Greek Yogurt Market size in terms of volume and value 2016-2026
Currently, greek yogurt is one of the most popular dairy products across the globe. Since greek yogurt is prepared through the straining process in order to separate the yogurt from the excess watery whey, it is also known as strained yogurt. The straining process makes the yogurt much thicker and creamier as compared to the regular or traditional yogurt. Greek yogurt contributes significantly to the growth of the global yogurt market. This is mainly attributed to its benefits such as higher protein and lower carbohydrates value as compare to traditional yogurt. Presently, greek yogurt is the highest growing product category among others including regular yogurt and yogurt drinks and second holds largest market share in terms of revenue, after traditional yogurt in the overall yogurt market. Demand for greek yogurt market is expected to increase in the next five to six forecast years owing to increasing lunch of new product with variety of flavours such as blueberry, vanilla, honey, chocolate and others.
Currently, greek yogurt is one of the most popular dairy products across the globe. Since greek yogurt is prepared through the straining process in order to separate the yogurt from the excess watery whey, it is also known as strained yogurt. The straining process makes the yogurt much thicker and creamier as compared to the regular or traditional yogurt. Greek yogurt contributes significantly to the growth of the global yogurt market. This is mainly attributed to its benefits such as higher protein and lower carbohydrates value as compare to traditional yogurt. Presently, greek yogurt is the highest growing product category among others including regular yogurt and yogurt drinks and second holds largest market share in terms of revenue, after traditional yogurt in the overall yogurt market. Demand for greek yogurt market is expected to increase in the next five to six forecast years owing to increasing lunch of new product with variety of flavours such as blueberry, vanilla, honey, chocolate and others.
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Global <strong>Greek</strong> <strong>Yogurt</strong><br />
<strong>Market</strong><br />
Share, Global Trends,<br />
Analysis, Research, Report,<br />
Opportunities,<br />
Segmentation <strong>and</strong> Forecast,<br />
<strong>2016</strong> – <strong>2026</strong><br />
Future <strong>Market</strong> Insights<br />
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On the basis <strong>of</strong> distribution channel, the global greek yogurt market is segmented <strong>in</strong>to supermarket/<br />
hypermarket, grocery stores, convenience stores, <strong>and</strong> onl<strong>in</strong>e retail<strong>in</strong>g. In <strong>terms</strong> <strong>of</strong> revenue contribution,<br />
supermarket / hypermarket is expected to hold the highest share among all the other segments. However,<br />
onl<strong>in</strong>e retail for global greek yogurt market witnesses steady growth <strong>in</strong> the forecasted years. This is<br />
attributed to <strong>in</strong>creas<strong>in</strong>g visibility <strong>of</strong> greek yogurt especially through onl<strong>in</strong>e retail<strong>in</strong>g.<br />
Report Description<br />
Currently, greek yogurt is one <strong>of</strong> the most popular dairy products across the globe. S<strong>in</strong>ce greek yogurt is<br />
prepared through the stra<strong>in</strong><strong>in</strong>g process <strong>in</strong> order to separate the yogurt from the excess watery whey, it is<br />
also known as stra<strong>in</strong>ed yogurt. The stra<strong>in</strong><strong>in</strong>g process makes the yogurt much thicker <strong>and</strong> creamier as<br />
compared to the regular or traditional yogurt. <strong>Greek</strong> yogurt contributes significantly to the growth <strong>of</strong> the<br />
global yogurt market. This is ma<strong>in</strong>ly attributed to its benefits such as higher prote<strong>in</strong> <strong>and</strong> lower carbohydrates<br />
<strong>value</strong> as compare to traditional yogurt. Presently, greek yogurt is the highest grow<strong>in</strong>g product category<br />
among others <strong>in</strong>clud<strong>in</strong>g regular yogurt <strong>and</strong> yogurt dr<strong>in</strong>ks <strong>and</strong> second holds largest market share <strong>in</strong> <strong>terms</strong> <strong>of</strong><br />
revenue, after traditional yogurt <strong>in</strong> the overall yogurt market. Dem<strong>and</strong> for greek yogurt market is expected<br />
to <strong>in</strong>crease <strong>in</strong> the next five to six forecast years ow<strong>in</strong>g to <strong>in</strong>creas<strong>in</strong>g lunch <strong>of</strong> new product with variety <strong>of</strong><br />
flavours such as blueberry, vanilla, honey, chocolate <strong>and</strong> others.<br />
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Global <strong>Greek</strong> <strong>Yogurt</strong> <strong>Market</strong> Segmentation:<br />
On the basis <strong>of</strong> product type, the global greek yogurt market is segmented <strong>in</strong>to regular greek yogurt <strong>and</strong><br />
non-fat greek yogurt, which is made from skim milk. Ow<strong>in</strong>g to <strong>in</strong>crease the consumption <strong>of</strong> fat free <strong>and</strong><br />
healthy products, non-fat greek yogurt products are ga<strong>in</strong><strong>in</strong>g <strong>in</strong>creas<strong>in</strong>g popularity among the consumers.
Among dairy products, greek yogurt is a good option for the consumers who have slight lactose <strong>in</strong>tolerance,<br />
s<strong>in</strong>ce <strong>in</strong> the production process much <strong>of</strong> the lactose is removed from the greek yogurt.<br />
Report Description<br />
Geographically, global greek yogurt market is segmented <strong>in</strong>to North America, Lat<strong>in</strong> America, Western<br />
Europe, Eastern Europe, Japan, Asia-Pacific exclud<strong>in</strong>g Japan, <strong>and</strong> Middle East <strong>and</strong> Africa (MEA). North<br />
America <strong>and</strong> Western Europe are the two most lucrative market for greek yogurt <strong>in</strong> the world. In North<br />
America around half <strong>of</strong> the yogurt sold is greek yogurt.<br />
Global <strong>Greek</strong> <strong>Yogurt</strong> <strong>Market</strong> Dynamics:<br />
Increase <strong>in</strong> health consciousness among consumer has led to shift <strong>in</strong> eat<strong>in</strong>g preference towards healthy <strong>and</strong><br />
nutrition food products. Availability <strong>of</strong> high nutritional <strong>value</strong>, which <strong>in</strong>cludes high prote<strong>in</strong>, probiotics, vitam<strong>in</strong><br />
such as vitam<strong>in</strong> D, B12, m<strong>in</strong>erals such as potassium, iod<strong>in</strong>e <strong>and</strong> calcium <strong>in</strong> greek yogurt is key factor that has<br />
led to <strong>in</strong>creased adoption <strong>of</strong> greek yogurt among consumers <strong>and</strong> thus, fuell<strong>in</strong>g the global greek yogurt<br />
market growth.<br />
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Increas<strong>in</strong>g application <strong>of</strong> greek yogurt is another growth driver for greek yogurt market s<strong>in</strong>ce it is used for<br />
various medium <strong>in</strong> different countries. For <strong>in</strong>stance, <strong>in</strong> Mediterranean region greek yogurt is ma<strong>in</strong>ly used as<br />
savoury but <strong>in</strong> the US, Mexico <strong>and</strong> Canada it is used as sweet snack with added fruits <strong>and</strong> flavours. <strong>Greek</strong><br />
yogurt is also used <strong>in</strong> mak<strong>in</strong>g many sauces for <strong>in</strong>stance beef <strong>and</strong> lamb sauces. <strong>Greek</strong> yogurt is also used as a<br />
substitute products, for <strong>in</strong>stance it is used as a substitute product for sour cream, cream cheese <strong>and</strong> butter.<br />
Thus, <strong>in</strong>creas<strong>in</strong>g its application among food products.
Report Description<br />
This leads to drive the scope <strong>of</strong> greek yogurt among such consumers globally. However, high lactose<br />
<strong>in</strong>tolerance is restra<strong>in</strong> for adoption <strong>of</strong> greek yogurt, thus restrict<strong>in</strong>g the market growth. There is a high<br />
opportunity to exp<strong>and</strong> <strong>and</strong> <strong>in</strong>crease the revenue for greek yogurt <strong>in</strong> the Asia Pacific exclud<strong>in</strong>g japan <strong>and</strong><br />
Middle East countries.<br />
Global <strong>Greek</strong> <strong>Yogurt</strong> <strong>Market</strong> Key Players:<br />
Some <strong>of</strong> the key players operat<strong>in</strong>g <strong>in</strong> the global greek yogurt market are Chobani LLC, Stonyfield Farm, Inc,<br />
FAGE International S.A., GROUPE DANONE, <strong>and</strong> General Mills, Inc. Ow<strong>in</strong>g to have strong distribution <strong>and</strong><br />
market<strong>in</strong>g strategies companies are able to meet the <strong>in</strong>creas<strong>in</strong>g dem<strong>and</strong> for global greek yogurt.<br />
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