Pink and Dude Chefs
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8. Calendar / Timetable<br />
Program Plan<br />
October 1<br />
October 2-15<br />
October 16<br />
October 17<br />
October 21<br />
October 24<br />
October 28<br />
October 29<br />
October 30<br />
November 12<br />
November 13-22<br />
November 23-30<br />
December 3<br />
Initial meeting with client.<br />
Conduct secondary/primary research, including website suggestions.<br />
Discuss with client objectives <strong>and</strong> goals for campaign.<br />
Plan survey questions: Write questions, determine method to reach<br />
audience that would produce the most significant results (staff of piloted<br />
program).<br />
Email Jeremy Deming, Executive Director of Santa Maria Boys & Girls<br />
Club.<br />
Develop another survey for different audience (participants of piloted<br />
program).<br />
Phone conference with Jeremy Deming about the process of<br />
after-school programs within the Boys & Girls Club, as well as<br />
discussing his contact with piloted school to distribute the two surveys.<br />
Send out survey questions to Jeremy Deming (he is going to send out<br />
two different surveys to the students involved in the program, as well as<br />
the staff members involved). Get the contact of the national<br />
director of healthy lifestyles of all Boys & Girls Clubs.<br />
Meeting with client to discuss phone conference. Make Facebook mockup.<br />
Deadline for the answers to the survey. Make website mock-up.<br />
Create press release for PTAs <strong>and</strong> administrators. Analyze survey<br />
results.<br />
Make mock-up flyers for career fair, school packets <strong>and</strong> Farmer’s Market<br />
booth.<br />
Work with evaluation.<br />
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