Thesis
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- Retweet other locations’ tweets<br />
- Tweet 3-5 times a day<br />
Instagram:<br />
Establishing an Instagram following is all about posting quality photos that portray the<br />
brand experience. For Hennessey’s Tavern, these posts should include food, drinks,<br />
scenic location photos, staff and customers. Locations would also benefit from the use<br />
of the new Instagram stories feature on the app, which allows users to post a 24-hour<br />
photo story similar to Snapchat.<br />
General Tips:<br />
- Post every day<br />
- Use hashtags and location tags<br />
- Feature employees and customers (with their permission)<br />
- Feature food and drink items in an aesthetically pleasing way<br />
- Include landscapes that highlight the restaurants’ beach locations<br />
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