Personal Branding

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101 Social Media Activities Deal Promotions: Post about upcoming deals and promotions exclusive to your social media fans. Customer Interviews: Ask questions to dedicated customers and share the responses on social media. For a promotional angle, the answers should cover their long-lasting relationship with your brand. Rival comparisons: Demonstrate how you stack up against a competitor. This works well as an infographic that compares and contrasts features. www.thepersonnellab.com RAJIV Khurana CMC FIMC
101 Social Media Activities Sponsored Posts: Boost your posts if you can’t hit your target engagement numbers. It’s not out of the ordinary – Twitter and Facebook have engagement rates less than 0.1%, according to Forrester Research. Direct followers toward accounts that share interesting tidbit as a way to acknowledge their hard work. Partner Spotlights: Show your partners you care. Profile them in occasional posts, explaining how they may be of use to audience members. www.thepersonnellab.com RAJIV Khurana CMC FIMC
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Personal Branding A2Z Action Tips w
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Who can use this eBook? Any one con
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Elementary, My Dear Watson… Sherl
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Social Media websites and applicati
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A Aim Right Focus on your strong BR
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C Create Uniqueness Check what othe
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E Evaluate Avoid getting overwhelme
Page 15 and 16: G Get to Know Empathise with your a
Page 17 and 18: I Ignore fads Invest in fundamental
Page 19 and 20: K Keep Sharing Share something, eve
Page 21 and 22: M Make Conversations Focus on conve
Page 23 and 24: O Observe Connect with active peopl
Page 25 and 26: Q Quality Beats… Quality trumps Q
Page 27 and 28: S Seek Help Technology and trends c
Page 29 and 30: U Use Visuals Visuals are easier to
Page 31 and 32: W Watch Watch you language, grammar
Page 33 and 34: Y Yearn Yearn to learn. Things don
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Page 75 and 76: Social Media It's a dialogue, not a
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