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August

Creative Business Maven Issue #7

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Issue|Seventh<br />

2016<br />

Creative Business Maven<br />

TOP 5 WAYS<br />

BEING AN<br />

ENTREPRENEUR<br />

IS LIKE BEING A<br />

PARENT<br />

Sunny Fitzgerald<br />

Exclusive Interview<br />

VICTORIA DEL<br />

CASTILLO<br />

Indie Video<br />

Game Developer<br />

Exclusive Interview<br />

FROM DORSET WITH LOVE


Editor’s Note<br />

Cover design by<br />

spaceship<br />

Incase you haven’t noticed, or maybe you’re new,<br />

quite a few changes have occurred for Creative<br />

Business Maven this past month.<br />

In July, I created a website for Creative Business<br />

Maven to have all on her very own. We’ve been<br />

publishing monthly since February and I thought it<br />

was the perfect time to take this next, big step.<br />

Another fun thing we started doing is our new<br />

monthly subscription goodie box called, Maven<br />

Box. On a Sunday afternoon I was brainstorming<br />

with my husband and I came to the conclusion that<br />

I thought it would be pretty neat for people to sample<br />

handmade products from Etsy or other Small<br />

businesses. I also think that alot of times, what<br />

hold consumers back from purchasing handmade<br />

products is the cost of shipping and they’re not<br />

sure if they will like it or not.<br />

So, the Maven Box was born. I contacted some<br />

amazing sellers on Etsy and the shipments started<br />

coming in! We are shipping the first batch out this<br />

week, so make sure you get in on this, there are<br />

limited quantities for the launch!<br />

I also encourage sellers to advertise their business<br />

by contributing to the box itself. You may send<br />

us products, samples, coupons, business cards,<br />

etc. This is an excellent investment in advertising<br />

for you because we’ve already found your target<br />

audience for you! By contributing to the boxes you<br />

will also get a free spot to advertise in Creative<br />

Business Maven and 50% off your own box.<br />

Not only has Creative Business Maven gotten her<br />

own site, she’s also taken on an official Managing<br />

Editor, Koura Shipton.<br />

Koura has been a huge asset and blessing to me<br />

and the magazine. She has been taking care of the<br />

writers and their content so well, I seriously don’t<br />

know how I ever managed without her.<br />

The magazine also has a little bit of a different layout<br />

than you’re used to. You will notice that none<br />

of the writers articles and exclusive interviews are<br />

in the flip through magazine. Just an infographic.<br />

Why? Because, my main intention when building<br />

this site was to give all of the writers, past, present,<br />

and future the opportunity to share their brilliant<br />

work with everyone they possibly could via 8<br />

different social platforms. And there is a bunch of<br />

other nerdy, SEO reasons to this move as well, but<br />

let’s not get into that.<br />

As you flip through the magazine click on any<br />

image that auto highlights for you and you’ll be<br />

taken to the right place to find out more about that<br />

particular piece. And then make sure you come<br />

back to finish reading!<br />

You are still able to shop from the magazine, advertise<br />

your products, programs, and services, and<br />

apply to write. We have all kinds of opportunities<br />

for you to grow your business in a supportive community<br />

who only wants the best for you.<br />

I hope you enjoy all of the new changes as much as<br />

we are! Have a great <strong>August</strong>!<br />

Lindsay Maloney<br />

Editor-In Chief


Pg. 7<br />

Let’s<br />

collab.<br />

Want to write for us?<br />

Do you have this urge<br />

to get your words out<br />

there?<br />

We love writings about<br />

beauty, health, business,<br />

fashion, and everything<br />

in between. Think you<br />

would make a good fit?<br />

Writing for the magazine will also allow<br />

you to feature your products, website,<br />

or whatever you wish to promote in the<br />

magazine for free.


Pg. 8 Pg. 9<br />

What’s your FROLIQ style?<br />

FROLIQ<br />

Curated experiences, joy-filled journeys<br />

What’s your FROLIQ style?<br />

Whether it’s safari and sun, culinary and culture, eco and active,<br />

or something else entirely, let us help you find a FROLIQ<br />

that’s right for you.<br />

FROLIQ is a boutique travel company that offers:<br />

* Customized trips (FROLIQs) for leisure travelers that want<br />

to get more out of their trips than just stamps in their passport.<br />

* A limited number of personally curated, Founder-led<br />

international FROLIQs per year.<br />

* Personalized service & unique experiences. The<br />

Founder of FROLIQ handpicks all activities,<br />

accommodations, restaurants, etc. based on her own<br />

experiences and the FROLIQers’ needs, interests, and budget.<br />

* A commitment to conscientious travel. We actively seek out<br />

partners and projects that are engaged, mindful, and respectful<br />

of the environment and communities where we FROLIQ. In<br />

addition, we distribute cultural and environmental tips to our<br />

FROLIQers prior to departure.


Pg. 10 Pg. 11<br />

What’s your FROLIQ style?


Pg. 16 Pg. 17<br />

The Highlands Foundry is owned and<br />

operated by a husband and wife design team, based out of<br />

Hudson Valley, NY.<br />

We design and create<br />

everything ourselves from<br />

cutting, sewing, hand<br />

blown glass and hand<br />

made wooden cutting<br />

boards.<br />

We use salvaged<br />

textiles to create our<br />

unique cloth bags and<br />

pillows.


Pg. 18 Pg. 19<br />

I have always had a love of collecting<br />

textiles from a young age growing up near<br />

Amish country in Pennsylvania.<br />

Vintage textiles, denim and salvaged items<br />

have always been a passion of mine and I love<br />

seeing how they can take on a new life and be<br />

incorporated into everyday products for the<br />

home or yourself.<br />

We hope people share our love and ap<br />

preciation for well made and designed products<br />

that have a heritage and soul to them.


Pg. 20 Pg. 21<br />

We found this amazing stripe ticking fabric in Amish<br />

country in Pennsylvania. The stripe is the most beautiful<br />

shade of blue that is a classic homespun look.<br />

We created pillows and various tote bags using this<br />

vintage fabric, even reinforcing one bag with authentic<br />

deerskin from the Hudson Valley.<br />

I have a deep love and appreciation for all things Indigo!<br />

Especially Batik prints from the Hmong region<br />

in Vietnam, like this one. This is a vintage hemp cloth<br />

with an indigo batik print, which I then piece together<br />

with denim for creating pillows and tote bags.<br />

(stripe grain sack bag image)<br />

I love to work with European vintage grain sack bags.<br />

This stripe came from a grain sack bag from Vienna,<br />

Austria. Each farmer had their own stripe on the bag<br />

so the mills would know which farm to return the<br />

bag to, after they finished processing the grain. I love<br />

the story and history behind every textile we use.


Pg. 24 Pg. 25<br />

DESERT DAISY JEWELRY<br />

Moonstone is the talisman for the inward journey,<br />

in its reflected light we can observe the<br />

hidden truths that reside in the depths of us.<br />

Wearing a custom made moonstone ring is a<br />

great reminder for us to follow our path guided<br />

by our heart. Check out this listing to create<br />

one just for you.<br />

Possibly the coolest way to<br />

add style to a messy bun or<br />

classic french twist, these<br />

handmade raw crystal hair<br />

sticks are the perfect summer<br />

accessory. Check out<br />

the custom made options to<br />

create your perfect hair stick<br />

today. Seen here on model<br />

Jehnna Tambe.<br />

Chokers are the hottest trend for summer right now, and this custom<br />

made necklace is a unique way to rock the look. Adjustable in length,<br />

customizable in color, you will wear this beauty every day. Seen here on<br />

the gorgeous Sarah Loven.


Pg. 26 Pg. 27<br />

Creative Business Maven<br />

Shop NOW!<br />

Don’t forget! Creative Business<br />

Maven is INTERACTIVE! When<br />

you see something you love and<br />

just have to have or want to learn<br />

more about a product-all you have<br />

to do is click on the image and you<br />

will be brought right where you<br />

need to be!


Pg. 28 Pg. 29<br />

Back to<br />

School<br />

In Style


Pg. 30 Pg. 31


Pg. 32 Pg. 33


Pg. 34 Pg. 35


Pg. 36 Pg. 37


Pg. 40 Pg. 41<br />

THE LADIES CRAFTY<br />

The Ladies Crafty began as three ladies crafting small painted boxes, and grew into a full Esty shop featuring<br />

fun painted wooden items, vintage jewelry, picture frames, ornaments, and various other nick-nacks of the creative ilk.<br />

Our idea is to make art fun, and to create (mostly watercolors) that can stand alone as works of art, but serve<br />

functionality in your home!<br />

This sparkly accent piece is<br />

made out of more individually<br />

glued sequins than we can<br />

count! We love the copper to<br />

gold ombre and think it is a<br />

great way to catch some extra<br />

light above a mantle or in a<br />

bathroom or kitchen or on a<br />

bookshelf.<br />

For all of our ocean-loving friends, this box is perfect<br />

for holding notes, seashells, photos or jewelry! There<br />

is a full oceanscape running along the entire exterior<br />

of the box and with the mesh top it fits in perfectly<br />

with any decor style!<br />

This little ornament is a perfect piece<br />

to hold onto before Christmas season<br />

comes around. And at the same time,<br />

it could go perfectly on a desk, dresser<br />

or bookshelf now. Fill it with glitter<br />

or wishes or fairy dust - the tiny flowers<br />

growing in the soft moss will leave<br />

you wishing you could spend your day<br />

outside.<br />

We love everything about this box! From the bold colors<br />

to the sparkly glitter accent along the lid, there is nothing<br />

short of awesomeness here!<br />

Great little box to brighten up your desk and hold small<br />

items like paperclips and extra staples, or to hold jewelry<br />

or small keepsake items in a special way.<br />

We pretty much all send presents at<br />

various times during the year - be it for<br />

a birthday or holiday or anniversary,<br />

sometimes it is nice to add on a personal<br />

touch, like these wooden handpainted<br />

gift tags.


Pg. 46 Pg. 47<br />

DEANNA LEES<br />

I began making candles when I was 19 years old, and<br />

have only been in the business for about a year, but my<br />

candles are no normal candles. The bulk of my candles<br />

are made out of recycled wine, beer, and soda bottles.<br />

I love the idea of taking what is surely someone’s trash<br />

and turning it into someone else’s treasure. I believe that<br />

we can recycle a lot more than most think, and this is my<br />

way of showing it! I hand cut, sand, and pour each candle<br />

individually myself, making each one truly unique.<br />

I use only 100% soy wax in all of my candles, and wax<br />

melts, because I would never want any of my customers<br />

to breath in the toxins released by paraffin wax. I only<br />

recently began making soy wax melts, and I am on love<br />

with them, simply because I don’t own a fragrance oil<br />

that I don’t absolutely love! Last but not least I have one<br />

more product that I make which is also very early h-<br />

friendly and that is drinking glasses made from recycled<br />

hard cider bottles. I love the art on labels and I believe<br />

they should be repurposed rather than wasted. That is the<br />

main idea behind all of my work.<br />

These beautiful drinking glasses are made out<br />

of repurposed hard cider bottles! Upcycling is<br />

always a goal of mine and these beautiful glasses<br />

are a perfect way to be Eco-friendly! I cut and<br />

sand each bottle myself by hand. They depict a<br />

beautiful scene of a mermaid and diver kissing<br />

(artwork by Colleen Gnos) and would make a<br />

beautiful addition to your kitchen, and have your<br />

dinner guests falling in love! Two glasses for<br />

$15 and shipping is only $5- such a deal! (Order<br />

more than one set and shipping drops to $3!!)<br />

Featured in<br />

Maven Box<br />

This beautiful mermaid candle is<br />

100% soy wax, and comes in several<br />

colors like this turquoise one, and<br />

several delicious scents like “pineapple<br />

coconut” and “rain water” . Soy wax<br />

burns much longer and cleaner than<br />

paraffin wax so it will last. The artwork<br />

on the wine bottle label is a piece<br />

called Queen of Kelp by Colleen Gnos.<br />

It is an upcycled wine bottle candle,<br />

great for the environment! Grab one<br />

of these beauties for your home today!<br />

These wax melts are absolutely perfect if you want<br />

your house to smell strongly of the beautiful tropics.<br />

This is a perfect mixture of pineapple, coconut, island<br />

hibiscus, and may other smells that will bring you<br />

straight to Hawaii! My wax melts are made of 100%<br />

soy wax and will get your house smelling amazing in<br />

just minutes!!!


Pg. 48 Pg. 49<br />

GYPSY JUNK CLOTHING TRUNK<br />

This listing is for one tie dyed drawstring Free Spirit<br />

Tote Bag. This tote is made of beautiful rich colors,<br />

sturdy durable drawstring and enclosures, with our<br />

signature Free Spirit Graphic.<br />

Various colors of this tote are available by scrolling<br />

thru the picture gallery.<br />

Celebrate your soul sister with this super chic tahiti<br />

blue sister shirt that says “Soul Sister.” This shirt<br />

features a one of a kind design that is one of our best<br />

sellers! This shirt is made of a cotton blend that is so<br />

super soft and comfy you’ll never want to take it off.<br />

Celebrate baby this wild child boho baby outfit -<br />

bodysuit onesie. Perfect for those little babies just getting<br />

out of the womb...now they be your wild child!<br />

Perfect take home outfit or gift for boho baby. These<br />

cute little boho baby onesies are super soft from rabbit<br />

skins apparel.


Pg. 50 Pg. 51<br />

Intrepid Dance Project was born out of the need to<br />

provide a platform for diverse dancers of all types to<br />

perform, be celebrated and have a visual presence in<br />

the media. Part dance and part documentary, Intrepid<br />

Dance Project seeks to empower through beautiful<br />

movement and inspiring stories. Seeking dancers of<br />

all levels, abilities, shapes, sizes, genders, races etc for<br />

Los Angeles based performance.


What we should talk about? How I can help you create<br />

the results you want for your business.<br />

Your ideas are powerful, passionate and brilliant. But<br />

something feels off. Maybe you…<br />

have a powerful vision for your project but don’t<br />

know how to express it in words or effectively market<br />

it to your audience<br />

want to accurately promote yourself and your business,<br />

but you feel overwhelmed by the thought of<br />

writing web pages, blog posts, newsletters, and other<br />

materials<br />

have written and rewritten your copy so many times,<br />

but it still sounds boring. Awkward. Inauthentic. Full<br />

of industry jargon. Not like you.<br />

have finally finished creating the content that you<br />

need, but you have no idea how to maximize its efficacy<br />

to attract the audience you want<br />

are struggling to find confidence in yourself and what<br />

you’re communicating to your audience<br />

Sound familiar?<br />

Well, it IS possible to reflect your unique voice, excellent<br />

taste, and raw passion with style and confidence.<br />

Your online presence can and should represent the<br />

absolute best of what you have to offer!<br />

LAURA SGRO,<br />

Professional Copywriter, Blogger & Editor<br />

Helping passionate individuals and creative entrepreneurs<br />

create, enhance, and organize their vision with<br />

meaningful content that reflects style and confidence.<br />

Hi, I’m Laura!<br />

I’m a vivacious redhead who has been described as<br />

a creative storyteller, meticulous editor, emphatic<br />

speaker, and voracious reader. More specifically, I’m<br />

a professional copywriter, blogger, and editor with a<br />

passion for creation, composition, and collaboration.<br />

I’m also a huge brunch enthusiast, but we don’t have<br />

to talk about that.<br />

You deserve someone who can work WITH you to<br />

make your words stand out & have the impact you<br />

desire.<br />

That’s exactly what I do.<br />

If you’re looking for a passionate wordsmith and connoisseur<br />

of creative thought who can write the content<br />

you dream of but can’t quite put into words, we<br />

can work together to create your perfect message.<br />

Find me on Twitter at @vibrantmusings or email me<br />

at Lfsgro@gmail.com for more information!<br />

[Photo credit to Rachael Lee Photography.]<br />

instagram.com/rachaelleestroud


Pg. 54 Pg. 55<br />

Shop<br />

Creative Business Maven<br />

Want it? Click it. Buy it. Get it.<br />

The National Association for Poetry Therapy is an<br />

energetic, world-wide community of poets, writers,<br />

journalkeepers, helping professionals, health care<br />

professionals, educators, and lovers of words who<br />

recognize and appreciate the healing power of<br />

language.


Pg. 56 Pg. 57<br />

So, you have an Etsy shop. Or maybe Shopify. Or something else. You’re busting your butt every month<br />

trying to make that sale. You set goals. And whether you meet them or not, the next month is just a replay of<br />

stress and hustling. Getting burned out? Wouldn’t it be nice to have a steady income utilizing the products<br />

you already make?<br />

Cratejoy is a platform that lets you turn your one time buyers into recurring customers. Here’s how:<br />

Your customers become subscribers and rather than them going to buy products you sell from someone else,<br />

you are guaranteed to always have their business.<br />

In recent years, subscription commerce has truly taken off, with companies like Birchbox, Jessica Alba’s<br />

Honest company and many more seeing significant growth in revenue and customer base, retailers are starting<br />

to see the serious value in the subscription model - recurring, guaranteed revenue monthly.<br />

In the last few months, handmade products and crafts<br />

in particular have become the toast of the subscription<br />

space.<br />

People love the idea of receiving ‘surprise packages’ containing variations of their favorite handmade goods<br />

or craft goods, and those subscriptions are seeing rapid growth.<br />

Cratejoy lets anyone achieve this without any technical or design knowledge. Also offers a 14 day free trial<br />

as well as a top level support team to assist in the onboarding process.<br />

Interesting right? Sigh of relief? Thought so. Go click on the image and sign up!<br />

Recurring customers?<br />

Yes, please!


Pg. 58 Pg. 59<br />

Hey gorgeous!<br />

Be a part of<br />

something BIG.<br />

It’s time to take a step up and show everyone how<br />

amazing and beautiful your business really is.<br />

Don’t miss an issue of the<br />

Creative Business Maven<br />

Be in the next issue of<br />

Creative Business Maven.<br />

Subscribe right here.


Pg. 60<br />

 Make sure you leave some love for all of the fabulous mavens<br />

in this month’s issue.<br />

How can you do that?<br />

• Share this magazine with your friends, family, and followers<br />

• Go to each shop, connect, and buy<br />

• Follow the mavens on social media and let them know how you found them<br />

Stay with us forever and ever!<br />

• Sign up for free monthly subscriptions<br />

• Be a part of the next issue<br />

• Write for the magazine<br />

Creative Business Maven<br />

Powered by Royal Blue Studio<br />

lindsay@lindsaymaloney.com www.royalbluestudio.com

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