FREE-UK-Flavoured-Milk-Report-2016-2017
The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition to a Western-type diet by emerging economies, the UK sugar debate and the booming sports nutrition industry are all aspects of change that create both challenges and opportunities for the UK flavoured milk market. HRA Food and Drink Marketing has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation and development. Overall, we expect the UK flavoured milk market to continue to grow over the medium term, but not without improving its nutritional profile. The sugar debate reached new heights when, in October 2015, Public Health England released a document suggesting Government intervention in the form of a sugar tax (levy). As a consequence, product reformulation has become a priority for all serious players in the market.
The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition to a Western-type diet by emerging economies, the UK sugar debate and the booming sports nutrition industry are all aspects of change that create both challenges and
opportunities for the UK flavoured milk market.
HRA Food and Drink Marketing has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation and development.
Overall, we expect the UK flavoured milk market to continue to grow over the medium term, but not without improving its nutritional profile. The sugar debate reached new heights when, in October 2015, Public Health England released a document suggesting Government intervention in the form of a sugar tax (levy). As a consequence, product reformulation has become a priority for all serious players in the market.
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<strong>UK</strong>#FLAVOURED#MILK#<strong>2016</strong>217#<br />
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4.12 Emmi CAFFE LATTE<br />
To Gain Access<br />
Turnover H1 2014: CHF 1,626 million<br />
Purchase The Full<br />
Growth Sales: H1 2014: 3.7%<br />
Product variants: Coffee <strong>Report</strong> Now<br />
NPD: Expresso Zero, Flat White<br />
Target consumers: On-the-go Professionals<br />
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Emmi is a Swiss dairy company that launched its coffee products in the<br />
<strong>UK</strong> in 2004 and has done much to pioneer the flavoured milk coffee<br />
market.<br />
Its line of ready-to-drink chilled coffees Emmi CAFFÉ LATTE come in four<br />
flavours: Cappuccino, Skinny, Espresso Zero, Vanilla and Caramel.<br />
This range of flavours aims to satisfy a variation of strengths (intense,<br />
medium and mild) and different tastes in coffee (less sugar, low calorie,<br />
flavoured and decaf).<br />
To Gain Access<br />
Purchase The Full<br />
<strong>Report</strong> Now<br />
Its Espresso Zero version, which positions itself as a ‘no sugar added’<br />
and ‘no lactose’ alternative to its already well established drinks, was<br />
launched in 2015.<br />
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Figure 4-36<br />
© <strong>2016</strong> Teepee Limited. All Rights Reserved.<br />
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