Hennessey'sPRPortfolio

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WEB EVALUATION: HENNESSEY’S TAVERN INC. With 18 different restaurants throughout Southern California and Las Vegas, Nevada it is very important for Hennessey’s Tavern Inc. to establish their brand and continuously interact with their costumers, especially online. The Hennessey’s Tavern website is very user friendly. It has clearly labeled tabs and the website follows the ‘three click rule.’ The brand information on the site and ‘about us’ page is full of great information that really gives visitors a sense of the company as a whole. The website sticks to the Irish theme that is present in all of the company’s tavern restaurants. It provides users with quick access to each location’s hours, contact information and even provides the full menu. Page|28
The website also allows guests to quickly gain access to social media accounts for both the company as a whole, and each individual location. By providing customers with links to each individual location’s social media pages the company allows guests to conveniently interact with the places they visit the most. The Hennessey’s Tavern Inc. Facebook Page has 405 likes and the Twitter Account has 670 followers. Each of the different restaurant locations also has their own individual social media accounts as well. The current issue with Hennessey’s Tavern Inc.’s use of social media is inconsistency. Some locations post more than others, some only post for events and some don’t interact enough with followers. To be able to maximize social media strength it is important to constantly update followers. Many of the Hennessey Facebook and Twitter accounts will go months without a new post. Many of the restaurant’s accounts contain outdated photos and generic posts. In order to appeal better to followers photos should be updated and posts should me fresh and interactive as well as different on each platform. The best way to generate an online presence is to be more active on these platforms and continuously reach out to followers. Page|29
Page 1 and 2: Hennessey’s Tavern Inc. Portfolio
Page 3 and 4: Office Writing Hennessey’s Tavern
Page 5 and 6: MEMO 1845 S. Elena Ave, #300, Redon
Page 7 and 8: Taylor Brightwell 922 E Apache Blvd
Page 9 and 10: FACT SHEET 1845 S. Elena Ave, #300,
Page 11 and 12: saloon in Las Vegas that doubles as
Page 13 and 14: Geographic Hennessy’s Tavern Inc.
Page 15 and 16: BACKGROUNDER PREVENTION OF SERVICE
Page 17 and 18: THE ISSUE TODAY The use of fraudule
Page 19 and 20: Online Writing Hennessey’s Tavern
Page 21 and 22: this one are designed to enforce st
Page 23 and 24: 1845 S. Elena Ave, #300, Redondo Be
Page 27: 1845 S. Elena Ave, #300, Redondo Be
Page 31 and 32: While informing visitors about upco
Page 33 and 34: KEY MESSAGES AND TALKING POINTS -Th
Page 35 and 36: News and Communication Writing Henn
Page 39 and 40: the niche market he has found in So
Page 41 and 42: firms in the city it became clear t
Page 43 and 44: Design Hennessey’s Tavern Inc.
Page 45 and 46: 11/30/15 Crisis 1 Steps once crisis
Page 47 and 48: 11/30/15 to do with it Steps once c
Page 49 and 50: Hennessey’s Tavern Our History Th

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