all watches from Coen Anders sports a unique dome mineral crystal coated with sapphire to make it almost impervious to scratches. Movement is provided by OS11 Japanese Miyota Chronograph, meaning it’s definitely built to last, and is highly accurate to say the least. Sporting a 42mm stainless steel case which also comes in white silver and rose gold, as well as straps in calf leather, suede leather, and four different NATO strap combinations. 17 WRIST TAKER

25<br />

REDEFINING CLASSIC<br />

COEN ANDERS TIMEPIECES EXUDE A PERFECT BALANCE OF<br />

FORM AND FUNCTIONALITY<br />

www.coenanders.com<br />

Coen Anders is a fashion watch through and through, and by the looks of its latest collection, we’d<br />

have to agree. Unlike a number of watchmakers who take on the minimalist aesthetic who<br />

ultimately fail in the end by overdoing the overall design, Coen Anders has managed to get things<br />

just right. Drawing inspiration from classic pilot watches, the watch was given a modern take while<br />

still retaining its simplicity. It definitely makes a strong case for the first watch anyone looking to<br />

upgrade should grab.<br />

Paying homage to fashion and lifestyle, while keeping the look and feel of the iconic pilot<br />

chronograph watch intact, this piece gives a nod to timeless style. Our favourite from the<br />

collection would have to to be the Kent Black Rose, hands down. The pure black dial is enriched<br />

with refined hands and indices, chronograph dials and a date display in contrasting rose gold,<br />

making it an excellent addition to any wardrobe. The ultra-thin case merges seamlessly with the<br />

tapered black Kent calf leather strap for a subtle elegance. Not to be outdone by other timepieces<br />

in the same lane, all watches from Coen Anders sports a unique dome mineral crystal coated with<br />

sapphire to make it almost impervious to scratches.<br />

Movement is provided by OS11 Japanese Miyota Chronograph, meaning it’s definitely built to<br />

last, and is highly accurate to say the least. Sporting a 42mm stainless steel case which also comes<br />

in white silver and rose gold, as well as straps in calf leather, suede leather, and four different<br />

NATO strap combinations.<br />

17 WRIST TAKER

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