Personal Branding
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101 Social Media Activities<br />
Company Milestone Celebrations:<br />
Notify your followers once you hit<br />
a milestone. Get a certain amount<br />
of clients? Been in business for a<br />
decade? Post away.<br />
Social Media Takeovers: Take a<br />
brief break as community<br />
manager to let another team<br />
member – preferably in a role not<br />
related to marketing or<br />
communication – interact with<br />
your audience. They can answer<br />
questions, talk about their role<br />
and post content that has a<br />
different focus.<br />
Reviews: Don’t be shy to share<br />
glowing customer reviews of your<br />
products/services. Social proof is<br />
important in the decision-making<br />
process and can spark a<br />
conversation.<br />
www.thepersonnellab.com<br />
RAJIV Khurana CMC FIMC