FREE-UK-Flavoured-Milk-Report-2016-2017
The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition to a Western-type diet by emerging economies, the UK sugar debate and the booming sports nutrition industry are all aspects of change that create both challenges and opportunities for the UK flavoured milk market. HRA Food and Drink Marketing has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation and development. Overall, we expect the UK flavoured milk market to continue to grow over the medium term, but not without improving its nutritional profile. The sugar debate reached new heights when, in October 2015, Public Health England released a document suggesting Government intervention in the form of a sugar tax (levy). As a consequence, product reformulation has become a priority for all serious players in the market.
The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition to a Western-type diet by emerging economies, the UK sugar debate and the booming sports nutrition industry are all aspects of change that create both challenges and
opportunities for the UK flavoured milk market.
HRA Food and Drink Marketing has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation and development.
Overall, we expect the UK flavoured milk market to continue to grow over the medium term, but not without improving its nutritional profile. The sugar debate reached new heights when, in October 2015, Public Health England released a document suggesting Government intervention in the form of a sugar tax (levy). As a consequence, product reformulation has become a priority for all serious players in the market.
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<strong>UK</strong>#FLAVOURED#MILK#<strong>2016</strong>217#<br />
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In developed countries, the daily intake of protein far exceeds the<br />
nutritional requirements in the range of 80-100g of protein per day.<br />
Protein requirements for senior citizens, however, have recently been<br />
found to be different than those of the middle-aged population, with one<br />
study claiming that elderly women To aged Gain 80-87 Access would benefit from<br />
consuming 29% more protein Purchase than current The guidelines Full would recommend<br />
(Tang, 2014). Thus, there is an opportunity<br />
<strong>Report</strong> Now<br />
for flavoured milk producers<br />
with this segment, as the previous NPD chapter highlighted.<br />
It is widely recommended that protein intake should be timed. This<br />
means that it should be consumed in small quantities throughout the day<br />
as opposed to large quantities once a day. This is the optimal way of<br />
absorbing protein as, if too much is consumed at any one time, it will<br />
become a waste product of the body.<br />
To Gain Access<br />
Purchase The Full<br />
<strong>Report</strong> Now<br />
Figure 4-14<br />
To Gain Access<br />
Purchase The Full<br />
<strong>Report</strong> Now<br />
Figure 4-15<br />
#<br />
Figure To Gain 4-20 Access<br />
Purchase The Full<br />
<strong>Report</strong> Now<br />
Figure 4-21<br />
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