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Optimization of the company's cash flow

This book is about the company's treasuries and financial management, more specifically; it shows how a company can manage its treasury in an efficient and short way.

This book is about the company's treasuries and financial management, more specifically; it shows how a company can manage its treasury in an efficient and short way.

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Manage <strong>cash</strong> consists, in <strong>the</strong> traditional design, on determining <strong>the</strong> amount <strong>of</strong> <strong>cash</strong> to hold at <strong>the</strong> beginning <strong>of</strong> <strong>the</strong><br />

period which, taking into account <strong>the</strong> revenue and expenditure <strong>of</strong> <strong>the</strong> global businesses that <strong>the</strong> company exercises,<br />

will be necessary for <strong>the</strong> implementation <strong>of</strong> <strong>the</strong> budget. Theoretical solutions to this question found in <strong>the</strong> literature,<br />

are many and varied. This is explained by <strong>the</strong> relative ease with which one can model optimization problems, thanks<br />

to <strong>the</strong> existence <strong>of</strong> ma<strong>the</strong>matical tools <strong>of</strong> investigation already in use also. In this case, <strong>the</strong> authors have transposed<br />

<strong>the</strong> logic <strong>of</strong> analysis <strong>of</strong> <strong>the</strong> inventory control, quantitative analysis <strong>of</strong> <strong>the</strong> Keynesian approach <strong>of</strong> 'preference for<br />

liquidity.<br />

This problem is equivalent to setting <strong>the</strong> conflict between, on <strong>the</strong> one hand, excessive <strong>cash</strong> that involves an<br />

opportunity cost, and, on <strong>the</strong> o<strong>the</strong>r hand, insufficient <strong>cash</strong> resulting in a cost <strong>of</strong> insolvency. However, although<br />

appealing intellectually, this approach is based on a number <strong>of</strong> explicit and implicit assumptions that practice<br />

business is not checked. Maintaining important liquidity goes against <strong>the</strong> objective <strong>of</strong> cost-effectiveness ins<strong>of</strong>ar as<br />

<strong>the</strong> funds tied up in liquid assets have in general no, or very low pr<strong>of</strong>itability. In addition, a plentiful <strong>cash</strong> cannot be<br />

in any case, contrary to what was long stated, as <strong>the</strong> guarantee <strong>of</strong> financial security <strong>of</strong> a company, i.e. nor as a<br />

guarantee <strong>of</strong> its solvency, nor as <strong>the</strong> insurance <strong>of</strong> its autonomy.<br />

The security <strong>of</strong> a business depends above all on <strong>the</strong> <strong>cash</strong> <strong>flow</strong> released that it is capable <strong>of</strong> secreting, or if one prefers<br />

its potential to restore liquidity. Its pr<strong>of</strong>itability is <strong>the</strong>refore <strong>the</strong> necessary condition for its security. But we will see<br />

that this condition is not sufficient. Solvency and pr<strong>of</strong>itability do oppose no more long term in <strong>the</strong> short term.<br />

The company must exercise a tight administrative control to manage its <strong>cash</strong> <strong>flow</strong>. The synchronization <strong>of</strong> <strong>the</strong> <strong>cash</strong><br />

<strong>flow</strong>s and <strong>the</strong> choice <strong>of</strong> day to day financing, on <strong>the</strong> one hand ensures <strong>the</strong> solvency <strong>of</strong> <strong>the</strong> firm and on <strong>the</strong> o<strong>the</strong>r to<br />

improve its pr<strong>of</strong>itability. Indeed control <strong>of</strong> <strong>cash</strong> forecasting, financing in <strong>the</strong> short term, as well as <strong>the</strong> coordination<br />

<strong>of</strong> banking to aim at <strong>the</strong> reduction <strong>of</strong> monetary assets to zero. This is what we will show in <strong>the</strong> three sections that<br />

follow.<br />

In o<strong>the</strong>r words, a company that has permanently <strong>cash</strong> void or fluctuating slightly around zero can be considered, in<br />

<strong>the</strong> first analysis, financially well managed. This means, all o<strong>the</strong>r things being equal, as makers:<br />

Master <strong>cash</strong> <strong>flow</strong>s<br />

Effectively reallocate <strong>cash</strong> <strong>flow</strong> released in pr<strong>of</strong>itable jobs,<br />

Enjoy more than just <strong>the</strong>ir funding needs,<br />

Negotiate <strong>the</strong> best terms <strong>of</strong> Bank.<br />

I’ll try to show in this part that by minimizing <strong>the</strong> volume <strong>of</strong> monetary assets, <strong>the</strong> company reconciles <strong>the</strong> objectives<br />

<strong>of</strong> security and pr<strong>of</strong>itability. This goal will be achieved in conditions <strong>of</strong> liquidity and pr<strong>of</strong>itability by an extensive<br />

improvement <strong>of</strong> <strong>cash</strong> forecasting.<br />

SECTION 1: MONETARY CASH FROM THE FIRM.<br />

The company’s business activity must keep a certain "stock <strong>of</strong> currency", to deal with all moment to <strong>the</strong> expenses<br />

that it must or wish to achieve.<br />

I - PREFERENCE FOR LIQUIDITY AND INVENTORY MANAGEMENT.<br />

If we could predict <strong>the</strong> future perfectly, and disbursements were synchronized to <strong>the</strong> receipts, it would be<br />

unnecessary to provide a pool <strong>of</strong> means <strong>of</strong> Exchange.<br />

Page 53 <strong>of</strong> 124

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