Trends in the Medical Tourism Market 2014-2020
Medical tourism is one of the most dynamically growing industries today. Considered to be the direct impact of globalisation of healthcare, medical tourism certainly exhibits strong growth potential globally. However, based on FMI’s research, the market of medical tourism is expected to concentrate within most of the emerging economies of the world. As developing nations are increasingly heading toward technological advancement and quality services in the medical and healthcare sector, the global medical tourism market is anticipated to witness robust growth over 2014-2020, predominantly in Asian countries. The top treatments people travel abroad for, include cancer therapy, cardiovascular surgeries, orthopaedic treatments, dentistry, cosmetic surgeries, reproductive treatments, weight loss therapies, health screenings, and medical tests and scans. In severe cases, a sizeable patient population also seeks second opinion from specialist doctors out of their countries.
Medical tourism is one of the most dynamically growing industries today. Considered to be the direct impact of globalisation of healthcare, medical tourism certainly exhibits strong growth potential globally. However, based on FMI’s research, the market of medical tourism is expected to concentrate within most of the emerging economies of the world.
As developing nations are increasingly heading toward technological advancement and quality services in the medical and healthcare sector, the global medical tourism market is anticipated to witness robust growth over 2014-2020, predominantly in Asian countries.
The top treatments people travel abroad for, include cancer therapy, cardiovascular surgeries, orthopaedic treatments, dentistry, cosmetic surgeries, reproductive treatments, weight loss therapies, health screenings, and medical tests and scans. In severe cases, a sizeable patient population also seeks second opinion from specialist doctors out of their countries.
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Report Description<br />
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The strategies used by <strong>the</strong>se companies are, provision of exceptional surgical options, optimum<br />
comfort level to <strong>the</strong> patients, cl<strong>in</strong>ical <strong>in</strong>formation, educational articles, expertise and specialist<br />
medical services, best quality and safety services, provision of medical treatments <strong>in</strong> affordable<br />
prices, creation of strong brand equity to ga<strong>in</strong> competitive advantages. These companies also<br />
adopt strategies such as collaborations, affiliations and jo<strong>in</strong>t ventures to expand <strong>the</strong>ir bus<strong>in</strong>ess.<br />
For <strong>in</strong>stance, collaboration between Bumrungrad International Hospital, Bangkok, and IBM<br />
Watson to improve <strong>the</strong> quality of cancer care, collaboration of Anadolu <strong>Medical</strong> Center with<br />
John Hopk<strong>in</strong>s Medic<strong>in</strong>e, affiliation of Bangkok Hospital with Amari Residences Bangkok Hotel,<br />
jo<strong>in</strong>t venture of health berg medical consultancy and health tourism Pvt. Ltd.<br />
These major key players <strong>in</strong> <strong>the</strong> medical tourism market offer various medical services such as<br />
medical treatment for gastro<strong>in</strong>test<strong>in</strong>al diseases, In vitro fertilization, orthopedics, kidney<br />
diseases, cancers, <strong>in</strong>terventional cardiology, bio-compatible artificial jo<strong>in</strong>ts, plastic surgery,<br />
pulmonology, jo<strong>in</strong>t replacement and many more. However, dental care, cardiology general<br />
surgery, urology, women’s health care services, neurology, organ transplants, plastic surgery and<br />
orthopedic surgery are very widely offered services <strong>in</strong> medical tourism.
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