Hennessey'sPRPortfolio
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11/30/15<br />
Crisis 1<br />
Steps once crisis has occurred:<br />
• Conduct tests on any and all of the food in ques9on.<br />
• Issue a personal apology to the customer and press<br />
release sta9ng our plan of ac9on.<br />
• Offer promo9ons to get customers back in aKer<br />
crisis has been solved.<br />
Crisis 2<br />
Internal Employee Problem<br />
Preventa