3FOOD

Third Industrial Revolution Consulting Group
chapters on a wide range of energy and environmental topics. For his work, he was rewarded
with a first place climate policy thesis award from CE Delft (Netherlands), a second place in the
MIT Climate CoLab contest, two University of Delaware Graduate Fellowships, and a FREE
Minds Award. Job is always interested in engaging with other FREE Minds and is open for
potential collaborations across the network.
Michael TOTTEN
Since the 1973 Arab oil embargo and price shocks, and after graduating with Honors from Yale
University as a cross-disciplinary scholar, Michael P. Totten has dedicated his professional life to
promoting innovative market strategies and governance policies that catalyze a solar powered
economy comprised of highly energy and resource efficient buildings, industries and
transportation sectors.
In the 1980s he pioneered comprehensive federal legislation, the Global Warming prevention
Act (popularly known as the U.S. Productivity Enhancement and Export Competitiveness Act)
which focused on accruing multi-trillion dollar savings opportunities through end-use efficiency
gains. He also spearheaded the first Internet collaboration innovation network connecting
state regulatory utility commissioners, for sharing methodologies focused on delivering utility
services at the lowest lifecycle cost and risk via end-use efficiency gains and distributed
generation.
In the 1990s Totten founded and headed the Center for Renewable Energy and Sustainable
Technology (CREST), set up to harness the emerging global Internet communication and multimedia
software tools for spurring best-in-play market practices and governance policies
fostering zero-emission economic growth while accruing mega-scale monetary savings and
biosphere benefits. CREST pioneered production and distribution of CD-based multimedia
learning and decision-making software, migrated to the Internet when web tools emerged. By
the late 1990s it was one of the largest Internet sites in traffic and accessible resources on
energy efficiency and renewable energy. These several decades of innovative advocacy
garnered Totten the Lewis Mumford Prize in 1999, given by Architects, Designers and Planners
for Social Responsibility.
For the past dozen years Totten served as the Chief Advisor on Climate and Clean Tech at the
global non-profit group, Conservation International. His cross-disciplinary initiatives focused on
engaging scores of global corporations and national governments in getting them to adopt
leadership practices and positions for achieving zero-net emissions. This was practically
achieved by implementing portfolios of risk-minimizing, benefits-generating actions in
469