FREE-UK-Flavoured-Milk-Report-2016-2017
The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition to a Western-type diet by emerging economies, the UK sugar debate and the booming sports nutrition industry are all aspects of change that create both challenges and opportunities for the UK flavoured milk market. HRA Food and Drink Marketing has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation and development. Overall, we expect the UK flavoured milk market to continue to grow over the medium term, but not without improving its nutritional profile. The sugar debate reached new heights when, in October 2015, Public Health England released a document suggesting Government intervention in the form of a sugar tax (levy). As a consequence, product reformulation has become a priority for all serious players in the market.
The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition to a Western-type diet by emerging economies, the UK sugar debate and the booming sports nutrition industry are all aspects of change that create both challenges and
opportunities for the UK flavoured milk market.
HRA Food and Drink Marketing has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation and development.
Overall, we expect the UK flavoured milk market to continue to grow over the medium term, but not without improving its nutritional profile. The sugar debate reached new heights when, in October 2015, Public Health England released a document suggesting Government intervention in the form of a sugar tax (levy). As a consequence, product reformulation has become a priority for all serious players in the market.
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3.18 Attitudes towards packaging in the <strong>UK</strong><br />
<strong>UK</strong>#FLAVOURED#MILK#<strong>2016</strong>217#<br />
#<br />
Many <strong>UK</strong> adults dislike excessive packaging and desire ease in the handling<br />
of packaged goods. Most flavoured<br />
To Gain<br />
milk is<br />
Access<br />
presented in portioned sized onthe-go<br />
formats. Usage and occasion Purchase is a driver The of Full packaging but there is a<br />
long way to go in terms of flavoured milk innovation in packaging format.<br />
3.19 Packaging Evaluation<br />
<strong>Report</strong> Now<br />
We examine flavoured milk packaging under the following criteria: ecoimpact,<br />
cost-effectiveness from the perspective of the producer, safety,<br />
aesthetical quality and convenience.<br />
•#<br />
•#<br />
•#<br />
The scorecard shows HDPE and PET are similarly suitable for flavoured<br />
milk packaging. PET is more aesthetically pleasing but HDPE has the<br />
least eco-impact, that is, the least amount of energy must be expended in<br />
order to produce and recycle To HDPE Gain bottles. Access<br />
Cartons score consistently in Purchase all categories The but Full are not as simple to<br />
recycle as plastic alternatives since <strong>Report</strong> they Now are formed by several layers.<br />
In last place was glass, which is not appropriate for children and also has<br />
a high eco-impact.<br />
#<br />
To Gain Access<br />
Purchase The Full<br />
<strong>Report</strong> Now<br />
Figure 3-10: Packaging comparison<br />
© <strong>2016</strong> Teepee Limited. All Rights Reserved.<br />
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