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8 WORLD DEVELOPMENT REPORT 2015<br />

Figure O.2 Reframing decisions can improve welfare: The case of payday borrowing<br />

a. The standard envelope<br />

A payday borrower receives his cash in an envelope. The standard envelope shows only a calendar and the due date of the loan.<br />

b. The envelope comparing the costs of the payday loan and credit card borrowing<br />

In a field experiment, randomly chosen borrowers received envelopes that showed how the dollar fees accumulate when a payday loan is outstanding<br />

for three months, compared to the fees to borrow the same amount with a credit card.<br />

2 weeks $45 2 weeks<br />

1 month $90 1 month<br />

Borrowers who received the envelope with the costs of the loans expressed in dollar amounts were 11 percent less likely to borrow in the next four<br />

months compared to the group that received the standard envelope. Payday borrowing decreased when consumers 2 months could think more $180 broadly about 2 months<br />

the true costs of the loan.<br />

3 months $270 3 months<br />

Source: Bertrand and Morse 2011.<br />

Note: APR = annual percentage rate.<br />

How much it will cost in fees or interest if you borrow $300<br />

How much it will cost in fees or interest if you borrow How much $300it will cost in fees or interest if you borrow $300<br />

PAYDAY LENDER<br />

CREDIT CARD<br />

PAYDAY LENDER<br />

CREDIT CARD<br />

(assuming PAYDAY a 20% APR) LENDER<br />

CREDIT CARD<br />

(assuming a 20% APR)<br />

If you repay in:<br />

(assuming If you two-week repay fee in: is $15 per $100 loan)<br />

(assuming a 20% APR)<br />

If you repay in:<br />

If you If repay you repay in: in:<br />

If you repay in:<br />

2 weeks $45 2 weeks $2.50<br />

weeks $45 weeks $2.50<br />

1 month $90 1 month<br />

2 weeks<br />

$5 How<br />

$45<br />

much it will cost in<br />

2 weeks<br />

fees or interest if you<br />

$2.50<br />

b<br />

month $90 month $5<br />

2 months $180 2 months<br />

1 month<br />

$10<br />

$90 1 month $5<br />

months $180 months $10<br />

3 months $270 3 months<br />

2 months PAYDAY<br />

$15<br />

$180 LENDER 2 months CRED $10<br />

months $270 months (assuming<br />

3 months $15two-week fee is $15 per $100 loan)<br />

(assumin<br />

$270 3 months $15<br />

If you repay in:<br />

If you<br />

(assuming two-week fee is $15 per $100 loan)<br />

(assuming two-week fee is $15 per $100 loan)

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