Hennessey'sPRPortfolio
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11/30/15<br />
Crisis 2<br />
Steps once crisis has occurred:<br />
• Conduct mee9ng with employee in ques9on.<br />
• Take preventa9ve measures to ensure this won’t<br />
affect public’s view of the company and our brand.<br />
• If the public must be alerted to the issue make sure to<br />
personally break the news via press release.<br />
Crisis 3<br />
Alcohol Related Death<br />
Crisis 3<br />
Preventa