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INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS<br />

Sustainable Development and Chinese Tourism Industry<br />

Dr. Luo, Yan<br />

Keiser University Graduate School<br />

1900 W Commercial Blvd, Ft Lauderdale, FL, 33309<br />

JUNE 2011<br />

VOL 3, NO 2<br />

Abstract<br />

With the fast growth of Chinese tourism industry, sustainable development catches more and more<br />

attention of professionals. Starting from the basic concept of sustainable development, this <strong>paper</strong>,<br />

using China as examples, analyzes the inter-impact of sustainable development and tourism industry<br />

in different aspects. Strategies to improve sustainability of one of famous Chinese tourism<br />

destination are introduced.<br />

Keywords: Sustainable development, Tourism, Chinese, Strategy<br />

1. Introduction<br />

Nowadays, "Sustainable" has become one of the newest hot topics. The term came into widely use in<br />

1987 with publication of Our Common Future, the report of the World Commission on Environment<br />

and Development (WCED), and then be spread to all over the world in different industries. Tourism,<br />

as an industry which is one of the largest economic sectors internationally and depends a lot on the<br />

destinations’ environments (natural, socio-cultural, and/or economic), must be taken into account of<br />

the sustainable development issues. The concept of sustainable development has becoming a<br />

catchphrase in tourism research and in the international development community. This <strong>paper</strong> will<br />

concentrate on the sustainable development of tourism from three aspects, environmental, sociocultural,<br />

and economic, according to its definition from World Tourism Organization (WTO). It<br />

includes the relationship between sustainable development issues and tourism industry and the<br />

strategies to improve its sustainability situation.<br />

1.1. Concepts and Definitions<br />

Generally speaking, "sustainability" represents an idealized state of society where people live to<br />

satisfy their needs in environmentally sound and socially just ways so as to not compromise the<br />

ability of other human beings from doing the same now and in the future (WCED 1987).<br />

In the tourism field, the sustainable tourism was defined by Bramwell and Lane (1993 p.2) as “A<br />

positive approach intended to reduce the tensions and friction created by the complex interactions<br />

between the tourism industry, visitors, the environment and the communities which are host to<br />

holidaymakers… (it) is not antigrowth, but it acknowledges that there are limits to growth (which)<br />

vary considerably from place to place, and according to management practices.” The WTTC et al.’s<br />

definition (1995 p.30) is “sustainable tourism development meets the needs of present tourists and<br />

host regions while protecting and enhancing opportunity for the future. It is envisaged as leading the<br />

management of all resources in such a way that economic, social, and aesthetic needs can be fulfilled<br />

while maintaining cultural integrity, essential ecological processes, biological diversity, and life<br />

support systems”. In Buckley definition (2002), “sustainable tourism means tourism at any scale<br />

with practical and proactive design, engineering, and management to reduce environmental<br />

impacts". And from the latest definition from WTO (2004), "Sustainability principles refer to the<br />

environmental, economic and socio-cultural aspects of tourism development, and a suitable balance<br />

must be established between these three dimensions to guarantee its long-term development.”<br />

COPY RIGHT © 2011 Institute of Interdisciplinary Business Research 23

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