AnnieBoush_Follo_BrandBook

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Type. Patterns. Photos. Support Graphics Supporting graphics are very important. They add all the personality and fun to a brand’s identity. The supporting graphics are where a brand can stand apart from the crowd. We decided on typography, some patterns, texture photos, and icons. icons. Type All the important stuff. Headlines Subhead Body Paragraph Body Paragraph Body Paragraph Body Paragraph Body Paragraph Body Paragraph Body Paragraph Body Paragraph Body Paragraph Body Paragraph Body Paragraph Body Paragraph Pacifico Bebas Open Sans Light
Patterns PHOTOS ICONS
Page 3 and 4: Do you have a dog? If you do, your
Page 5 and 6: Competitors P i t Pat Whistle Nuzzl
Page 7 and 8: Primary Colors Secondary Colors Dog
Page 9: Wordmark COmbo Partial Logo Use Oft
Page 13 and 14: Don’t: Use any color but white on
Page 15 and 16: Dozer's daily goal What's Dozer up
Page 17: Don't just follo your dog. follow u

AnnieBoush_Follo_BrandBook

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