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Pink and Dude Chefs

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Needs Assessment<br />

2. Archival Research<br />

The program was designed as a senior project through Cal Poly STRIDE in 2008. Since then<br />

<strong>Pink</strong> <strong>and</strong> <strong>Dude</strong> <strong>Chefs</strong> has been piloted at one Boys & Girls Club located in Santa Maria.<br />

The program is run through STRIDE within Cal Poly Kinesiology department by both students<br />

<strong>and</strong> program coordinators. They help communicate with schools in the area as well as<br />

help teach the program. With the development of the kit, after-school programs can adopt<br />

the program <strong>and</strong> have their own staff teach. Part of the kit includes training information for<br />

program advisors.<br />

<strong>Pink</strong> <strong>and</strong> <strong>Dude</strong> <strong>Chefs</strong> have had a previous re-br<strong>and</strong>ing campaign done for them by students<br />

in the graphic communications department. The re-br<strong>and</strong>ing focused on the design of the<br />

curriculum h<strong>and</strong>book <strong>and</strong> logo.<br />

6

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