MAY JUN 17
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N E W S<br />
Chester Northgate development signs<br />
up House of Fraser as flagship store<br />
New four-star Crowne Plaza hotel also confirmed as long-awaited scheme takes significant step forward<br />
Cheshire West and Chester Council has<br />
signed House of Fraser and a 4*<br />
Crowne Plaza to Chester Northgate ?<br />
one of the most significant city-centre<br />
regeneration projects and the biggest<br />
retail-led development in the North<br />
West in the last decade.<br />
House of Fraser has signed an<br />
agreement to anchor the development.<br />
The Group plans to open a new<br />
100,000 sq ft store, offering customers<br />
an exceptional<br />
shopping<br />
environment as<br />
well as<br />
attracting<br />
desirable<br />
brands and<br />
fashion labels<br />
to the region.<br />
The new store is<br />
being designed<br />
to a high<br />
specification<br />
and will<br />
accommodate a<br />
multichannel,<br />
modern<br />
experience-led retail offering, which<br />
will include the creation of a rooftop<br />
restaurant with views over Chester?s<br />
historic racecourse and the Welsh hills.<br />
An affiliate of MCAP Global Finance Ltd.<br />
has also signed an agreement to open<br />
a new 167-bed 4* Crowne Plaza hotel,<br />
with a spa, and a 600-capacity<br />
conference facility, which will be the<br />
biggest in the city.<br />
The regeneration of the city centre will<br />
provide 70 stores, cafes and<br />
restaurants, as well as a new cultural<br />
centre, 70 homes, hotel & conference<br />
centre, six-screen Picturehouse cinema<br />
and the city?s largest car park. On<br />
completion, Chester Northgate will not<br />
only revitalise the city?s evening<br />
economy, it will also offer a full suite of<br />
5.<br />
experiences to locals and Chester?s<br />
millions of yearly visitors, drawing<br />
more visitors and shoppers into<br />
Chester. Construction of the<br />
development will commence in late<br />
2018, with phased completions leading<br />
up to late 2021.<br />
The council has already committed<br />
£100 million into the redevelopment of<br />
the city centre, including the creation<br />
of a new 850-seat theatre, which forms<br />
part of a new cultural centre and is set<br />
to open in the Spring, as well as the<br />
relocation of the bus station.<br />
Councillor Samantha Dixon, Leader of<br />
Cheshire West and Chester Council,<br />
said: ?I am delighted that we have<br />
secured House of Fraser for a major<br />
new store in the crucial Chester<br />
Northgate development and at the<br />
same time, signed a deal with the<br />
owners of the existing Crowne Plaza to<br />
relocate them on site into a brand new<br />
four-star hotel, conference centre and<br />
spa, much improving the overall offer<br />
of the city.<br />
?Being able to attract brands like<br />
House of Fraser, Picturehouse and<br />
Crowne Plaza is a measure of the<br />
appeal of Chester Northgate to other<br />
occupiers and investors and reinforces<br />
our ambition to return Chester to its<br />
rightful place as a leading shopping<br />
and leisure destination.<br />
?We believe Chester Northgate to be<br />
one of the UK?s biggest emerging<br />
retail-led city centre developments. The<br />
project shows that Cheshire West and<br />
Chester Council is pioneering<br />
innovative new ways of driving growth<br />
and underlines our consistent<br />
commitment to steering the big<br />
projects that<br />
will transform<br />
Chester city<br />
centre.?<br />
Frank Slevin,<br />
Executive<br />
Chairman of<br />
House of<br />
Fraser, said:<br />
?We are very<br />
pleased to<br />
announce that<br />
we have signed<br />
an agreement<br />
to open an<br />
anchor store at<br />
Chester<br />
Northgate. Chester is an exciting<br />
location for us, being at the centre of a<br />
thriving regional economy. With its<br />
modern design, Chester Northgate will<br />
rejuvenate Chester city centre<br />
attracting more visitors and creating a<br />
dynamic retail environment.<br />
?The new store clearly cements our<br />
commitment to and vision for the<br />
future growth of House of Fraser. The<br />
growth of our store portfolio and the<br />
further development of House of<br />
Fraser?s multichannel offer provides<br />
solid foundations for the ongoing<br />
transformation of the business,<br />
ultimately driving a great customer<br />
experience. I look forward to the store<br />
opening in 2021.?