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IQ-Magazine-Issue-14

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<strong>IQ</strong> business profile<br />

available from the beginning of 2016. This smartphone<br />

friendly feature supports navigating, telephone and the<br />

sending and receiving of both text and email messages,<br />

functions which allow for work to be dealt with even on the<br />

go, in a safe and easy way. An even larger display, measuring<br />

8 inches, is introduced to the model, featuring menus with<br />

animated designs and visual depictions.<br />

Made to be even more intuitive, the A-Class has revised<br />

assist systems. The new Collision Prevention Assist Plus is<br />

improved from the previous versions, with the addition of<br />

partial autonomous breaking to avoiding rear-end damage,<br />

ensuring safety on the road.<br />

What’s more, maximum comfort is another guarantee<br />

from this new and improved model. Drivers are able to<br />

switch the vehicle characteristics through the touch of a<br />

button due to the new Dynamic Select feature, modifying<br />

the transmission, engine and steering to suit the driver’s<br />

preference. The feature allows for the four driving modes,<br />

“Comfort”, “Sport”, “Eco” and “Individual’’, to be<br />

activated through a button on the upper control array.<br />

This radical development from the last series is sure<br />

to provide a thoroughly comfortable journey, and the<br />

diamond grille, LED high performance headlamps and<br />

sahara leather interior will impress any clients that join you<br />

for the ride. A great investment for any business looking to<br />

expand with the addition of a company car, isn’t it time you<br />

took an A-Class for a test drive.<br />

Corporate Sales Supervisor<br />

for the Robinsons Fleet<br />

Department, Zoey Williamson,<br />

discusses the benefits of the new<br />

look A-Class<br />

1. For you, what feature of the new generation A-Class<br />

makes it so suited to be a company car? In my opinion<br />

the standard feature ‘Collision Prevention Assist Plus’ gives<br />

company car drivers a feeling of ease. The system gives<br />

the driver a visual warning if a vehicle in front is too close<br />

and upon detecting the danger of a collision, an acoustic<br />

warning is deployed.<br />

2. How do you think the model’s multimedia functions,<br />

such as smartphone integration, will add to the customer’s<br />

experience?<br />

The facelifted A-Class is the first Mercedes Benz model<br />

to become available with comprehensive smartphone<br />

integration. As of 2016 there will be Infotainment systems<br />

available that will support telephoning, navigation and<br />

audio, as well as being able to receive and send SMS and<br />

emails.<br />

3. What developments has the model seen since the<br />

preceding series and how does this suit the needs of<br />

businesses?<br />

The facelifted A-Class will have reduced emissions down<br />

from 98g/km to 89g/km. The drop in emissions drops the<br />

109hp A180d SE down one tax band to 16% which makes<br />

it even more attractive to company car drivers.<br />

4. What does the new A-Class offer to allow maximum<br />

comfort and ease?<br />

Mercedes Benz has introduced a new feature to the A-Class,<br />

namely the ‘Dynamic Select Handling Control System‘.<br />

The system allows the driver to choose from a number of<br />

modes using a centre console controller, giving options of<br />

Comfort, Eco, Sport or Individual. The Individual mode<br />

allows the driver to set their own driving preferences which<br />

can be tailored to their individual needs.<br />

A CLASS<br />

ECONOMY<br />

issue <strong>14</strong> | page 43

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