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MM Media Kit 2012 - Metalmecánica

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MULTI-PRODUCT VALUE OFFER<br />

8<br />

Maximize your ROI by devising integrated campaigns that exploit the<br />

synergies of media, direct marketing and events, all working together!<br />

Ask your Sales Representative for our special Multi-Product & Multi-<strong>Media</strong> Solutions<br />

PRINT PROMOTION Branding, Online Traffic & Lead Generation<br />

Print media generates loyal readers. Print media seeks readers and<br />

prompts them to inquire on technologies they read about in the<br />

magazine. Print media creates brand awareness, loyalty and is the<br />

ultimate online media traffic generator, making it the building<br />

platform of any successful multi-media program:<br />

Magazine<br />

8<br />

Deep technical and business trend articles<br />

Product and technology news<br />

Special Latin American Industry Reports<br />

Industry-Segment Supplements<br />

Annual Buyer’s Guide<br />

Reach internet savvy professionals via a media that enables online<br />

readership and facilitate supplier-buyer interaction:<br />

E-Newsletters<br />

(NEW) Improved Global<br />

General Edition<br />

Search Engine capabilities:<br />

Product Focus Edition<br />

Now all Global Searches on the site<br />

(NEW) All Newsletters and Supplier will render the information that<br />

News Modules now have a dedicated potential buyers are looking for,<br />

Directory in chronological order on classified in 5 main areas: Articles,<br />

the site, facilitating multiple visits Showrooms, Product News,<br />

from users to significantly improve Companies (Buyer’s Guide<br />

the probabilities of Supplier contacts Listings), and Events. Enhanced<br />

from potential buyers! Buyer’s Guide Listing, Showroom<br />

and Supplier News Module<br />

E-Buyer’s Guide<br />

advertisers will enjoy a<br />

• Basic listings<br />

“preferential” position in our new<br />

• Enhanced listings<br />

Global Search engine, improving<br />

• E-Showrooms<br />

the probabilities of being<br />

E- Magazines<br />

contacted by potential buyers.<br />

E-Banners in the portal and<br />

newsletters<br />

E-mail Advertising<br />

ONLINE PROMOTION Product Accessibility & Lead Generation<br />

DIRECT MARKETING SERVICES One-to-One Communication & Lead Generation<br />

Survey our subscriber list or take advantage of one-to-one marketing solutions that allow you to interact with our<br />

readers!<br />

Instant Research<br />

Develop and deploy customized market<br />

surveys to identify and tackle unique market<br />

opportunities for your business.<br />

One-to-One Marketing (Print & Digital)<br />

• Personalized Covers<br />

• Personalized Info-Letters<br />

• Industry Segment Report<br />

• Product Catalog/Insert Mailings<br />

• Wrap Around<br />

• E-mail Advertising<br />

Attn.<br />

Mr. Edmundo Aragon<br />

Director Técnico<br />

Empresas ABC<br />

A.v. Versalles Parque Empresarial 1<br />

México DF. 03810. México<br />

Sr. Aragon,

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