Design Forecast 2016
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Gensler <strong>Design</strong> <strong>Forecast</strong> <strong>2016</strong><br />
Aviation & Transportation<br />
Travel gets an upgrade<br />
As the passenger-focused goal of delivering<br />
a holistic travel experience takes hold, it<br />
will shift the emphasis from lowering costs<br />
to growing revenues by improving service.<br />
This will take in speed, ease, and efficiency,<br />
as well as comfort, amenity, and connection.<br />
To step up their role as connectors—between<br />
communities, regions, and with the world—<br />
airports are forging stronger relationships<br />
with their cities. They’re also asking, together<br />
with the airlines, “What is a world-class<br />
experience?”—a question that they<br />
need to pose constantly to keep pace with<br />
the industry.<br />
More robust fast transit systems, like trains,<br />
will make travel easier between the city and<br />
the airport and bring them closer together.<br />
As they align more with hospitality, airports<br />
also draw on and reflect the best of what<br />
their cities have to offer—cuisine, retail, arts,<br />
and culture. Letting people move seamlessly<br />
through and beyond the airport, their smart<br />
devices handling the checkpoints and transitions,<br />
is the immediate future.<br />
Where transit capacity lags behind demand,<br />
augmenting what exists will be the first<br />
priority. Automatic control systems will<br />
allow rail networks to handle more and<br />
faster trains. Apps will let passengers<br />
time their journeys and pay for all of it—<br />
including car and bike sharing—with their<br />
smart devices. On the horizon are driverless<br />
trains that can run closer at a higher<br />
average speed.<br />
Transit hubs and corridors are the linchpins<br />
of mixed-use districts. Their value as portals<br />
and destinations points to multipolar<br />
cities—characterized by numerous compact,<br />
walkable centers that will shorten<br />
commutes and cut traffic congestion.<br />
As de facto retail centers, airports and<br />
transit hubs are subject to consumer trends<br />
that decouple looking, buying, and delivery.<br />
Different kinds of retail spaces may be<br />
the outcome, as cash and carry is supplanted<br />
and experience becomes the main attraction.<br />
below: San Francisco International Airport<br />
Terminal 3, Boarding Area E, San Francisco<br />
above: Confidential data and operations<br />
center, Shanghai<br />
Critical Facilities<br />
Housing the Cloud<br />
Cloud computing and smart devices,<br />
including houses and cars, are the main<br />
factors behind strong demand for data<br />
centers. To meet this demand, larger players<br />
are entering the market with multilocational<br />
programs. Along with growth comes change.<br />
The old mantra of reliability at any cost<br />
is giving way to lower-tiered, often smaller<br />
facilities. Pervasive cybersecurity issues<br />
are being met with command centers and<br />
operation centers to monitor and safeguard<br />
networks and backbone infrastructure.<br />
Regulatory changes—for US utilities, for<br />
example—make this a priority.<br />
Data center technical innovations include<br />
using fuel cells, the only form of energy that<br />
consumes zero water, for storing energy<br />
and providing backup power. Wireless<br />
innovations that increase the capacity and<br />
quality of existing networks will make it<br />
easier to meet demand without relentless<br />
growth in facilities. Using graphene, a<br />
superconductive material, in processors<br />
will cut their energy consumption and heat<br />
generation, leading to even denser data<br />
centers that require less power.<br />
People are curious about the critical facilities<br />
that underpin our digital connections. That’s<br />
why some companies are letting people<br />
see and interact with their facilities as part<br />
of their brand expression.<br />
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