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DAVID BOWIE

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MUSIC<br />

WHAT THE FUNDAY?<br />

MIKE ROGERS’ TOP 6<br />

JAPANESE ROCK BANDS<br />

The Neatbeats<br />

The Japanese Beatles.<br />

Hilariously awesome<br />

entertainment.<br />

The Privates<br />

The Japanese<br />

Buzzcocks. Been around<br />

for 30 years and still<br />

kicking it.<br />

The 50 Kaitenz<br />

These guys are Japan’s<br />

funniest and most<br />

entertaining punk band.<br />

Su 凸 ko D 凹 koi<br />

Pronounced “suttoko<br />

dokkoi.” Brand-new<br />

Tokyo girl-punk trio.<br />

Imagine if NOFX were a<br />

group of cute Japanese<br />

girls who also happened<br />

to be awesome<br />

musicians.<br />

The Routes<br />

A band from Kyushu …<br />

that is fronted by a gaijin?<br />

Getting tons of airplay<br />

all around the world! In<br />

Japan? Only on my show.<br />

Taffy<br />

Awesome Tokyo band.<br />

Shoegazer and ’90s<br />

Britpop better than the<br />

Brits could ever do.<br />

Mike Rogers, George Williams, Taro Furukawa<br />

WHAT THE<br />

FUNDAY?<br />

Rock radio power trio on<br />

FM’s bleak future in Japan<br />

BY DAN GRUNEBAUM<br />

MCs George, Mike, and Taro are one of<br />

Japanese radio’s most enduring—and<br />

irreverent—lineups. For years, they’ve<br />

hosted different rock shows on Inter-<br />

FM, becoming a turn-to source in Japan for new<br />

music by breaking acts. Metropolis heard from<br />

producer Mike Rogers about their current show<br />

What The Funday? and their battles against the<br />

dire state of FM radio in Japan.<br />

How did you come to host a rock radio show<br />

in Japan?<br />

I started in 1980 as an assistant for Rodney on<br />

the Roq at KROQ Los Angeles. As a team, we’ve<br />

been doing this since 1994 or so. I wrote a planning<br />

sheet for a rock program and turned it in to<br />

several radio stations. It was a plan for radical<br />

radio that was like the rock programs I loved as<br />

a kid. When I was a teenager, I’d actually rush<br />

home and turn the radio on so that I could tune<br />

in to certain programs.<br />

What are the main differences between rock<br />

radio in Japan and overseas?<br />

Japanese radio today is like American AM radio<br />

in the 1940s and 1950s; they still have block<br />

programming, which means you can tune into<br />

a station at different times and hear completely<br />

different types of music. For example, at 5pm<br />

they’re playing rock music; at 8pm, they are<br />

playing jazz. Or, they’re playing the Japanese<br />

version of the “Hit Parade [from] Hell” that you<br />

see on all those big screens at Shibuya Crossing,<br />

which consists of teenybopper boy and girl<br />

bands. Of course, being a “musicologist,” I give<br />

those Japanese idol groups “two thumbs up!” …<br />

yeah, two thumbs up to gouge my eyes out so<br />

that I don’t have to see them anymore.<br />

Tell us about the dynamic between you three<br />

and what keeps you together.<br />

I have been George Williams’ agent for nearly<br />

25 years. It has been my job to find him good<br />

show-business gigs, but to also make jobs<br />

that help him keep a cool image, and to keep<br />

him—for lack of a better term—the leader in new<br />

music. Taro joined into a show called Channel G<br />

in 1996, and it just clicked from there. The show<br />

has continued under different names and times,<br />

but it’s basically the same show—brand-new<br />

music aired before anyone else in Japan. I see<br />

George Williams as the Jon Stewart of the show,<br />

and Taro and I are the crazy reporters who bring<br />

in stuff from deep outfield.<br />

Tell us how the current program has evolved.<br />

The shows basically all have the same plan: no<br />

script, and we talk about real things and what<br />

is happening now. Japanese radio is so full of<br />

nonsense conversations. Why do I have to do<br />

like 99 percent of the shows and ask people<br />

questions like, “What is your favorite bento?”<br />

To what extent do you select your own material?<br />

How much is format-driven?<br />

I select most of the music, but the guys<br />

sometimes help out too. I try to pick at least<br />

10-12 brand-new underground artists that are<br />

happening in the U.K., America, or even Japanese<br />

indies to air every week. Most of the bands<br />

we play fade into oblivion, but I can brag that we<br />

were the first to play many acts in Japan before<br />

they became big. The most famous of [these]<br />

were Amy Winehouse and The White Stripes.<br />

What kind of rock are young Japanese interested<br />

in these days?<br />

Young Japanese people don’t really listen<br />

to rock music; they listen to EDM. Just go to<br />

something like Fuji Rock or even your local rock<br />

club; you will see very few 20-somethings in<br />

the audience these days.<br />

How do you see the future of FM radio in Japan?<br />

In April, I started working on a project for Nico<br />

Nico Douga [Japan’s YouTube]. The show we<br />

made, Ninja Slayer, had over 10 million views in<br />

six months. I took that job because I could see<br />

the writing on the wall. At a meeting with one<br />

of Japan’s biggest publishers, they presented<br />

data on viewing and listening habits.<br />

I was shocked. Of over 20,000 Japanese<br />

youth between 16 and 28, only 11 percent had<br />

a TV in their bedroom; a mere 5.6 percent had<br />

an FM radio. An astounding 97 percent had a<br />

smart device. When I was a kid, I would sneak<br />

[into] bed and listen to the radio. Kids today<br />

snuggle up with their iPhone and watch the<br />

videos and music they want to watch; today’s<br />

young people do not listen to the radio.<br />

So when people under 30 don’t care about<br />

you, what [does] your future look like? We’re<br />

witnessing the slow-motion train wreck of FM<br />

radio in Japan. Just like the big Japanese TV<br />

stations, unless something is done to focus<br />

on a target market, there is no way they can<br />

survive in their current configuration.<br />

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