US PROJECT_v2
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6. WHY THE <strong>US</strong> MARKET?<br />
• Leadership of each of the partners in the market > premium brand<br />
as LUCAS should only be distributed by key players<br />
• The biggest car park in the world<br />
• The huge potential of the diesel line in the <strong>US</strong> market<br />
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www.lucasdiesel.com