gender differential paper IJCRB

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INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS
Annexure
1. Questionnaire
JUNE 2011
VOL 3, NO 2
A dissertation report on “The impact of Consumer Behavior on FMCG’s”
Name_______________________
Gender a) Male b) female
Occupation a) housewife b) employed c) student d) others
Location a) city b) town c) village d) others
Age a) 20-30 b) 30-40 c) 40-50 d) 50
and above
Monthly income a) Less than 10,000 b) 10,000-25,000 c) 25,000-50,000
d) 50,000 and above
_________________________________________________________________________
_____
1) Are u familiar with FMCG’S (fast moving consumer goods)?
a) Yes b) No c) To some extent
2) Do you shop for grocery items?
a) Yes b) No c) Sometimes
3) When do you prefer to purchase?
a) Daily base b) weekly base c) Monthly d) others_______
4) Are you satisfied with the products you are using?
a) Yes b) No c) To some extent
5) Are you brand conscious?
a) Yes b) No c) Sometime
6) From where you purchase the products?
a) Near store b) Retail store c) Utility store d) others_______
7) What do you prefer when shop?
a) Price b) Quality c) Convenience d) Others _______
8) Which soap do you prefer?
a) Capri b) LUX c) Golden d) Pearl e) Others
9) Which detergents do you prefer?
a) Aerial b) Surf Excel c) Express d) Others___________
COPY RIGHT © 2011 Institute of Interdisciplinary Business Research 832