BOSTON & BERLIN

Delegate panel discussions
Leading the Change: Building a Culture
of Exploration
How can how organizations become more discovery-driven while
maintaining core operational discipline? At our Lexington summit,
Bill Hait of Johnson & Johnson, Jackie Applegate of Bayer, and John
Casesa of Ford Motor discussed the role of leaders in driving change
and creating a customer-centric organization.
Innosight’s Scott Anthony led the discussion and cited a survey showing that while enterprise
leaders know innovation is vital, more than 80% are unhappy or struggling with the results. To
improve outcomes, he argued, you have to think about it at a systems level, in terms such as
“building a growth factory,” and setting up “dual transformation” initiatives in which you have
different systems for the core and new growth areas. You can’t just set up an outpost in Silicon
Valley or attempt to find a silver bullet against a system-wide problem. “You have to fight
systems with systems,” he said.
Janssen’s Bill Hait noted that true innovation requires radical departure from current business
assumptions. “What we and many pharma companies do well is we shrink tumors, control
diabetes or lower inflammation,” he said. “However, few of the things we do actually prevent,
intercept or cure the disease.”
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